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- Tasks: Lead exciting trade marketing campaigns and create engaging content for independent retailers.
- Company: Join a leading wholesale business with a dynamic and fast-paced environment.
- Benefits: Enjoy ownership of projects, competitive salary, and opportunities for growth.
- Other info: Autonomy to shape campaigns and build valuable relationships in a growing business.
- Why this job: Make a real impact in marketing while collaborating with suppliers and sales teams.
- Qualifications: 3-6 years of marketing experience, strong communication skills, and creativity.
The predicted salary is between 35000 - 45000 £ per year.
Are you a commercially minded marketer who enjoys variety, ownership, and delivering campaigns that make a real impact? We're looking for a hands‑on Trade Marketing Specialist to join a leading wholesale business serving independent convenience retailers across Scotland. This is an exciting opportunity for someone who thrives in a fast‑paced FMCG or retail environment and wants to take ownership of multi‑channel marketing activity that directly supports sales growth, supplier partnerships, and customer engagement.
The Role
This is a broad and dynamic marketing position where no two days are the same. You'll lead the planning and delivery of trade marketing campaigns, supplier promotions, customer communications, and digital engagement initiatives that will help strengthen brand presence both in depot and online. Working closely with suppliers, sales teams, and retail customers, you'll play a key role in shaping promotional activity and creating compelling content tailored to the independent retail market.
What You'll Be Doing
- Delivering trade marketing campaigns supporting promotions, supplier activity, and seasonal events
- Creating engaging printed and digital marketing materials including flyers, POS, posters, and social content
- Managing customer communications across email, social media, and digital channels
- Collaborating with suppliers on joint campaigns and co‑branded activity
- Supporting growth and adoption of the company's online ordering platform
- Ensuring consistent branding across all customer and supplier touchpoints
- Monitoring campaign performance and using insights to optimise future activity
- Supporting the sales team with presentations, promotional materials, and pitch decks
- Managing budgets and ensuring marketing activity aligns with commercial objectives
What We're Looking For
- 3-6 years' marketing experience, ideally within FMCG, wholesale, convenience retail, or a similar trade‑focused environment
- Strong generalist marketing background across digital and print channels
- Excellent written communication and content creation skills
- Experience using Canva (Adobe Creative Suite advantageous)
- Ability to manage campaigns end‑to‑end with minimal supervision
- Strong commercial awareness and understanding of promotional marketing
- Confident communicator with excellent relationship‑building skills
This is an opportunity to take genuine ownership of marketing activity within a well‑established and growing business. You'll have the autonomy to shape campaigns, build supplier relationships, and make a visible commercial impact in a role offering real variety and responsibility.
Trade Marketing Specialist in Glasgow employer: Denholm Associates
Contact Detail:
Denholm Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Specialist in Glasgow
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, content, and any digital materials you've produced. This will give you an edge when discussing your experience during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their goals. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Plus, it makes it easier for us to keep track of your application and get back to you quickly.
We think you need these skills to ace Trade Marketing Specialist in Glasgow
Some tips for your application 🫡
Show Your Marketing Flair: When you're crafting your application, let your marketing skills shine through! Use engaging language and showcase your creativity in how you present your experience. Remember, we want to see how you can make an impact!
Tailor Your Application: Make sure to tailor your CV and cover letter to the Trade Marketing Specialist role. Highlight relevant experiences that align with the job description, especially your work in FMCG or retail environments. We love seeing candidates who understand our needs!
Be Clear and Concise: Keep your application clear and to the point. Use bullet points for easy reading and ensure your key achievements stand out. We appreciate straightforward communication, so don’t be afraid to show us what you’ve accomplished!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Denholm Associates
✨Know Your Marketing Stuff
Make sure you brush up on your marketing knowledge, especially in trade marketing and FMCG. Be ready to discuss specific campaigns you've worked on and how they impacted sales or customer engagement. This shows you're not just a marketer but someone who understands the nuances of the industry.
✨Showcase Your Creativity
Prepare examples of engaging printed and digital materials you've created, like flyers or social media content. If you’ve used tools like Canva or Adobe Creative Suite, mention that! Being able to demonstrate your creative process can really set you apart.
✨Understand Their Business
Do some homework on the company and its position in the wholesale market. Familiarise yourself with their suppliers and customer base. This will help you tailor your answers and show that you’re genuinely interested in contributing to their success.
✨Be Ready to Discuss Campaign Performance
Think about how you've monitored and optimised past campaigns. Be prepared to share insights and results from your previous work. This will highlight your analytical skills and your ability to adapt strategies based on performance data.