Digital Marketing Manager

Digital Marketing Manager

Full-Time No working from home possible
Dementia UK

Location: hybrid - a minimum of one day in the Aldgate, London office per week

Closing date: Sunday 14th June 2026 at 11.59pm

  • enhanced maternity, paternity and adoption leave, and shared parental
  • payfamily-friendly policies
  • life assurance cover at 3 x annual salary
  • health cashback plan (Medicash): employee cover plus up to four dependent children
  • 24/7 virtual GP access (UK registered), plus access to Best Doctors
  • confidential employee assistance programme (Medicash)
  • access to a wellbeing app
  • flexible working options including hybrid working, flexible working patterns such as part-time, compressed hours, and more*
  • learning and development opportunities including bespoke training and access to LinkedIn Learning)
  • commitment to employee health and wellbeing
  • we have a Menopause Friendly accreditation and are a Disability Confident employer

At Dementia UK, we make sure families affected by dementia don’t face it alone. Through our specialist Admiral Nurses, we provide expert advice and support when it’s needed most. Digital engagement plays an increasingly important role in how we reach and support families, grow awareness and build lasting relationships with supporters.

Join us as a Digital Marketing Manager on a one year fixed term contract covering for maternity leave. It’s an exciting time to join the charity as we move into the implementation phase of our new Digital Engagement Strategy, this role will play a central part in shaping how we deliver digital marketing across Dementia UK.

This is a broad and hands‑on role, bringing together strategic oversight of email marketing and paid digital media. You will lead on developing and optimising digital campaigns, using insight and performance data to improve engagement and drive measurable results.

We’re looking for someone with strong experience in strategic email marketing, including audience segmentation, automated journeys and supporter engagement, alongside expertise in paid digital acquisition and campaign optimisation. You will be confident managing complex digital budgets and making informed decisions about spend, performance and audience targeting across platforms such as Meta and Google Ads.

You will also lead and support two Digital Marketing Executives, helping to build skills, confidence and a strong digital culture across the team. Working closely with colleagues across the charity, you will contribute to improving digital engagement and supporter journeys across multiple channels.

Charity experience is not essential, but you will bring strong digital marketing expertise, people management experience and the ability to operate confidently at manager level.

Above all, you will be motivated by purpose and committed to helping Dementia UK reach and support more families affected by dementia.

Our culture

In addition to a competitive salary and a generous benefits package, we truly value our people. It’s important for us to create a working environment that looks after our workforce to support them in achieving their full potential. You will become part of a diverse and dedicated team who are supported to use and develop their skills. We recognise and value the key role you will play in delivering our strategic plans for the benefit of those living with dementia.

Our staff have a voice. Representatives from different roles and levels across the organisation positively contribute to and lead on our working groups around health and wellbeing, menopause, and equity, diversity and inclusion.

Dementia UK is proud to welcome everyone. We aim for a truly inclusive culture with talented, diverse teams that represent a variety of backgrounds, perspectives, and skills. We celebrate difference and individuality and encourage everyone to join us and be their whole selves always.

Dementia UK is a Disability Confident Employer. If you’d like support to make an application, contact us.

By applying to join Dementia UK, you acknowledge that in the event you are successful for the role, any offer and your ongoing employment will be conditional on you having or obtaining the right to work in the UK.

*Please note that any decision on flexible working is based on business needs

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Dementia UK

Contact Details:

Dementia UK Recruitment Team