At a Glance
- Tasks: Lead client relationships and shape impactful strategies in a dynamic PR agency.
- Company: Democracy, the fastest-growing PR agency outside London, values great people.
- Benefits: Collaborative environment, professional growth, and the chance to influence high-profile projects.
- Other info: Join a supportive team where your ideas and contributions are valued.
- Why this job: Make your mark in a growing agency while working on exciting briefs across various sectors.
- Qualifications: 6+ years in PR, strong presentation skills, and experience in managing teams.
The predicted salary is between 43200 - 72000 £ per year.
Manchester | Hybrid
Ready for your next challenge in 2026? Democracy is the fastest-growing PR agency outside London – and we are looking for an ambitious, commercially minded Account Director to help lead our next phase of growth. This is a senior role with real influence. You will work on high-profile, reputation-shaping briefs across energy, pharma and education, partnering closely with clients who expect strategic thinking and bold ideas. Alongside this, you will play an active role in new business, helping grow our footprint in both Manchester and London.
At Democracy, we believe that great agencies are built by great people. We invest heavily in our team, creating an environment where talent is supported, challenged and given room to grow. You will work alongside an experienced and collaborative leadership team, including:
- A Strategic Communications Director
- AI visibility specialists
- Data and insights managers
- Our CEO
You won’t be doing everything alone. Each account is supported by strong Account Managers and Senior Account Managers, plus ambitious junior talent eager to deliver against your vision. Your role is to set the direction, inspire the team, and ensure exceptional work is delivered every time.
As Account Director, you will be responsible for leading client relationships, shaping strategy, and ensuring our work delivers real impact. You will bring clarity, creativity and commercial thinking to everything you do.
Key responsibilities include:
- Building, maintaining and growing senior client relationships
- Identifying client needs, ambitions and challenges, and developing creative, effective solutions
- Providing clear strategic direction and counsel to clients and internal teams
- Translating client objectives into actionable plans and driving timely delivery
- Leading and developing account teams through line management
- Contributing to new business pitches and agency growth
About you
You are curious, ideas-driven and commercially astute. You enjoy solving complex problems, spotting opportunities, and helping clients and teams succeed. You will ideally have:
- A bachelor’s degree or equivalent experience
- 6+ years’ experience in PR or communications
- A proven track record of growing accounts and building trusted client relationships
- Strong presentation and storytelling skills
- Experience managing people and leading teams
If you are looking for a role where you can shape strategy, lead people and make your mark at a growing agency, we would love to hear from you. We believe in creating an environment where everyone is welcome, heard, respected, supported and valued in the workplace. We are committed to ensuring everyone has a fair opportunity to explore the world of marketing and receive equal opportunities to thrive and succeed. Get in touch and let’s talk.
B2B Account Director in Manchester employer: Democracy PR
At Democracy, we pride ourselves on being a dynamic and inclusive workplace that champions personal and professional growth. As a B2B Account Director in Manchester, you'll be part of a collaborative team that values your strategic insights and creativity, while also providing ample opportunities for mentorship and development. With a strong focus on employee well-being and a commitment to fostering a diverse environment, Democracy is the perfect place for ambitious professionals looking to make a meaningful impact in the PR industry.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Account Director in Manchester
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Democracy PR. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Democracy PR, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Democracy PR inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace B2B Account Director in Manchester
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Democracy PR. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Democracy PR.
How to prepare for a job interview at Democracy PR
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
