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- Tasks: Lead and optimise paid search campaigns while mentoring a small team.
- Company: Dentsu is a global leader in performance marketing, driving innovation since 1901.
- Benefits: Enjoy flexible working, private medical insurance, and 25 days annual leave plus your birthday off.
- Why this job: Join a supportive culture with career development and high-impact work using cutting-edge tools.
- Qualifications: Experience in Google Ads and Microsoft Ads, with leadership skills and a passion for learning.
- Other info: Open to diverse applicants; flexible working arrangements available.
The predicted salary is between 36000 - 60000 £ per year.
The purpose of this role is to lead and manage the implementation and execution of Paid Search campaigns and strategies and the day-to-day communication with clients to help achieve their goals.
Job Description:
At dentsu, we\’re shaping the future of performance marketing. We empower world-class brands to maximise paid search impact using AI-driven automation, advanced audience targeting, and data-led insights.
Are you skilled in Google Ads and Microsoft Ads, with a strong understanding of performance-driven campaigns? Do you thrive in a dynamic and collaborative environment? If so, this role could be the perfect fit.
As a Paid Search Manager, you will be responsible for executing and optimising paid search campaigns while developing your skills in strategy and leadership. You\’ll work closely with clients and internal teams to deliver outstanding results. You will also manage and mentor a small team of Paid Search Executives.
This role provides a structured pathway to senior leadership through mentorship and training programs.
Why Join Us?
- Career Development – Structured progression pathways with mentoring and leadership training.
- High-Impact Work – Work on large, performance-driven campaigns with real impact.
- Cutting-Edge Tools – Access to AI-powered automation, industry-recognised certifications, and professional development resources.
- Flexible Work Environment – Hybrid working model for better work-life balance.
- Supportive & Inclusive Culture – A collaborative environment that values diverse perspectives.
- Expert-Led Growth – Collaborate with and learn from experienced paid search professionals.
Dentsu is an integrated growth and transformation partner to the world\’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Key Responsibilities
- Develop and execute paid search strategies aligned with client goals and objectives.
- Manage and optimise Google Ads and Microsoft Ads to maximise performance and return on investment.
- Oversee all aspects of campaign setup, optimisation, monitoring, reporting, and performance analysis.
- Work closely with Paid Search Directors and internal teams to refine paid search strategies and best practices.
- Support the growth of Paid Search Executives by sharing expertise and best practices.
- Represent the team in external and internal client meetings.
- Stay ahead of industry trends, platform updates, and AI-driven innovations in paid search.
Minimum Requirements
- Campaign Management & Analytics – Proven experience managing paid search campaigns across Google Ads and Microsoft Ads in an agency or client-facing setting, with a strong grasp of paid search principles, bidding strategies, and campaign optimisation supported by robust performance analysis and data-driven decision-making.
- Leadership & Team Management – Demonstrated direct line management experience, including mentoring and workload management for at least two team members, coupled with a passion for continuous learning and leadership development.
- Communication & Strategic Insight – Excellent communication skills with the ability to collaborate effectively with clients and internal teams, and to translate campaign performance metrics into actionable strategic recommendations.
Preferred Requirements
- Experience using SA360 or similar paid search management platforms is highly desirable, though not essential, we will provide training for the right candidate.
- Experience managing international search campaigns or multilingual PPC accounts.
- Familiarity with advanced tools and formats such as Performance Max, feed-based advertising, AI-driven bidding strategies, automation tools, and SA360 Smart Bidding.
- Proficiency in Google Analytics, Google Tag Manager, or data attribution models, with a proven ability to train and upskill junior team members.
- Exposure to other paid search platforms such as Apple Search Ads, Adobe Advertising, and others – while not essential, experience with these can be advantageous.
- An adaptable mindset, with the ability to upskill and expand knowledge into new paid search platforms if required by clients.
What we Offer
Dentsu UKI offers a range of benefits to support you through all stages of your career with us. These include:
- Private Medical Insurance and Dental Cover
- 25 days Annual Leave + Birthday Off
- Wellness and Volunteer Days
- Life Assurance and Critical Illness Cover
- Pension scheme and financial education support
- Cycle to Work, EV Car Scheme, Season Ticket Loans
- Hybrid working options (role-dependent)
Inclusion and Diversity
At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.
We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.
We recognise the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at accommodations@dentsu.com, quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.
#LI-Hybrid
Location:
Manchester – Bonded Warehouse
Brand:
Dentsu Media
Time Type:
Full time
Contract Type:
Permanent
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Manager - Paid Search employer: Dentsu
Contact Detail:
Dentsu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager - Paid Search
✨Tip Number 1
Familiarise yourself with the latest trends in paid search, especially around AI-driven automation and advanced audience targeting. This knowledge will not only help you during interviews but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals in the paid search field, particularly those who work at dentsu or similar companies. Engaging with them on platforms like LinkedIn can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 3
Prepare to discuss specific examples of how you've optimised campaigns in the past. Be ready to share metrics that showcase your success in managing Google Ads and Microsoft Ads, as this will highlight your hands-on experience and analytical skills.
✨Tip Number 4
Showcase your leadership skills by discussing any mentoring or team management experiences you have. Since this role involves managing a small team, demonstrating your ability to lead and develop others will set you apart from other candidates.
We think you need these skills to ace Manager - Paid Search
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and Microsoft Ads, as well as any leadership roles you've held. Use specific examples of successful campaigns you've managed to demonstrate your skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for performance marketing and how your background aligns with the role. Mention your understanding of AI-driven automation and data-led insights, as these are key aspects of the job.
Showcase Your Analytical Skills: Include details about your experience with campaign analytics and performance metrics. Highlight how you've used data to make strategic decisions in past roles, as this is crucial for the Paid Search Manager position.
Prepare for Interviews: If you get an interview, be ready to discuss your approach to managing teams and mentoring junior staff. Prepare examples of how you've collaborated with clients and internal teams to achieve campaign goals.
How to prepare for a job interview at Dentsu
✨Showcase Your Campaign Management Skills
Be prepared to discuss your experience with Google Ads and Microsoft Ads in detail. Highlight specific campaigns you've managed, the strategies you implemented, and the results achieved. This will demonstrate your capability to handle performance-driven campaigns effectively.
✨Demonstrate Leadership Experience
Since this role involves managing a team, share examples of how you've mentored or led others in previous positions. Discuss your approach to team management and how you foster a collaborative environment, as this aligns with the company's values.
✨Stay Updated on Industry Trends
Research the latest trends in paid search and AI-driven innovations. Being knowledgeable about current developments will show your passion for the field and your commitment to continuous learning, which is essential for this role.
✨Prepare for Client Interaction Scenarios
As communication with clients is a key part of the job, practice articulating how you would present campaign performance metrics and strategic recommendations. Think of potential questions clients might ask and prepare thoughtful responses to demonstrate your expertise.
