Salesforce Alliance Sales Manager

Overview

Merkle is a leading data-driven customer experience management (CXM) company that specialises in the delivery of unique, personalised customer experiences across platforms and devices. With a thirty-year heritage as a leading data and analytics consultancy, Merkle became part of dentsu in 2016, and is now the leading Salesforce Agency Globally and in EMEA. Merkle’s Salesforce practice is hiring a key individual to lead the UKI Salesforce relationship, supporting double-digit growth and coordinating with Industry aligned Alliance Sales Leads to expand presence, relationships and engagement within Salesforce while owning the UKI Alliance strategy, GTM, content and defining success with KPI oversight under the VP EMEA Salesforce Alliance Lead.

Job Description: Being a Salesforce Alliance Manager at Merkle. As an Alliance Manager with 7+ years of experience, you will cultivate and expand our relationship with Salesforce by developing and executing a comprehensive alliance strategy to drive business growth and influence pipeline. You will engage with multiple teams and leadership at Salesforce UKI, developing long-standing relationships and executing an alliance GTM strategy to drive mutual business growth. Working closely with marketing and the Salesforce ASL team, you will help open the door to net new logo accounts in the UK through Salesforce partner sourced opportunities, contribute to Salesforce marketing efforts (events & campaigns) and proactively seek new Salesforce services clients through your own outreach and network.

Key Responsibilities

• Cultivating strong and strategic relationships with key stakeholders and Salesforce AE’s at Salesforce
• Develop and execute a comprehensive alliance strategy for mutual success
• Define clear objectives, KPI’s and milestones for the Salesforce UK alliance partnership
• Organise and manage events, driving attendance to webinars, seminars, conferences, networking, etc
• Facilitate introductions for Merkle UK Sales team to new relationships and opportunities for pipeline generation
• Collaborate with Merkle UK Marketing team to drive engagement and inbound enquiries
• Liaise with internal Merkle Client Partners to coordinate joint GTM sales plays
• Staying abreast of industry trends and Salesforce product updates and provide actionable insights to sales and leadership teams
• Develop deep relationships and understanding across our Merkle Salesforce practice area and Salesforce partner ecosystem
• Become well versed in the Merkle value proposition and differentiators in the market
• Presenting at Internal and Salesforce Team meetings

Key Activities

• Oversee Salesforce sales pipeline and forecasting accuracy for the Salesforce practice
• Work closely with the UK Salesforce Alliance Leads, Merkle solutions, strategy and practice leaders to define and position vertical-specific Go-To-Market Salesforce propositions
• Analyse and map our competitors’ customer landscape and understand our Salesforce win-themes as Merkle
• Accumulate the latest trends and developments in Salesforce technology and the digital marketing industry in general
• Understand our key case studies to help drive credibility in the market

What You’ll Bring

• 7+ years of business development/consultative sales experience in the digital/CX agency, CRM and/or commerce technology or tech recruitment space
• Sales experience in technology, professional services or digital agency (experience with Salesforce, Microsoft, Oracle, Adobe, Sitecore, Braze, CRM, marketing automation, CDP’s, AI, or CX desirable)
• Knowledge of the inner workings of software alliance partnerships is a plus
• Experience in end-to-end sales lead qualification – Lead gen to MQL to SQL, Inbound/Outbound, marketing campaigns & Events
• Proven ability to curate winning sales strategies, motions and GTM content
• Creative mindset, thinking outside of the box to forge relationships
• Excellent communication and people skills
• Proven experience of organising events
• Strong negotiation skills
• Exceptional communications and presentation skills
• Ability to lead through influence over authority
• Eager to learn with a growth mindset
• Ability to work independently, and collaboratively within cross-functional teams
• Highly motivated with high energy, well-organized and driven

What We’ll Give To You

• Extensive learning opportunities, through dentsu University, free access to LinkedIn Learning along with the option to enrol in degree-level training programs via Multiverse
• 29 days of annual leave (25 days holiday, your Birthday Day off and 3 additional Wellness Days). We also have 2 volunteer days per year and as an additional bonus we’re typically closed between Christmas and New Year
• Flexible public holidays, swap days off according to your values and beliefs
• You’ll have a hybrid working schedule (typically with set team charter days)
• All the feels – explore our dedicated benefits hub with a catalogue of benefits to choose from, including PMI, Gym discounts, HelloFresh vouchers, Cycle to work scheme and sustainability options

Inclusion and Diversity

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. We strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work. We recognise the importance of work-life balance and are open to flexible working arrangements. If you need reasonable adjustments during our recruitment process, please contact accommodations@dentsu.com, quoting the reference number of the role you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

Location: London

Brand: Merkle

Time Type: Full time

Contract Type: Permanent