At a Glance
- Tasks: Create and edit engaging food content across print and digital platforms.
- Company: Join Waitrose, part of the UK's largest employee-owned business.
- Benefits: Enjoy a collaborative culture with opportunities for personal and professional growth.
- Other info: Dynamic role with a focus on innovation and audience engagement.
- Why this job: Be at the forefront of food trends and inspire passionate food lovers.
- Qualifications: 5+ years in food content creation with strong writing and editing skills.
The predicted salary is between 40000 - 50000 £ per year.
Please note that this is an 8-month Fixed Term Contract role.
Are you a multi-talented food content editor with flawless recipe-creation skills, covering everything from classics with a genius twist to the latest trends, all communicated through clear, concise and engaging multichannel copy? Do you have an insatiable appetite to set the bar high in food media, creating recipes and content that cuts through across print, online and social?
At Waitrose, we are looking for a qualified food content editor with more than five years of experience to join us on an eight-month contract. Working in collaboration with our specialist agency, Senior Content Manager and Food Content Editor, you will plan, produce and deliver content that drives our print and digital strategy forward, with a particular focus on our Your Week in Food newspaper and related digital content.
The ideal candidate will be as passionate about discovering the latest food trends and products as they are about creating recipes that meet nutritional and food safety policies. You must be a self-starter, commercially savvy and tech-literate using SEO and AI to boost content ranking and accomplish tasks at pace.
Critical purpose of the role:
- Be a point of contact for food content in Waitrose.
- Skilled in crafting, writing and editing engaging content across multiple communication channels, including print and online (SEO).
- Responsible for commissioning and delivering food and drink news, features and franchises for omnichannel editorial and commercial Partnerships.
- An agile Food Content Producer who can adapt tone, style, and approach to suit different formats and platforms, producing high-quality content that resonates with passionate food lovers.
- Responsible for producing engaging multi-format, multi-channel content that translates business priorities into compelling storytelling, making weekly shopping a more exciting experience for passionate food lovers.
- Collaborate with food content creators to maximise reuse of recipe-led content in owned content marketing channels.
Primary Outcomes & Accountabilities:
- Act in accordance with the Partnership’s purpose and democratic principles, constructively participating in co-ownership, and demonstrating to customers and each other that it is a better way of doing business.
- Share your knowledge, experiences, ideas and opinion to improve the Partnership, speaking honestly and frequently.
- Invest in your personal and professional development to achieve potential, by doing more, doing better, or doing different.
- Continuously engage with and actively contribute to your Profession.
- Take responsibility for actively engaging with change.
Content creation:
- Subject matter expert in food content, relevant for digital and printed application.
- Commission and produce compelling short and long form content across our content ecosystem, including food features, omnichannel franchises and news stories, ensuring alignment with editorial guidelines and brand voice.
- Support the planning, editing, commissioning, and delivery of a weekly trade-focused newspaper & supporting digital formats that enhance the shopping experience in-store and online.
- Create SEO‑optimised content for recipe collection pages, individual recipe pages, and food guides, ensuring alignment with search intent and improving organic search visibility.
- Stay ahead of the latest Waitrose food trends, product development and releases, producers and suppliers, emerging ideas and brands, offering fresh, timely, and exciting content that speaks to our customer’s needs for discovery.
- Support the development of, establish and maintain the house style for recipe work and food content.
- Produce advertorials and commercial content that aligns with brand objectives while maintaining editorial integrity.
Measures of success:
- Delivers programme of work to plan, on time, to budget and to agreed standards.
- Increase in content effectiveness.
- Accuracy of Food and Drink content including recipe content that meets nutritional and food safety policies.
- Integration of content across relevant channels.
- Delivery within budget and accurate reporting.
- Year on year efficiency gains.
- Audience reach, feedback and engagement metrics.
- Effective stakeholder communication and coordination (internal and external).
Skills:
- Food marketing: Food and beverage subject matter expert: deep understanding, knowledge, experience of all food and beverage related matters and connected and networked with experts and talent within the industry.
- Written Communication: Excellent writing, briefing, commissioning, proofreading and editing skills.
- Stakeholder Management: Identifies who is impacted by or involved in your goals/objectives and therefore who is key to achieving the desired successful outcomes.
Food Content Editor (8-month FTC) in London employer: Dentsu Creative UK
At Waitrose, we pride ourselves on being more than just a workplace; we are a community of Partners dedicated to creating a happier world through our shared values and commitment to excellence. As a Food Content Editor, you will thrive in an innovative environment that encourages creativity and collaboration, with ample opportunities for professional growth and development. Enjoy the unique advantage of working within the UK's largest employee-owned business, where your contributions directly impact our success and you share in the rewards of our achievements.
StudySmarter Expert Advice🤫
We think this is how you could land Food Content Editor (8-month FTC) in London
✨Get Involved in Local Events
Check out food technology fairs and local agricultural shows. These gatherings are goldmines for meeting employers like Dentsu Creative UK face-to-face. Bring your enthusiasm, and don’t be shy to ask questions about their work!
✨Join Industry-Specific Groups
Dive into social media groups and forums focused on food science and technology. Networking with professionals already in the game can help us get the inside scoop on temporary roles, including those at Dentsu Creative UK.
✨Consider Seasonal Opportunities
Since this is a temporary role, keep an eye on seasonal hiring times when food companies ramp up for production cycles. Check out companies like Dentsu Creative UK during these periods, as they often look for extra support.
✨Got Skills? Show Them Off!
If you’ve got a knack for lab work or product testing, create a mini portfolio of your projects and experiences. It's a great way to stand out when chatting with hiring managers at Dentsu Creative UK. Plus, it’s perfect for showcasing your practical skills!
We think you need these skills to ace Food Content Editor (8-month FTC) in London
Some tips for your application 🫡
Show Off Your Technical Know-How:In the food science and technology field, it’s all about the nitty-gritty details. Make sure your CV highlights any relevant coursework, labs, or projects that showcase your technical skills in food processing, safety, or product development. Don't forget to mention any specific techniques or technologies you're comfortable with – they can really set you apart!
Tailor Your Cover Letter to the Project:Since this is a temporary role, make your cover letter shine by focusing on your motivation and how you can contribute to Dentsu Creative UK immediately. Highlight your adaptability and any relevant experiences that make you a perfect fit for this specific project – employers love to see that enthusiasm and readiness to dive straight in!
Include Relevant Certifications:If you've got any food safety or quality control certifications, make sure they’re front and centre in your application. These badges of honour can give us – and Dentsu Creative UK – confidence in your skills and commitment to maintaining high standards in the lab or in production.
Emphasise Teamwork and Communication Skills:Food science is often a team sport, so weave in examples of how you've effectively collaborated with others during your studies or previous jobs. Whether it was group projects or internships, showcasing your ability to work well with others and communicate effectively can really strengthen your application.
How to prepare for a job interview at Dentsu Creative UK
✨Brush Up on Food Safety Standards
In the food science and technology field, it's crucial to understand food safety regulations and standards, such as HACCP. Make sure you're ready to discuss how you've implemented these in previous projects, even if they were part of your studies. They might ask you specific questions about handling food safely, so don’t skip this prep!
✨Prepare for Practical Scenarios
Expect some hands-on assessments or scenario-based questions during your interview with Dentsu Creative UK. They might put you in a situation where you have to propose a food product or troubleshoot a food safety issue on the spot, so practice thinking on your feet and explaining your process clearly.
✨Showcase Your Knowledge of Current Trends
Temporary roles often require you to be up-to-date with the latest trends in food technology, like sustainability or novel processing methods. Be ready to share insights on how you can contribute to Dentsu Creative UK's projects or products based on your knowledge of emerging trends in the sector.
✨Highlight the Learning Experience
Since this is a temporary position, emphasise your eagerness to learn and adapt quickly. Share examples of how you've swiftly picked up new skills or technologies in past experiences, whether in your studies or internships. Companies want to see that you can hit the ground running and make an impact, even in a short time!