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- Tasks: Lead business development and marketing strategies for dentsu Sports International across EMEA.
- Company: Join dentsu Sports International, a leader in fan engagement and marketing innovation.
- Benefits: Enjoy a dynamic work culture, professional development opportunities, and collaboration with top industry experts.
- Why this job: Be part of a mission-driven team that champions creativity and excellence in sports marketing.
- Qualifications: 10+ years in business development or marketing, with strong leadership and communication skills required.
- Other info: This is a permanent, full-time role based in London.
The predicted salary is between 43200 - 72000 £ per year.
Head of Business Development and Marketing
Location: London
Time Type: Full time
Contract Type: Permanent
As Head of Business Development and Marketing, your role is to oversee the strategic planning, development, and implementation of our business development and marketing projects for dentsu Sports International across the EMEA region. This will include managing a team of expert professionals to help implement and deliver the plans set out.
This role will require strong leadership skills, excellent communication capabilities, and the ability to work collaboratively with internal and external stakeholders. You will be responsible for the professional development and building a team of young, dynamic professionals and nurturing a culture that encourages excellence, dynamism, expertise, and curiosity.
You will be a champion for the MKTG values, culture, and our mission to help brands move at the speed of fans to drive our differentiation in the marketplace. The aim of the business is to be the go-to agency for fan knowledge/understanding and recognized as being the benchmark for strategic and creative ways to target and engage with fans.
You will drive the collective new business and marketing efforts of the dentsu Sports International team in EMEA and also work closely with other key DSI stakeholders to drive new logo growth globally. This will include a focus on the team’s understanding of collaboration and moving as one across verticals and an exceptional understanding of our capabilities, services, and expertise to create opportunities for growth.
What you will be doing each day:
- Own the new business process and pipeline across all DSI businesses in EMEA.
- Work with Senior Leadership to drive forward a proactive new business plan.
- Generate significant new logo growth opportunities in the marketplace.
- Develop relationships within the dentsu network to generate leads and conversations around sports + entertainment.
- Lead on outbound prospecting to drive pipeline.
- Build a network of contacts internally and externally to drive significant logo growth.
- Project manage and/or support the development of creative content, case studies, and credentials.
- Own the DSI marketing plan and output, including social, website, events, awards, conferences, communications, and how this flows into new business.
- Work with leadership on developing and delivering our communications strategy, managing the marketing and content calendar and timelines.
- Be an active part of a community of marketing professionals within the global MKTG Sports + Entertainment network.
- Proactively identify opportunities for improvement and actively develop new processes.
- Manage the team to deliver appropriate metrics, campaign performance, optimize content, and report preparation.
What you will have done so far:
- At least 10 years of experience in a new business and/or a marketing role.
- Experience in managing large scale RFPs as well as smaller more agile new business approaches.
- Demonstrated an ability and flexibility to flourish in a multi-discipline role.
- Clear understanding of the marketing needs of an agency business and a track record of making a brand stand out from the crowd.
- Ability to manage long-term projects while being able to respond to real-time events and work under tight deadlines.
- Ability to conceptualize, articulate, and package ideas that are clear and strategically sound.
- Affinity to work collaboratively, influencing key stakeholders and managing relationships across the organization.
- Proven ability to deliver persuasive and compelling presentations to senior brand clients.
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Head of Business Development and Marketing employer: Dentsu Aegis Network Ltd.
Contact Detail:
Dentsu Aegis Network Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Business Development and Marketing
✨Tip Number 1
Network actively within the sports and entertainment industry. Attend relevant events, conferences, and seminars to meet potential collaborators and stakeholders. Building relationships in this space can lead to valuable opportunities and insights that align with our mission.
✨Tip Number 2
Showcase your leadership skills by sharing examples of how you've successfully managed teams and projects in the past. Highlight your ability to foster a culture of excellence and collaboration, which is crucial for the Head of Business Development and Marketing role.
✨Tip Number 3
Stay updated on the latest trends in marketing and business development, especially within the sports sector. Being knowledgeable about current market dynamics will help you demonstrate your strategic thinking and ability to drive new business growth.
✨Tip Number 4
Prepare to discuss specific strategies you've implemented in previous roles that led to significant logo growth or successful marketing campaigns. This will show us your hands-on experience and your capability to contribute to our goals at dentsu Sports International.
We think you need these skills to ace Head of Business Development and Marketing
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Head of Business Development and Marketing position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your leadership skills and experience in business development and marketing. Use specific examples from your past roles to demonstrate how you can contribute to dentsu Sports International's mission and values.
Highlight Relevant Experience: In your CV, emphasize your 10+ years of experience in new business and marketing roles. Include details about managing large-scale RFPs and your ability to drive new logo growth, as these are key aspects of the role.
Showcase Your Communication Skills: Since excellent communication capabilities are crucial for this role, ensure your application reflects your ability to articulate ideas clearly. Consider including examples of persuasive presentations you've delivered to senior clients.
How to prepare for a job interview at Dentsu Aegis Network Ltd.
✨Showcase Your Leadership Skills
As a candidate for the Head of Business Development and Marketing, it's crucial to demonstrate your leadership capabilities. Prepare examples of how you've successfully managed teams, nurtured talent, and fostered a culture of excellence and curiosity in previous roles.
✨Understand the Market Landscape
Familiarize yourself with the current trends in sports and entertainment marketing, especially within the EMEA region. Be ready to discuss how you can leverage this knowledge to drive new business opportunities and enhance the agency's market position.
✨Prepare for Collaborative Scenarios
Since collaboration is key in this role, think of instances where you've worked effectively with internal and external stakeholders. Be prepared to share how you facilitated teamwork and drove collective efforts towards achieving business goals.
✨Demonstrate Strategic Thinking
Highlight your ability to conceptualize and articulate strategic ideas. Prepare to discuss how you've developed and implemented successful marketing plans or new business strategies that have led to significant growth in previous positions.
