At a Glance
- Tasks: Lead creative strategy for video content and script conversion-focused ads.
- Company: Join Dentology, a fast-growing patient acquisition agency in the dental sector.
- Benefits: Remote work, high-quality assets, and clear progression opportunities.
- Other info: Collaborate with a dynamic team and shape the future of creative content.
- Why this job: Own your creative vision and make a real impact on client campaigns.
- Qualifications: Experience in creative strategy and understanding of Meta ad formats.
The predicted salary is between 40000 - 50000 £ per year.
If you’re obsessed with great creative, fluent in ad strategy, and ready to lead - this is your role. Dentology is one of the UK’s fastest-growing patient acquisition agencies, working exclusively with high-end cosmetic dental practices. We create performance-driven creative that’s part of a full patient acquisition system.
Now we’re hiring a Creative Strategist to lead the direction of our video content. This is a high-impact, cross-functional role where you’ll own content strategy across our Meta ad campaigns, script conversion-focused short-form videos, and coordinate with editors and media buyers to bring creative to life.
What you’ll be doing:
- Own the creative vision for client campaigns - from first hook to final CTA.
- Write conversion-focused briefs for high-production client content shoots and Dentology brand content.
- Script short-form videos for Meta ads, building on proven hook frameworks and experimenting with new angles.
- Analyse performance data to identify creative patterns, form hypotheses, and iterate winners.
- Proactively pitch new creative formats (e.g. UGC, VO-led, carousels, testimonials, high-production, etc.) to test with clients.
- Collaborate closely with editors and media buyers to ensure high-quality, on-time creative delivery.
- Support Dentology’s own content strategy and help shape the agency’s brand storytelling.
What we’re looking for:
- Proven experience in creative strategy - writing hooks, scripts, and briefs for performance content (Meta ads, video ads, landing pages, etc.)
- Background in a fast-paced agency environment, ideally within DTC or e-commerce brands.
- Deep understanding of Meta ad formats and what drives content performance.
- Ability to interpret campaign data and translate insights into actionable creative direction.
- Experience leading creative testing and iteration to identify and scale winning concepts.
- Highly organised and proactive - able to manage multiple creative pipelines and timelines simultaneously.
- Confident collaborating cross-functionally with editors, media buyers, and account managers to bring ideas to life.
Success in this role:
- 6 Months: You’re leading the development of briefs across client content shoots.
- 12 Months: You’re driving creative strategy across our largest high-spend, fast-moving accounts.
- 18 Months: You’re mentoring junior creatives and helping shape the evolution of our in-house creative systems.
Why join Dentology?
- Incredible client base – You’ll work with some of the fastest-growing and most ambitious dental practices and dental groups in the UK.
- Real ownership – You’ll lead strategy, pitch new formats, and take full ownership of your creative lane.
- High-quality assets – You’ll have access to best-in-class creative assets produced by our in-house content team.
- Clear progression path – We are growing incredibly quickly, and there are tons of opportunities to step into senior roles, own new functions, and shape the creative department’s evolution.
- Remote-first - Work from anywhere while staying tightly connected to a high-performance, fast-moving team.
Creative Strategist employer: Dentology
At Dentology, we pride ourselves on being a dynamic and innovative employer that champions creativity and strategic thinking. Our remote-first work culture fosters collaboration among a talented team dedicated to delivering high-quality, performance-driven content for leading dental practices across the UK. With clear pathways for career progression and the opportunity to take ownership of your creative vision, joining us means being part of a fast-growing agency where your contributions directly impact client success and your professional growth.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, especially those at agencies like Dentology. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your creative flair! When you get the chance to meet potential employers, bring a portfolio that highlights your best work. Make it visually appealing and relevant to the role of Creative Strategist.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Send them a message showcasing your skills and how you can add value to their team. We love initiative!
✨Tip Number 4
Keep an eye on performance trends! Understanding what works in Meta ads can set you apart. Share your insights during interviews to show you’re not just a creative thinker but also data-driven.
We think you need these skills to ace Creative Strategist
Some tips for your application 🫡
Show Your Creative Side:When you're applying for the Creative Strategist role, let your creativity shine through in your written application. Use engaging language and showcase your unique style to demonstrate how you can bring fresh ideas to the table.
Tailor Your Application:Make sure to customise your application to reflect the specific requirements of the job description. Highlight your experience with Meta ads and performance-driven content, and don’t forget to mention any relevant projects that align with Dentology’s vision.
Be Data-Driven:Since this role involves analysing performance data, include examples of how you've used data to inform your creative decisions in the past. This will show us that you can not only create but also optimise content based on insights.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Dentology. Don’t miss out!
How to prepare for a job interview at Dentology
✨Know Your Creative Stuff
Before the interview, dive deep into Dentology's work and understand their creative vision. Familiarise yourself with their past campaigns, especially those involving Meta ads. This will help you speak confidently about how your experience aligns with their needs.
✨Bring Your Best Ideas
Prepare to pitch a few creative concepts or formats that could work for Dentology. Think about innovative ways to approach video content and how you can leverage data to drive performance. Showing initiative will impress them!
✨Showcase Your Analytical Skills
Be ready to discuss how you've used data to inform your creative decisions in the past. Bring examples of how you've iterated on scripts or formats based on performance metrics. This will demonstrate your ability to blend creativity with strategy.
✨Collaborate Like a Pro
Since this role involves working closely with editors and media buyers, be prepared to talk about your collaborative experiences. Share specific examples of how you've successfully worked cross-functionally to bring creative ideas to life.
