Dennys Brands is one of the UK’s leading hospitality clothing and chefswear specialists, supplying professional uniforms, footwear, knives and hospitality solutions across retail, e-commerce, contract, distributor and export channels. The business includes heritage and specialist brands including Dennys London, Le Chef, Joseph Alan, Comfort Grip, ADC and Soho Knives. With over 175 years of heritage, Dennys serves hospitality professionals worldwide through a combination of stock ranges, bespoke uniform solutions and in-house personalisation services.
Dennys operates across multiple channels including distributor partnerships, contract sales, a retail store, e-commerce and key account management, supplying products and services to restaurants, hotels, catering groups, healthcare providers, education and hospitality operators.
Permanent part-time role, guaranteed minimum 15 hours per week, with potential for additional hours. Hourly rate £14.85
Role Purpose
The Retail Assistant supports the day-to-day operation of the Dennys retail store by delivering excellent customer service, providing accurate product advice, maintaining high store standards and helping achieve retail sales targets. The role includes welcoming customers, processing sales, supporting stock replenishment, assisting with merchandising, handling customer enquiries and working closely with colleagues to ensure the store operates efficiently and professionally.
This is a hands-on customer-facing role suited to someone with strong service skills, attention to detail and a positive approach to supporting customers, colleagues and store routines.
Key Responsibilities
Retail Store Support & Sales
- Support the day-to-day operation of the Dennys retail store, helping create a professional, welcoming and commercially effective retail environment.
- Contribute to retail sales performance through strong customer service, product knowledge, add-on selling, merchandising and effective follow-up.
- Support store routines including opening and closing tasks, till activity, cash handling, customer orders, returns and daily administration.
- Maintain high standards of store presentation, housekeeping, product availability, pricing accuracy and customer-facing displays.
- Share customer feedback, product requests and store observations with the manager or relevant colleagues.
- Support retail campaigns, promotions, seasonal activity and product launches within the store.
Customer Experience, Product Advice & Store Service
- Provide excellent service to retail customers, offering product advice across chefswear, uniforms, footwear, knives, accessories and personalisation options.
- Welcome customers, understand their needs and support them with accurate product, sizing, availability, pricing and order information.
- Handle customer enquiries, returns, exchanges and service issues professionally, escalating where needed.
- Promote additional products and services where appropriate, including footwear, knives, accessories, personalisation and online ordering options.
- Represent Dennys professionally in all retail, telephone, email and customer-facing interactions.
Stock, Merchandising & Retail Operations
- Support stock control, replenishment, product availability and accurate store stock records.
- Work with warehouse, purchasing and customer service teams to help resolve stock, order, delivery and customer collection requirements.
- Keep displays, signage, product presentation and store layout tidy, accurate and easy for customers to shop.
- Complete till activity, order updates, stock checks and retail administration accurately and on time.
- Work as part of the retail team to deliver excellent service, strong product knowledge and consistent store standards.
- Support daily priorities, breaks, replenishment, customer service and general store workload.
- Work collaboratively with sales, customer service, warehouse, purchasing, marketing and personalisation teams to support customers and improve store operations.
- Suggest practical improvements to customer service, merchandising, stock processes, retail systems and team effectiveness.
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