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For Companies At a Glance
- Tasks: Lead and manage Display campaigns, ensuring effective communication with clients.
- Company: Join Dentsu, a global leader in integrated growth and transformation since 1901.
- Benefits: Enjoy flexible working arrangements and a tailored benefits package.
- Why this job: Be part of a diverse team driving innovation and sustainability in digital marketing.
- Qualifications: Solid Programmatic experience and advanced knowledge of ad serving tools required.
- Other info: Open to all backgrounds; we value diversity and inclusion in our workplace.
The predicted salary is between 36000 - 60000 £ per year.
The purpose of this role is to lead and manage the implementation and execution of Display campaigns and strategies and the day-to-day communication with clients to help achieve their goals.
Introduction
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Purpose of the Role
The role requires the efficient and accurate execution of Programmatic campaigns as well as solid experience in DSPs and Programmatic technology. You will take initiative and be confident in operating in a collaborative working environment. The right candidate will have a proven track record in getting the best out of others while also being able to manage their own workload effectively.
Key Responsibilities
- Demonstrate advanced understanding of Programmatic technology and the wider Display ecosystem, building relationships with key partners.
- Be accountable for the output of the team by managing workloads and problem solving, while coaching and developing to ensure best in class delivery.
- Collaborate on planning and strategy for Programmatic activity as part of a range of different media mixes from our client portfolio.
- Showcase the ability to build, manage, optimise and troubleshoot varied Programmatic campaigns that span the marketing funnel, utilising market-leading DSPs.
- Be comfortable and confident manipulating large data sets to pull out meaningful insights for clients against their KPIs.
- Utilise exceptional communication skills to effectively liaise with the internal team, forge close bonds with existing clients and attract new business where possible.
- Play an active role in the development of our Programmatic offering by driving improvements to current workflow and processes, embedding quality assurance.
- Own commercial practices including invoicing, spend delivery, investment and margin management to help drive the profitability of the department.
Qualifications + Skills
- Solid Programmatic experience
- Advanced knowledge of MS Office Suite, particularly MS Excel and PowerPoint
- Experience using industry standard ad serving/buying tools such as Amazon, DV360, Trade Desk, Meta, Amazon and Google Analytics.
- Exceptional knowledge of the market both locally and globally, and the role that programmatic display plays within the digital ecosystem.
- High degree of numeracy and literacy.
- Detail orientated with first class analytical skills.
What we offer
This is a permanent role. The team is based in our London office but operates under flexible working arrangements. The team are currently in the office every Tuesday and Thursday. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their best selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures. We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.
In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.
We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.
Programmatic Manager employer: Dentsu Aegis Network Ltd.
Contact Detail:
Dentsu Aegis Network Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Programmatic Manager
✨Tip Number 1
Familiarise yourself with the latest trends in programmatic advertising and display technology. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the programmatic space, especially those who work at Dentsu or similar companies. Attend industry events or webinars to make connections that could lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful programmatic campaigns you've managed. Highlight your problem-solving skills and how you've optimised campaigns to meet client KPIs.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to drive decisions in past roles. Being able to manipulate large data sets and extract insights is crucial for this position.
We think you need these skills to ace Programmatic Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in programmatic advertising and campaign management. Use specific examples that demonstrate your understanding of DSPs and programmatic technology.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with the key responsibilities outlined in the job description, particularly your ability to manage workloads and collaborate effectively.
Showcase Analytical Skills: Since the role requires manipulating large data sets, include examples in your application that showcase your analytical skills. Discuss any tools you’ve used, such as Google Analytics or Excel, to derive insights from data.
Highlight Communication Abilities: Effective communication is crucial for this role. Provide examples of how you've successfully liaised with clients or internal teams in previous positions, demonstrating your ability to build relationships and drive results.
How to prepare for a job interview at Dentsu Aegis Network Ltd.
✨Showcase Your Programmatic Knowledge
Make sure to demonstrate your advanced understanding of Programmatic technology and the Display ecosystem during the interview. Be prepared to discuss specific DSPs you've worked with and how you've successfully executed campaigns in the past.
✨Highlight Your Analytical Skills
Since the role requires manipulating large data sets, be ready to share examples of how you've pulled meaningful insights from data to meet client KPIs. This will show your potential employer that you can handle the analytical demands of the position.
✨Emphasise Team Collaboration
Dentsu values collaboration, so be sure to highlight your experience working in team environments. Share instances where you've coached or developed others, as well as how you've contributed to a positive team dynamic.
✨Prepare for Client Communication Scenarios
Exceptional communication skills are crucial for this role. Prepare to discuss how you've effectively liaised with clients in the past, including any challenges you've faced and how you overcame them to maintain strong relationships.
