At a Glance
- Tasks: Lead CRO strategies and manage client communications to achieve their goals.
- Company: Join a leading digital-first media agency with a collaborative culture.
- Benefits: Enjoy flexible working, competitive salary, and a tailored benefits package.
- Other info: Diverse and inclusive environment with opportunities for growth and innovation.
- Why this job: Make a real impact on top brands while supercharging your career.
- Qualifications: Strong knowledge of CRO, UX, and excellent communication skills required.
The predicted salary is between 60000 - 70000 £ per year.
The purpose of this role is to lead and manage the implementation and execution of CRO strategies and the day-to-day communication with clients to help achieve their goals.
Introduction to the dentsu Optimisation & UX team: We are part of one of the world’s largest digital-first end to end media agencies, and offer CRO & UX to some of the world’s top companies. We run our team as a smaller agency so you get the security of a large agency network, and the autonomy of an independent agency. You will be part of a close-knit team of specialists that work together to create customer focused strategies to improve our clients’ website experiences. We are growing our CRO department and are looking for people to lead our CRO and UX projects.
Key responsibilities:
- Manage a team of CRO & UX specialists that offer end-to-end Optimisation & UX delivery across clients.
- Oversee a portfolio of client accounts, providing guidance to the teams leading each account, ensuring that our clients get value for their investment.
- Review your team’s client strategies, ensuring they align with long-term client objectives.
- Be accountable for your clients, determining potential threats and finding solutions to keep clients happy and investing in our services.
- Lead annual, quarterly and monthly reviews for clients, communicating the success of our optimisation programmes with senior client stakeholders.
- Instill a culture of evidence-based approach to website optimisation throughout the team.
- Direct resource planning for your team, working with the Strategists to set deadlines and prioritise activity.
- Build relationships with our wider agency teams; such as PPC, SEO, Social, Affiliates, Analytics etc.
- Find areas for revenue growth, increasing your client investment, finding cross-sell opportunities or working with our sales team to bring in new clients.
- Organise and deliver training sessions for all members of the team.
- Analyse our proposition and work with your team to advance our services.
We are looking for:
- Comprehensive knowledge of CRO and UX, covering A/B-testing, personalisation and UX projects.
- Excellent communication skills, being able to lead difficult client calls/meetings at short notice and steer them to actionable conclusions.
What we offer: This is a permanent role. The team is based in our London office but operates under flexible working arrangements. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.
Inclusion and Diversity: At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities. We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic.
Location: London
Contract Type: Permanent
CRO Manager in London employer: Dentsu Aegis Network Ltd.
Dentsu is an exceptional employer that fosters a dynamic and inclusive work culture, offering flexible working arrangements in vibrant locations like London and Manchester. As part of one of the world's largest digital-first media agencies, employees benefit from tailored professional development opportunities and the chance to collaborate with top-tier clients across various industries. Join us to lead innovative CRO and UX projects while being supported by a diverse team committed to continuous learning and growth.
StudySmarter Expert Advice🤫
We think this is how you could land CRO Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dentsu Aegis Network Ltd. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dentsu Aegis Network Ltd. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dentsu Aegis Network Ltd. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dentsu Aegis Network Ltd.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRO Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dentsu Aegis Network Ltd.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dentsu Aegis Network Ltd.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dentsu Aegis Network Ltd.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dentsu Aegis Network Ltd.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dentsu Aegis Network Ltd. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dentsu Aegis Network Ltd., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
