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- Tasks: Support marketing effectiveness through data analysis and reporting.
- Company: Join Dentsu, a global leader in marketing and transformation since 1901.
- Benefits: Enjoy flexible working arrangements and a diverse, inclusive culture.
- Why this job: Make an impact with innovative marketing solutions and develop your skills in a dynamic environment.
- Qualifications: Knowledge of marketing analytics, data processing, and proficiency in Excel and Power BI required.
- Other info: Open to applicants from all backgrounds; remote work options available.
The predicted salary is between 36000 - 60000 £ per year.
Job Description:
Key Responsibilities
Qualifications + Skills
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their best selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
About Dentsu
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
#LI-Hybrid
Senior Associate - Marketing Science employer: Dentsu
Contact Detail:
Dentsu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Associate - Marketing Science
✨Tip Number 1
Familiarise yourself with the latest trends in marketing effectiveness, particularly in areas like MMM and Attribution. This knowledge will not only help you during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the marketing science field, especially those who work with data analytics and media technologies. Engaging in conversations can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Showcase your analytical skills by discussing relevant projects or experiences where you've used statistical methods or tools like R, Python, or SQL. Be prepared to explain how these skills can contribute to improving marketing effectiveness.
✨Tip Number 4
Prepare to discuss how you can contribute to product development aligned with the company's technical roadmap. Think about innovative ideas or improvements you could suggest based on your understanding of marketing theory and data analysis.
We think you need these skills to ace Senior Associate - Marketing Science
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the job description. Focus on your understanding of marketing effectiveness services like MMM, Attribution, and Incrementality testing.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing science and your ability to analyse media data. Mention specific tools you are proficient in, such as Power BI, R, or Python, to demonstrate your technical skills.
Showcase Your Analytical Skills: In your application, provide examples of how you've used statistical methods and data processing in previous roles. Highlight any experience with dashboarding tools and how it contributed to business success.
Emphasise Continuous Learning: Mention your willingness to learn and upskill independently. This is important for the role, so share any recent courses or certifications related to marketing analytics or data analysis.
How to prepare for a job interview at Dentsu
✨Showcase Your Analytical Skills
As a Senior Associate in Marketing Science, you'll need to demonstrate your ability to analyse media data effectively. Prepare examples of how you've used statistical methods or tools like R, Python, or SQL to solve performance questions in previous roles.
✨Understand the Role of Marketing Effectiveness
Familiarise yourself with concepts like MMM, Attribution, and incrementality testing. Be ready to discuss how these methodologies can improve marketing effectiveness and contribute to business success, as this will show your alignment with the company's goals.
✨Prepare Insightful Reports and Presentations
Since creating reports and dashboards is part of the role, practice presenting complex data in a clear and engaging way. Use Power BI or Excel to create sample dashboards that you can discuss during the interview.
✨Demonstrate Your Willingness to Learn
The company values candidates who are eager to upskill independently. Share examples of how you've taken the initiative to learn new tools or methodologies in the past, and express your enthusiasm for continuous learning in the field of marketing science.
