At a Glance
- Tasks: Lead a team to drive B2B growth and manage client relationships.
- Company: Dentsu is a global leader in integrated growth solutions, founded in 1901 in Tokyo.
- Benefits: Enjoy hybrid work, 29+ days leave, private health insurance, and access to LinkedIn learning.
- Why this job: Join a dynamic team shaping the future of B2B services with impactful strategies.
- Qualifications: 5+ years in sales leadership with expertise in B2B and content marketing.
- Other info: Opportunity to volunteer and close between Christmas and New Year.
The predicted salary is between 48000 - 84000 £ per year.
The purpose of this role is to establish and operate a growth practice, setting the growth strategy for an offering or a scope of business. Achieve business results by coaching and managing a team of Business Development professionals.
At Dentsu we are an integrated growth and transformation partner to the world’s leading organisations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, we have experience nurturing and developing innovations, combining the talents of a global network of leadership brands to develop impactful and integrated growth solutions for clients. We deliver experience transformation (EX) by integrating services across Media, CXM and Creative, while our business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Dentsu B2B is a global solution across the network designed to connect modern business through the integration of Dentsu’s full suite of services delivered through a B2B lens. As owners of the world’s largest survey of B2B buyer behaviour, The B2B Superpowers Index, we give brands a unique perspective on the B2B buyer, an understanding of what drives them and plans to improve their impact.
The Role:
- Reporting into the Integrated Growth Director, you will manage revenue growth opportunities from qualified to close, delivering excellent sales experiences for the client and internal Dentsu teams involved, resulting in the growth of B2B services to all Dentsu customers.
- You will develop relationships with buyers and decision-makers for all clients, through networking and the proactive mapping of prospective clients.
- You will lead on new business pursuits – from demand generation through to opportunity qualification and pitching working with B2B leaders and Dentsu marketing.
- You will protect and grow the business, being a contact for escalation/resolution on all opportunity-related issues with the client and company partners.
- You will manage B2B business intelligence, using Salesforce as the single source of truth on pipeline, and main sales metrics such as sales velocity and deal size.
- You will develop an accurate, high-quality growth pipeline, with care for Dentsu sales process, and focused on new logo and new business to existing clients.
- You will develop unqualified leads into qualified opportunities, following standard opportunity management process applying tools, services and support in commitment to use of best practices.
- You will originate new client and cross/up-sell opportunities in existing clients, including pursuit/pitch efforts for RFPs.
- You will build relationships across practice area growth community and leadership.
- You will work with marketing/prospecting teams to lead B2B demand generation and prospecting, through the identification of suitable prospect clients and team members based on desk research and market/client data.
- You will deliver B2B pitch support – working with pitch leadership, commercial, legal, marketing and sales enablement teams to coordinate B2B pitches.
- You will be an internal Dentsu B2B ambassador, finding opportunities within non-B2B clients across Dentsu UK&I.
What we’re looking for in you:
- You will have over 5 years in sales leadership roles.
- You will lead by both direct control and influence.
- You will understand sales, lead nurture, content marketing and associated technology.
- You will have B2B subject matter expertise to curate client challenges into solutions.
Additional information:
- You’ll have a great compensation package, private health & dental insurance, corporate discounts and career development through Dentsu University, and free access to LinkedIn learning.
- We provide you 29+ days of annual leave (25 days of regular holidays, birthdays off and 3 additional wellness days).
- We also offer you the opportunity to volunteer for up to 2 days per year and tend to close between Christmas and New Years.
- You’ll have a hybrid working schedule.
Location: London
Brand: Dentsu
Time Type: Full time
Contract Type: Permanent
Business Development Director - B2B employer: Dentsu
Contact Detail:
Dentsu Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Director - B2B
✨Tip Number 1
Network strategically within the B2B sector. Attend industry events, webinars, and conferences where you can meet potential clients and decision-makers. Building relationships in person can significantly enhance your chances of landing this role.
✨Tip Number 2
Familiarise yourself with Dentsu's services and recent projects. Understanding their approach to B2B solutions will allow you to speak confidently about how you can contribute to their growth strategy during interviews.
✨Tip Number 3
Showcase your sales leadership experience by preparing specific examples of how you've successfully managed teams and driven revenue growth in previous roles. This will demonstrate your capability to lead and influence effectively.
✨Tip Number 4
Stay updated on B2B trends and buyer behaviour insights, especially those related to Dentsu’s B2B Superpowers Index. Being knowledgeable about current market dynamics will help you engage in meaningful conversations during the interview process.
We think you need these skills to ace Business Development Director - B2B
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales leadership and B2B environments. Use specific examples that demonstrate your ability to manage teams and drive revenue growth.
Craft a Compelling Cover Letter: In your cover letter, express your passion for business development and how your expertise aligns with Dentsu's goals. Mention your understanding of B2B buyer behaviour and how you can leverage this knowledge to benefit the company.
Showcase Your Achievements: Quantify your past successes in sales and business development. Include metrics such as revenue growth percentages, number of new clients acquired, or successful pitches to illustrate your impact in previous roles.
Research Dentsu: Familiarise yourself with Dentsu's services and recent developments in the B2B sector. This will help you tailor your application and prepare for potential interview questions about the company's strategies and offerings.
How to prepare for a job interview at Dentsu
✨Showcase Your Sales Leadership Experience
Make sure to highlight your previous sales leadership roles, especially those that involved managing teams. Discuss specific examples where you successfully coached team members to achieve their targets.
✨Demonstrate B2B Expertise
Prepare to discuss your understanding of B2B dynamics and how you've previously addressed client challenges with tailored solutions. Use data or case studies to back up your claims.
✨Familiarise Yourself with Dentsu's Services
Research Dentsu's offerings and how they integrate across Media, CXM, and Creative. Being knowledgeable about their services will help you articulate how you can contribute to their growth strategy.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills in real-world scenarios. Think of situations where you had to manage client escalations or develop new business opportunities, and be ready to share your thought process.