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- Tasks: Lead the development of innovative content technology solutions and drive client success.
- Company: Join Merkle, a leader in digital transformation and content technology.
- Benefits: Competitive salary, career growth opportunities, and a dynamic work environment.
- Why this job: Shape the future of content technology and make a real impact on client experiences.
- Qualifications: 6+ years in content technology with expertise in CMS/DAM and pre-sales leadership.
- Other info: Collaborative culture focused on innovation and measurable client outcomes.
The predicted salary is between 60000 - 84000 ÂŁ per year.
The Content Technology Lead will play a key role in developing Merkle’s content technology solutioning capability within the Design Experience, Content Platforms & Commerce (DXC) solutions team. This role will connect content supply chain strategy, digital asset management (DAM), content management systems (CMS), and dynamic content delivery platforms to deliver scalable, personalised, and measurable customer experiences.
Combining strategic advisory and hands‑on pre‑sales leadership, the Content Technology Lead will guide RFPs and proactive solutioning, while ensuring Merkle stays ahead of innovation in content platforms (Adobe Experience Manager, Sitecore, Optimizely, Bynder, composable CMS/DAM) and AI‑driven content technologies. Crucially, this role will identify and convert monetisation opportunities from vendor product launches and roadmap innovations into differentiated client propositions.
As part of the DXC team, the Content Technology Lead will work alongside Experience Design, Commerce, CRM, Loyalty, and Orchestration specialists to ensure content technology is fully embedded into end‑to‑end experience transformation solutions.
Key Objectives
- Revenue Growth: Co‑own Revenue Growth opportunities across Net‑New Logo and Existing Clients. Contribute to client renewal strategies and account expansion plans focused on content technology enablement.
- Content Technology Solution Leadership: Lead solutioning for content ecosystems (DAM, CMS, headless/composable ecosystems). Design frameworks that enable content reuse, personalisation at scale, and omnichannel activation. Ensure solutions align with experience design, commerce, and CRM transformation strategies.
- Pre‑Sales Excellence: Own and contribute to the content technology dimension of RFPs, RFIs, and major pitches. Translate technical capabilities (content workflows, governance, AI content generation, dynamic rendering) into clear client outcomes (speed‑to‑market, efficiency, personalisation ROI). Build reusable playbooks, accelerators, and demos that scale across pursuits.
- Innovation & Product Evolution: Stay informed of vendor roadmaps and quarterly product releases across Adobe, Sitecore, Optimizely, Bynder, and emerging AI‑driven content platforms. Identify monetisation opportunities from new product launches and embed them into GTM offerings. Partner with vendors to co‑create GTM propositions, industry thought leadership, and joint client solutions.
- Client Advisory & Market Engagement: Act as an advisor to CMOs, CIOs, and Digital/Content leaders on modern content supply chains and experience platforms. Lead roadmap workshops to help clients evolve content maturity and connect platforms with business outcomes. Represent Merkle externally at content platform partner events and industry forums.
- Team Leadership & Capability Development: Contribute to building a high‑performing community focused on content technology and pre‑sales excellence. Support enablement and certification growth across key platform ecosystems. Foster a culture of innovation, collaboration, and measurable client impact across the DXC solutions team.
Key KPIs
- Growth Impact: Contribution to new business revenue and existing account expansion, delivering in excess of £3M net‑new revenue in 2026.
- Solution Reuse & Scalability: Percentage of solutions re‑used across accounts and markets.
- Customer Impact: Evidence of transformation outcomes delivered to clients (NPS, cost‑to‑serve reduction, revenue uplift).
- Win Rate: Improvement in RFP / pitch win rates.
- Team Engagement & Development: Measured through internal engagement surveys and career progression of team members; as well as shoring strategy and cross‑border teaming.
Core Competencies & Experience
- Content Platform Expertise: Proven expertise across CMS, DAM, and content orchestration platforms (Adobe AEM, Sitecore, Optimizely, Bynder, etc.). Strong knowledge of content supply chain design, governance, and omnichannel delivery.
- Pre‑Sales & Solutioning: Experience leading pre‑sales pursuits (£1M+ opportunities) in content technology or adjacent fields. Skilled at translating platform features into business outcomes and ROI‑driven cases.
- Innovation & Ecosystem Awareness: Strong awareness of vendor product roadmaps and quarterly releases. Ability to identify monetisation opportunities from AI‑driven content supply, automation, and composable architectures.
- Commercial Acumen: Experience structuring content technology solutions into commercially viable business cases. Proven ability to influence pipeline growth and improve win rates.
- Client Engagement: Executive presence with senior stakeholders across marketing, digital, and technology functions. Confident facilitator of roadmap and operating model workshops.
- Leadership: Experience building, mentoring, and scaling pre‑sales content platforms communities. Collaborative operator who thrives at the intersection of design, content, commerce, and CRM.
Ideal Candidate Profile
- 6+ years’ experience in content technology, CMS/DAM, or digital platform leadership.
- Deep ecosystem experience with Adobe, Sitecore, Optimizely, or composable content vendors.
- Demonstrated success embedding content technology into end‑to‑end transformation programmes.
- Strong record of solutioning success in complex pre‑sales opportunities.
- Future‑oriented: excited by AI content generation, agentic supply chains, and dynamic content orchestration.
Location: London
Brand: Merkle
Time Type: Full time
Contract Type: Permanent
Content Technology Lead in City of London employer: Dentsu
Contact Detail:
Dentsu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Technology Lead in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with folks in the industry. Attend events, webinars, or even local meetups. The more people you know, the better your chances of landing that Content Technology Lead role.
✨Tip Number 2
Show off your expertise! Create a portfolio or a personal website showcasing your projects and achievements in content technology. This is your chance to demonstrate how you can drive revenue growth and innovation in content platforms.
✨Tip Number 3
Prepare for those interviews! Research the company and its content technology solutions. Be ready to discuss how your experience aligns with their needs, especially around CMS, DAM, and AI-driven content technologies.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us at StudySmarter. Make sure to highlight your pre-sales excellence and client engagement skills in your application.
We think you need these skills to ace Content Technology Lead in City of London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Content Technology Lead role. Highlight your experience with content platforms like Adobe AEM or Sitecore, and show how your skills align with our needs at StudySmarter.
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your impact in previous roles. Use metrics where possible to illustrate how you’ve contributed to revenue growth or improved client outcomes.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured documents that are easy to read. Avoid jargon unless it’s relevant to the role, and make sure your passion for content technology shines through!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the StudySmarter team!
How to prepare for a job interview at Dentsu
✨Know Your Content Platforms
Make sure you brush up on your knowledge of key content platforms like Adobe Experience Manager, Sitecore, and Optimizely. Be ready to discuss how these tools can enhance customer experiences and how you've used them in the past.
✨Showcase Your Pre-Sales Experience
Prepare to share specific examples of your pre-sales pursuits, especially those involving ÂŁ1M+ opportunities. Highlight how you translated technical capabilities into clear business outcomes, as this will resonate well with the interviewers.
✨Stay Ahead of Innovation
Familiarise yourself with the latest trends in AI-driven content technologies and vendor product roadmaps. Being able to discuss recent innovations and how they can be monetised will show that you're forward-thinking and aligned with the company's goals.
✨Engage with Client Advisory Scenarios
Think about how you would advise CMOs and CIOs on modern content supply chains. Prepare to role-play scenarios where you lead roadmap workshops or connect platforms with business outcomes, demonstrating your advisory skills.
