Social Strategy Director (FTC 6 months)

Please note that this is a 6-month fixed term contract role.

Dentsu Creative is dentsu's sole global creative network. We are in the business of sustainable brand transformation through the magic of applied creativity. Named Cannes Lions Agency of the Year in 2022, DC is made for integration with Dentsu's Media and Merkle networks. With 9,000 creatives across the globe, DC is primed to deliver ideas that create culture, shape society, and invent the future.

Social is one of the biggest and most exciting growth opportunities within DC. This role is key to our clients’ social success. Responsible for formulating and executing innovative social strategies that elevate brands, enhance engagement, and deliver measurable value and results. You will be one of the leading voices for social for DC working across many of our main clients as well as growth opportunities and pitches. You will be generating and plugging into social innovation projects that keep DC pushing the boundaries on where next for social.

• Create brilliant and comprehensive social media strategies/frameworks that lead to brilliant work for our clients and new business pitches across owned and paid.
• Oversee the development of social content from a strategic perspective for our clients' social media channels and paid campaigns.
• Create products, playbooks and ways of working for teams to ensure clarity and social excellence of scope for each client.
• Work closely with creatives and creators to create the best creative for the job in hand.
• Work with client service/operations and community management teams for smooth running and growth of social accounts.
• Work with media, data and other teams within dentsu (e.g. SEO, data and analytics) on whole picture social planning, amplification and execution.
• Build/nurture a team and community for social within the Agency/wider dentsu network.

• Work with the social/agency teams to provide added value to clients and keep them ahead in social – from regular reports, workshops, future trends and updates.
• Measurement and analytics - Be the expert on measurement and evaluation techniques and tools for social.
• Outcomes not outputs - Provide data/reporting and tracking on social programmes to evaluate the effectiveness and impact of investment for our clients.

• Evolve future models for social.
• Create social products and processes clients can easily buy into.
• Be informed and ahead of the social/content trends and in turn inform the agency and clients in regular sessions.
• Build and use the right mix of tools for delivering the best strategies and results.
• Test, learn and innovate with clients to push boundaries.
• Take the Agency on the journey – leading the way with best practice.

• A curious mindset and bigger picture thinker.
• Who loves to be ahead of social best practice/tools and measurement techniques for platforms.
• And enjoys a challenge/get a kick out of solving client problems.

• Proven track record of social brilliance for clients.
• Social leadership – developing and leading a Social Strategy team.
• Delivering successful social/social and content strategies across Organic and Paid.
• Proving the value of social – Has a deep understanding of social metrics and how to achieve the best value from social content and activations.

• Presentation skills/technical skills/social platforms.
• Technical platform expertise.
• A good understanding and experience of working with different social insight and measurement tools – from in-platform analytics to third-party tools.
• Proposal/report writing/project planning/trends and vision setting.
• Brief writing/proposal writing.
• Leadership – manage and develop a team with vision and empathy.
• Positive client feedback and relationships.
• Growth in social – number of accounts and revenue/new wins/team growth.
• Successful case studies/social success stories and the role of strategy in delivering results for clients.
• Delivering innovative projects - wider DC projects and innovation.
• Social kudos – more people in DC knowing about the brilliance of social.

Joining Dentsu Creative, you will be part of a creative network, delivering ideas at the intersection of brand, culture, and commerce. In an age when brands are built and grown in altogether new ways we espouse humility alongside practical flexible problem solving.

On your journey you will partner with inspiring people across the world and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers; always learning and always listening to shape ideas, create culture and change behaviour. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.

We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.

We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at accommodations@dentsu.com, quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

This job description is a summary of the essential functions of the job, not an exhaustive or comprehensive list of all job responsibilities, tasks, and duties. The responsibilities, tasks, and duties of the jobholder might differ from those outlined in the job description. Other duties, as assigned by the supervisor, might be part of the job.