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For Companies At a Glance
- Tasks: Lead and shape the marketing department, driving campaigns and strategies.
- Company: Join a successful and expanding group based in Durham with a national presence.
- Benefits: Enjoy a permanent role with excellent company culture and supportive leadership.
- Why this job: Make a meaningful impact while developing your skills in a dynamic environment.
- Qualifications: Previous marketing management experience and a degree in marketing are preferred.
- Other info: Opportunity to travel and engage with various sites across the region.
The predicted salary is between 28800 - 48000 £ per year.
Rewards And Benefits
- Permanent career opportunity
- Excellent company culture
- Joining a highly successful and expanding business
- An opportunity to help develop, shape and implement your own marketing department
- Working with a very supportive director
- A varied, exciting and challenging new role
MTrecs Client Opportunity
Our client is an established and highly successful group based in Durham, with a growing national presence.
They are now looking for an experienced Marketing Manager, to work closely with one of their directors to develop and implement a new marketing function within the business. You will play a key role in developing the infrastructure, processes and overall marketing strategy and plans, to make a real meaningful and long-term impact in the business.
The role you will be doing
- Support the director in developing the marketing function of the business.
- Develop and optimise the group website.
- Leading and managing daily operations of the Marketing Department.
- Plan and implement marketing campaigns that drive engagement, leads, and customer loyalty.
- Develop, refine and execute an annual marketing strategy including overseeing the evolving digital marketing strategy
- Analyse, interpret, and report on the effectiveness of marketing activities to ensure continuous improvement
- Elevate the company presence and reputation.
- Craft compelling content across various formats including press releases, news articles, email campaigns, editorial pieces and brochures
- Interpret technical data into clear, impactful marketing materials tailored to target audiences
- Conduct competitor analysis to inform strategies and ensure competitive
- Build and maintain strong relationships with stakeholders, including external press contacts.
- Oversee and drive engagement with the internal marketing platform to ensure effective internal communication
- Negotiate contracts with stakeholders as needed, such as buying and selling advertisement space
- Serve as the lead advocate for the companys ambassador programme, driving community engagement initiatives
- Travel throughout the region to their various sites.
About You
- Previous marketing management experience, with the ability and clear track record to help develop a marketing function and implement strategy and plans.
- Degree in marketing or equivalent would be advantageous
- Excellent social media and copywriting skills.
- Strong understanding of web content, SEO, and user experience.
- Creative approach with the ability to work under pressure and to short timescales
- Strong copy writing experience, with excellent oral and written communication skills
- The ability to manage multiple projects/tasks simultaneously
- Have a strong understanding of effective marketing communications using current and emerging technologies
- Excellent commercial negotiation skills
- Team player who can lead and inspire
- In front of camera presentation skills
- Experience of customer service tracking metrics
- Video creation / presentation and some photography
- Budget management experience is desirable
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Marketing Manager employer: Denise La Grassa
Contact Detail:
Denise La Grassa Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network with professionals in the marketing field, especially those who have experience in developing marketing functions. Attend industry events or webinars to connect with potential colleagues and mentors who can provide insights into the role.
✨Tip Number 2
Familiarise yourself with the latest trends in digital marketing and SEO. Being knowledgeable about current tools and strategies will not only help you in interviews but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed marketing campaigns in the past. Highlight your ability to analyse data and improve strategies based on performance metrics, as this is crucial for the role.
✨Tip Number 4
Showcase your creativity by preparing a mini marketing plan or campaign idea that aligns with the company's goals. This proactive approach can set you apart from other candidates and demonstrate your strategic thinking.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing management experience. Focus on achievements that demonstrate your ability to develop and implement marketing strategies, as well as your skills in copywriting and digital marketing.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your previous experiences align with the responsibilities outlined in the job description, particularly your ability to support the director and lead a marketing department.
Showcase Your Skills: Emphasise your social media expertise, copywriting skills, and understanding of SEO in your application. Provide specific examples of past campaigns you’ve managed and their outcomes to illustrate your capabilities.
Prepare for Potential Questions: Think about how you would answer questions related to developing marketing strategies, managing multiple projects, and negotiating contracts. Be ready to discuss your approach to community engagement and how you would elevate the company's presence.
How to prepare for a job interview at Denise La Grassa
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing management experience in detail. Highlight specific campaigns you've led, the strategies you implemented, and the results achieved. This will demonstrate your capability to develop and optimise a marketing function.
✨Demonstrate Your Creative Skills
Since the role requires a creative approach, come equipped with examples of your copywriting and content creation. Bring along samples of press releases, articles, or marketing materials you've crafted to showcase your ability to communicate effectively.
✨Understand the Company and Its Market
Research the company and its competitors thoroughly. Be ready to discuss how you would elevate their presence and reputation in the market. This shows that you're proactive and have a strategic mindset, which is crucial for the role.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and ability to manage multiple projects. Think of scenarios where you've had to negotiate contracts or lead a team under pressure, and be ready to share how you handled those situations.
