At a Glance
- Tasks: Lead innovative content technology solutions and drive personalised customer experiences.
- Company: Join Merkle, a forward-thinking tech company with a focus on collaboration and creativity.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Dynamic team environment with a strong focus on innovation and career development.
- Why this job: Be at the forefront of content technology and make a real impact in the digital landscape.
- Qualifications: 6+ years in content technology with expertise in CMS/DAM and pre-sales leadership.
The predicted salary is between 60000 - 84000 £ per year.
The Content Technology Lead will play a key role in developing Merkle’s content technology solutioning capability within the Design Experience, Content Platforms & Commerce (DXC) solutions team. This role will connect content supply chain strategy, digital asset management (DAM), content management systems (CMS), and dynamic content delivery platforms to deliver scalable, personalised, and measurable customer experiences. Combining strategic advisory and hands-on pre-sales leadership, the Content Technology Lead will guide RFPs and proactive solutioning, while ensuring Merkle stays ahead of innovation in content platforms (Adobe Experience Manager, Sitecore, Optimizely, Bynder, composable CMS/DAM) and AI-driven content technologies. Crucially, this role will identify and convert monetisation opportunities from vendor product launches and roadmap innovations into differentiated client propositions. As part of the DXC team, the Content Technology Lead will work alongside Experience Design, Commerce, CRM, Loyalty, and Orchestration specialists to ensure content technology is fully embedded into end-to-end experience transformation solutions.
Key Objectives
- Revenue Growth
- Co-own Revenue Growth opportunities across Net-New Logo and Existing Clients.
- Contribute to client renewal strategies and account expansion plans focused on content technology enablement.
- Content Technology Solution Leadership
- Lead solutioning for content ecosystems (DAM, CMS, headless/composable ecosystems).
- Design frameworks that enable content reuse, personalisation at scale, and omnichannel activation.
- Ensure solutions align with experience design, commerce, and CRM transformation strategies.
- Pre-Sales Excellence
- Own and contribute to the content technology dimension of RFPs, RFIs, and major pitches.
- Translate technical capabilities (content workflows, governance, AI content generation, dynamic rendering) into clear client outcomes (speed-to-market, efficiency, personalisation ROI).
- Build reusable playbooks, accelerators, and demos that scale across pursuits.
- Innovation & Product Evolution
- Stay informed of vendor roadmaps and quarterly product releases across Adobe, Sitecore, Optimizely, Bynder, and emerging AI-driven content platforms.
- Identify monetisation opportunities from new product launches and embed them into GTM offerings.
- Partner with vendors to co-create GTM propositions, industry thought leadership, and joint client solutions.
- Client Advisory & Market Engagement
- Act as an advisor to CMOs, CIOs, and Digital/Content leaders on modern content supply chains and experience platforms.
- Lead roadmap workshops to help clients evolve content maturity and connect platforms with business outcomes.
- Represent Merkle externally at content platform partner events and industry forums.
- Team Leadership & Capability Development
- Contribute to building a high-performing community focused on content technology and pre-sales excellence.
- Support enablement and certification growth across key platform ecosystems.
- Foster a culture of innovation, collaboration, and measurable client impact across the DXC solutions team.
Key KPIs
- Growth Impact: Contribution to new business revenue and existing account expansion, delivering in excess of £3M net-new revenue in 2026
- Solution Reuse & Scalability: Percentage of solutions re-used across accounts and markets.
- Customer Impact: Evidence of transformation outcomes delivered to clients (NPS, cost-to-serve reduction, revenue uplift).
- Win Rate: Improvement in RFP / pitch win rates.
- Team Engagement & Development: Measured through internal engagement surveys and career progression of team members; as well as shoring strategy and cross-border teaming.
Core Competencies & Experience
- Content Platform Expertise
- Proven expertise across CMS, DAM, and content orchestration platforms (Adobe AEM, Sitecore, Optimizely, Bynder, etc.).
- Strong knowledge of content supply chain design, governance, and omnichannel delivery.
- Pre-Sales & Solutioning
- Experience leading pre-sales pursuits (£1M+ opportunities) in content technology or adjacent fields.
- Skilled at translating platform features into business outcomes and ROI-driven cases.
- Innovation & Ecosystem Awareness
- Strong awareness of vendor product roadmaps and quarterly releases.
- Ability to identify monetisation opportunities from AI-driven content supply, automation, and composable architectures.
- Commercial Acumen
- Experience structuring content technology solutions into commercially viable business cases.
- Proven ability to influence pipeline growth and improve win rates.
- Client Engagement
- Executive presence with senior stakeholders across marketing, digital, and technology functions.
- Confident facilitator of roadmap and operating model workshops.
- Leadership
- Experience building, mentoring, and scaling pre-sales content platforms communities.
- Collaborative operator who thrives at the intersection of design, content, commerce, and CRM.
Ideal Candidate Profile
- 6+ years’ experience in content technology, CMS/DAM, or digital platform leadership.
- Deep ecosystem experience with Adobe, Sitecore, Optimizely, or composable content vendors.
- Demonstrated success embedding content technology into end-to-end transformation programmes.
- Strong record of solutioning success in complex pre-sales opportunities.
- Future-oriented: excited by AI content generation, agentic supply chains, and dynamic content orchestration.
Content Technology Lead employer: Dentsu Aegis Network Ltd.
Merkle is an exceptional employer that fosters a culture of innovation and collaboration, particularly within the vibrant city of London. As a Content Technology Lead, you will benefit from extensive professional growth opportunities, working alongside industry experts in a dynamic environment that prioritises personalisation and client impact. With a commitment to employee development and a focus on cutting-edge content technologies, Merkle offers a rewarding career path for those looking to make a significant difference in the digital landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Content Technology Lead
✨Tip Number 1
Network like a pro! Get out there and connect with folks in the industry. Attend events, webinars, or even local meetups. The more people you know, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your work and projects. This is your chance to shine and demonstrate what you can bring to the table, especially in content technology.
✨Tip Number 3
Prepare for interviews like it’s game day! Research the company, understand their products, and be ready to discuss how your experience aligns with their needs. Practice common interview questions and have your own questions ready to go.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Content Technology Lead
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Content Technology Lead role. Highlight your experience with CMS, DAM, and any relevant content technology solutions that align with what we're looking for.
Showcase Your Expertise:Don’t hold back on showcasing your knowledge of content platforms like Adobe AEM or Sitecore. We want to see how your skills can contribute to our team and help us stay ahead in innovation.
Be Clear and Concise:When writing your application, keep it clear and to the point. Use bullet points where possible to make it easy for us to see your key achievements and how they relate to the role.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role as soon as possible!
How to prepare for a job interview at Dentsu Aegis Network Ltd.
✨Know Your Content Platforms
Make sure you brush up on your knowledge of content management systems like Adobe AEM, Sitecore, and Optimizely. Be ready to discuss how these platforms can drive business outcomes and enhance customer experiences. Show that you understand the latest trends in content technology and how they can be applied.
✨Prepare for Pre-Sales Scenarios
Since this role involves pre-sales leadership, practice articulating how you would approach RFPs and pitches. Think about how to translate technical features into clear client benefits. Prepare examples from your past experiences where you successfully led pre-sales pursuits or contributed to winning proposals.
✨Showcase Your Innovation Mindset
Demonstrate your awareness of emerging technologies and vendor product roadmaps. Be prepared to discuss how you can identify monetisation opportunities and integrate AI-driven solutions into content strategies. This will show that you're not just keeping up with the industry but are also forward-thinking.
✨Engage with Client Advisory Skills
Highlight your experience in engaging with senior stakeholders and facilitating workshops. Prepare to discuss how you've helped clients evolve their content maturity and connect technology with business outcomes. This will showcase your ability to act as a trusted advisor and your understanding of the client landscape.