Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and shape our new brand identity while supporting families affected by dementia.
- Company: Join Dementia UK, a recognised Best Place to Work in the charity sector.
- Benefits: Generous maternity leave, health cashback plan, flexible working, and professional development opportunities.
- Other info: Be part of a diverse team committed to inclusivity and employee wellbeing.
- Why this job: Make a real impact by helping us connect with families in need.
- Qualifications: Strong brand management skills, copywriting expertise, and experience in an in-house role.
The predicted salary is between 35000 - 45000 £ per year.
Enhanced maternity, paternity and adoption leave, and shared parental pay.
Family-friendly policies including:
- Life assurance cover at 3 x annual salary
- Health cashback plan (Medicash): employee cover plus up to four dependent children
- 24/7 virtual GP access (UK registered), plus access to Best Doctors
- Confidential employee assistance programme (Medicash)
- Access to a wellbeing app
- Flexible working options including hybrid working, flexible working patterns such as part-time, compressed hours, and more
Learning and development opportunities including bespoke training and access to LinkedIn Learning.
Commitment to employee health and wellbeing. We have a Menopause Friendly accreditation and are a Disability Confident employer.
Could you join us at a crucial moment, as we get ready to roll out our new brand? Rates of dementia are increasing, and so is the need for our specialist nurses. Our support services are a lifeline for families affected by dementia, and it's vital that we're there when people need us most. By working with us, you'll play an important part in making that happen.
This is a unique opportunity to lead and shape how our new visual identity and tone of voice are embedded, ensuring they are understood, used consistently and brought to life in everything we do. Central to our brand sign off, you’ll be immersed in both our existing and new brand from the outset.
We are looking for a true brand expert, with strong copywriting skills and a sharp eye for visual detail. You will be confident interpreting brand guidelines and helping others apply them, as well as creating clear, engaging content yourself. A background in working in an in-house role is essential, and experience of delivering or supporting a brand rollout would be a real advantage.
You will build strong relationships across the organisation, working collaboratively with teams while also providing clear guidance and constructive challenge where needed. You will be comfortable leading and managing projects, with multiple stakeholders and delivering training or support to help colleagues feel confident using the brand.
Charity experience is not essential, but you will bring a strong understanding of brand management and a passion for helping organisations communicate clearly and consistently. Above all, you will be motivated by purpose and committed to helping Dementia UK bring its brand to life, so we can better connect with and support families affected by dementia.
Our culture: In addition to offering a competitive salary and a generous benefits package, we truly value our people. It’s important for us to create a workplace culture that looks after our people to support them in achieving their full potential. You will become part of a diverse and dedicated team who are supported to use and develop their skills. We recognise and value the key role you will play in delivering our strategic plans for the benefit of those living with dementia.
Our staff have a voice. Representatives from different roles and levels across the organisation lead and positively contribute to our working groups around health and wellbeing, menopause, and equity, diversity and inclusion.
Our supportive and nurturing workplace culture has recently earnt us recognition as the Sunday Times Best Place to Work in the non-profit and charities sector 2025 (big organisation). Dementia UK is proud to welcome everyone. We aim for a truly inclusive culture with talented, diverse teams that represent a variety of backgrounds, perspectives and skills. We celebrate differences and individuality and encourage everyone to feel comfortable being themselves at work.
Dementia UK is a Disability Confident employer.
Brand Manager employer: Dementia UK
Contact Detail:
Dementia UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We can’t stress enough how important it is to build relationships; you never know who might help you land that Brand Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work in brand management. We love seeing creativity and attention to detail, so make sure it reflects your unique style and expertise.
✨Tip Number 3
Prepare for interviews by researching the company’s brand identity and values. We want to see that you’re genuinely interested in Dementia UK and how you can contribute to our mission. Tailor your responses to show you understand our purpose!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your passion for brand management shine through. We want to see how motivated you are to help Dementia UK connect with families affected by dementia. Share your personal connection or interest in the cause!
Tailor Your Content: Make sure to tailor your application to our specific job description. Highlight your copywriting skills and any experience you have with brand rollouts. We love seeing how you can interpret brand guidelines and create engaging content that aligns with our mission.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured content that’s easy to read. Use bullet points if necessary to showcase your skills and experiences, making it easier for us to see why you’re a great fit for the role.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at this exciting time.
How to prepare for a job interview at Dementia UK
✨Know the Brand Inside Out
Before your interview, dive deep into Dementia UK's brand. Understand their mission, values, and how they communicate with their audience. This will not only help you answer questions more effectively but also show your genuine interest in the role.
✨Showcase Your Copywriting Skills
Prepare examples of your best copywriting work that align with the brand's tone of voice. Be ready to discuss how you can create engaging content that resonates with families affected by dementia, demonstrating your ability to bring the brand to life.
✨Highlight Collaborative Experience
Since the role involves working with multiple stakeholders, come prepared with examples of past projects where you successfully collaborated with different teams. Emphasise your ability to provide guidance and support while maintaining strong relationships.
✨Demonstrate Your Passion for Purpose
Dementia UK is looking for someone motivated by purpose. Share your personal connection to the cause or your passion for helping organisations communicate effectively. This will resonate well with the interviewers and show that you're aligned with their mission.