Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Design and optimise automated marketing campaigns while managing the marketing tech stack.
- Company: Join Dentsu, a diverse and innovative marketing leader in London.
- Benefits: Enjoy flexible working arrangements, competitive salary, and a supportive environment.
- Why this job: Make an impact in marketing automation and work with cutting-edge technology.
- Qualifications: 3-5 years experience with marketing automation and CRM platforms, strong analytical skills.
- Other info: Embrace diversity and enjoy excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
This role has two key functionalities; supporting the Marketing Director with the designing, executing, optimising, and reporting on automated marketing programmes; and supporting the Director of Marketing Operations with the overseeing of the marketing technology stack, recommending enhancements, and new technologies to ensure the success of the marketing team.
Key Responsibilities- Marketing Automation Management
- Design, build, launch, and optimize multi-step automated campaigns (email, nurture flows, scoring programs, trigger-based communications).
- Maintain and enhance the marketing automation platform (Marketo).
- Partner with content, product marketing, and demand gen teams to develop effective messaging and workflows.
- Support marketing and data manager with email A/B tests, and segmentation strategies.
- Database Management & Segmentation
- Manage audience lists, segmentation, and data integrity within the marketing automation and CRM systems.
- Monitor and improve database health (opt-ins, deliverability, bounce rates, engagement).
- Collaborate with CRM teams to ensure accurate data syncs, attribution, and lifecycle tracking.
- Lead Management & Funnel Operations
- Configure and optimise lead scoring models.
- Implement routing rules and ensure proper handoff of qualified leads to sales.
- Support lifecycle programs that nurture leads from acquisition through cross-sell, and retention.
- Technology & Process Enablement
- Serve as the first point of contact on marketing technology tools and best practices.
- Train stakeholders on platform usage, workflows, and compliance considerations.
- Continuously evaluate new tools, integrations, and industry trends to improve automation performance and the MarTech roadmap.
- 3-5 years of experience with marketing automation platforms such as Salesforce Marketing Account Engagement, Pardot.
- 3-5 years of hands-on experience with CRM platforms preferably Salesforce, administrator certification or equivalent experience.
- Excellent understanding of lead lifecycle, funnel metrics, and B2B campaign operations.
- Analytical mindset with experience translating business requirements into technical development ones.
- Knowledge of API-based integrations or tools such as Snaplogic, Fivetran, Zapier, etc.
- Experience with HTML/CSS for email template edits.
You are a detail-oriented, organised, and able to manage multiple projects concurrently, have strong communication skills and the ability to convey complex technical information to business users. You are a problem solver.
Inclusion and DiversityAt Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work. We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at accommodations@dentsu.com, quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.
SFDC Marketing Automation Specialist employer: Dentsu Aegis Network Ltd.
Contact Detail:
Dentsu Aegis Network Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SFDC Marketing Automation Specialist
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing automation space, especially those who work with SFDC. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best automated campaigns and any cool projects you've worked on. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of marketing automation tools and CRM systems. Be ready to discuss how you've optimised campaigns and improved database health in your previous roles.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace SFDC Marketing Automation Specialist
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the SFDC Marketing Automation Specialist role. Highlight your experience with marketing automation platforms and CRM systems, as well as any relevant projects you've worked on that align with the job description.
Show Off Your Skills: Don’t be shy about showcasing your technical skills! If you’ve got experience with HTML/CSS or API-based integrations, make it known. We love seeing how you can bring your analytical mindset to the table.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills. Remember, we’re looking for someone who can convey complex information simply!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Dentsu Aegis Network Ltd.
✨Know Your Tools Inside Out
Make sure you’re well-versed in marketing automation platforms like Salesforce Marketing Account Engagement and Pardot. Brush up on your knowledge of CRM systems, especially Salesforce, as you'll need to demonstrate your hands-on experience and how you've used these tools to optimise campaigns.
✨Showcase Your Analytical Skills
Prepare to discuss how you've translated business requirements into technical solutions. Bring examples of how you've used data to improve campaign performance or database health, and be ready to explain your thought process behind lead scoring models and segmentation strategies.
✨Communicate Clearly
Since this role involves conveying complex technical information to non-technical stakeholders, practice explaining your past projects in simple terms. Use clear examples that highlight your communication skills and ability to train others on marketing technology tools.
✨Emphasise Your Problem-Solving Abilities
Be prepared to share specific instances where you've tackled challenges in marketing automation or database management. Highlight your detail-oriented approach and how you’ve managed multiple projects simultaneously, showcasing your organisational skills.
