PR & Event Executive in London

PR & Event Executive in London

London Full-Time 36000 - 44000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Coordinate exciting events and brand activations for a purpose-driven luxury brand.
  • Company: Join DeMellier, a London-based brand making a meaningful impact in the fashion industry.
  • Benefits: Enjoy hybrid working, generous leave, and amazing employee discounts.
  • Other info: Dynamic role with opportunities for growth and collaboration across teams.
  • Why this job: Be part of a creative team that empowers women and supports global health initiatives.
  • Qualifications: 2-3 years in events or PR, with a passion for luxury fashion.

The predicted salary is between 36000 - 44000 £ per year.

About Us

De Mellier is a London-based brand that was founded with the vision of doing things differently: to design handbags that would make women feel empowered, made ethically and sustainably, while giving back to those who need it most.

These principles guide everything we do.

All our pieces are crafted ethically in Europe using the finest sustainably sourced materials.

We champion equality, and for every piece sold, we fund vaccines and medical treatments aimed at saving the life of a child in need.

So far, through our permanent charity initiative, ‘A Bag, A Life’, in partnership with SOS Children’s Villages, we have funded over 2.5 million vaccines.

Join us and be part of an award‑winning, purpose‑driven brand that fosters creativity, collaboration, and meaningful impact within the luxury industry.

The role

De Mellier is seeking a highly organised, proactive and creative PR & Events Executive to play a key role in delivering the brand’s global events, experiential activations and retail experiences.

Working closely with the PR & Events Manager, the role will have a particular focus on events and brand activations, taking ownership of the day-to-day coordination and delivery of press events, influencer experiences, retail activations, pop‑ups and other key brand moments across global markets.

Alongside events, the PR & Events Executive will support selected PR, influencer and VIP initiatives, ensuring activity is seamlessly coordinated and aligned with De Mellier’s wider brand and marketing strategy.

This role is suited to someone with existing experience in events, PR or luxury fashion marketing who is ready to take greater ownership of projects and build their experience delivering high‑quality brand experiences from concept through to execution and reporting.

Responsibilities

  • Events & Brand Activations
  • Coordinate the end-to-end delivery of De Mellier events and brand activations, including press events, influencer experiences, collection launches, dinners, pop-ups and in-store activations.
  • Work closely with the PR & Events Manager to develop event concepts and translate creative ideas into detailed execution plans.
  • Own event timelines and project trackers, ensuring key milestones, deliverables and deadlines are clearly communicated and met.
  • Coordinate venue research and sourcing, supplier communication, production requirements, catering, gifting, transportation and other event logistics.
  • Support the PR team in managing guest list administration, invitations, RSVPs, seating plans and guest communications, ensuring an elevated experience throughout.
  • Liaise with external agencies, venues, production partners and suppliers to ensure activations are delivered to a consistently high standard.
  • Coordinate event assets, product requirements, samples and gifting, working cross-functionally with internal teams to ensure everything is delivered accurately and on time.
  • Provide hands‑on, on‑site event management and troubleshoot operational issues to ensure smooth execution.
  • Coordinate post-event activity including product and sample returns, supplier reconciliation, coverage tracking and event debriefs.
  • Maintain event budget trackers and support the PR & Events Manager with budget management, invoice tracking and reconciliation.
  • Produce post-event reports capturing attendance, social and press impact, key metrics, imagery, learnings and recommendations for future activations.
  • Retail & Wholesale Activations
  • Coordinate experiential marketing activity with key retail and wholesale partners, including pop-ups, trunk shows, launches, customer events and co‑branded activations.
  • Act as a key day‑to‑day contact for activation logistics, ensuring deliverables, timings and responsibilities are clearly communicated across internal and external stakeholders.
  • Coordinate event assets, product displays, gifting and other branded materials required for retail activations.
  • Work closely with internal Wholesale, Retail, Creative and Marketing teams to ensure consistent brand representation across physical experiences.
  • Support the development of new ideas and opportunities to elevate the De Mellier customer experience through events and experiential retail.
  • Influencer, Celebrity & VIP Activations
  • Coordinate influencer, celebrity and VIP attendance and participation across key De Mellier events and brand moments.
  • Support targeted influencer gifting and seeding around events, launches and priority brand campaigns.
  • Research relevant talent and cultural partners who align with De Mellier’s positioning and activation objectives.
  • Manage gifting logistics, ensuring a personalised and premium experience from selection through to delivery.
  • Monitor social coverage and engagement generated through events, gifting and activations, contributing insights to campaign reporting.
  • Event Product, Samples & Gifting
  • Take ownership of product and sample coordination specifically relating to events, activations, VIP dressing and gifting.
  • Maintain accurate tracking of products allocated to events and activations, including dispatches, returns and movements between locations.
  • Coordinate with warehouse, logistics, merchandising and other internal teams to ensure product arrives accurately and on schedule.
  • Oversee the preparation and presentation of event gifting, ensuring every touchpoint reflects De Mellier’s luxury positioning.
  • Troubleshoot logistical issues proactively and communicate solutions clearly to relevant stakeholders.
  • Reporting & Insights
  • Maintain accurate event calendars, activation trackers and reporting documents.
  • Produce regular reporting on events and activations, incorporating attendance, engagement, social reach, press coverage and other relevant KPIs.
  • Support campaign and event debriefs, identifying key successes, challenges and opportunities for improvement.
  • Monitor competitor and industry activity across luxury events, experiential marketing and retail activations, sharing relevant insights and inspiration with the wider team.
  • Use event performance and audience insights to contribute recommendations for future activations.

Requirements

  • 2–3 years’ experience in events, PR, brand marketing or a related role, ideally within luxury fashion, accessories, beauty or lifestyle.
  • Demonstrable experience coordinating events, activations or experiential projects from planning through to execution.
  • Highly organised, with strong project management skills and the ability to manage multiple timelines and stakeholders simultaneously.
  • Confident working with external suppliers, venues, agencies, talent and partners.
  • Comfortable taking ownership of projects while working closely with and escalating appropriately to the PR & Events Manager.
  • Strong attention to detail, with an understanding of the standards required to deliver premium luxury brand experiences.
  • A confident written and verbal communicator with strong interpersonal skills.
  • Proactive and solutions‑focused, with the ability to remain calm and adaptable in a fast‑paced event environment.
  • Commercially aware, with an interest in how events and experiences contribute to brand awareness, engagement and customer acquisition.
  • Comfortable working with Excel/Google Sheets, social platforms and relevant PR, event and reporting tools.
  • Flexible and willing to support events outside standard office hours when required.
  • Collaborative, positive and comfortable working cross‑functionally across Marketing, Creative, Retail, Wholesale, E‑commerce and Operations.

Benefits

  • Hybrid working
  • Annual Leave package increases the longer you stay with us
  • Enhanced company maternity policy
  • Employee Discount: 50% off Stock and up to 90% off Seasonal Sample Sales
  • Free gift De Mellier bag on successful probation
  • #J-18808-Ljbffr

PR & Event Executive in London employer: DeMellier

DeMellier is an exceptional employer that champions creativity and collaboration within a purpose-driven environment in the heart of London. With a strong commitment to ethical practices and sustainability, employees are empowered to make a meaningful impact while enjoying opportunities for personal and professional growth. The company’s unique initiative, A Bag, A Life, not only supports global health but also fosters a culture of giving back, making it a rewarding place to work for those who value social responsibility.

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Contact Details:

DeMellier Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land PR & Event Executive in London

Get Involved in PR Events

Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like DeMellier. Plus, it’s a fantastic way to learn about trends and make lasting connections.

Showcase Your PR Skills

Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like DeMellier, can catch their eye—especially if your insights resonate!

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Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!

Tailor Your Approach

When applying for a full-time PR role, make sure to research DeMellier inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!

We think you need these skills to ace PR & Event Executive in London

Event Coordination
Project Management
Attention to Detail
Communication Skills
Influencer Engagement
Budget Management
Logistics Coordination

Some tips for your application 🫡

Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!

Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.

Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of DeMellier. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.

Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at DeMellier.

How to prepare for a job interview at DeMellier

Master the Art of Storytelling

In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.

Know Your PR Tools Inside Out

Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.

Stay Current with Industry Trends

We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.

Showcase Our Versatility

As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.