At a Glance
- Tasks: Manage and grow our global affiliate channel, building strong partnerships and driving performance.
- Company: Join DeMellier, a purpose-driven luxury brand making a real impact.
- Benefits: Enjoy hybrid working, generous discounts, and an annual leave package that grows with you.
- Other info: Collaborate across teams in a dynamic environment with opportunities for career advancement.
- Why this job: Be part of a mission to empower women and save lives through ethical fashion.
- Qualifications: 3 years in affiliate or digital marketing, strong analytical skills, and a passion for growth.
The predicted salary is between 54000 - 66000 £ per year.
About Us
De Mellier is a London-based brand that was founded with the vision of doing things differently: to design handbags that would make women feel empowered, made ethically and sustainably, while giving back to those who need it most.
These principles guide everything we do.
All our pieces are crafted ethically in Europe using the finest sustainably sourced materials.
We champion equality, and for every piece sold, we fund vaccines and medical treatments aimed at saving the life of a child in need.
So far, through our permanent charity initiative, ‘A Bag, A Life’, in partnership with SOS Children’s Villages, we have funded over 2.5 million vaccines.
Join us and be part of an award-winning, purpose-driven brand that fosters creativity, collaboration, and meaningful impact within the luxury industry.
The Role
As De Mellier’s Affiliate Executive, you will support the day-to-day management and continued growth of the brand’s global affiliate channel, acting as a key point of contact for affiliate activity across the business.
You will build strong relationships with publishers, affiliate networks and other business partners to drive commercial performance and strengthen brand visibility.
Sitting within the PR & Influencer team, this is a hands-on, commercially focused role combining channel management, publisher development, reporting and analysis.
Reporting to the Head of PR & Influencer, you will help execute the affiliate strategy, monitor and optimise performance, develop new publisher opportunities and support key trading moments across global markets.
You will collaborate across PR & Influencer, Digital Marketing, E-commerce and Finance, using affiliate performance and industry insights to support wider marketing objectives and identify opportunities across editorial and influencer activity.
- Responsibiltes
- Affiliate Strategy & Channel Management
- Support the development and execution of De Mellier’s global affiliate strategy, helping to drive incremental revenue, strengthen brand visibility and grow the channel across key markets.
- Manage the day-to-day running of the affiliate channel, acting as a key point of contact and building strong relationships with publishers, affiliate networks and other business partners.
- Work closely with affiliate networks to ensure programmes are running effectively, including commission structures, tracking, publisher activity and programme updates.
- Monitor the channel regularly to identify tracking irregularities, affiliate hijacking or other potential compliance issues, and work with relevant partners to resolve them.
- Plan and execute affiliate activity for key trading moments, coordinating publisher participation, commission increases, paid placements and other commercial opportunities.
- Publisher Growth & Development
- Manage and optimise De Mellier’s existing publisher portfolio, identifying commercial opportunities to strengthen performance and drive continued growth.
- Monitor existing publisher performance closely, proactively addressing declines in revenue or traffic by identifying the underlying drivers and working with partners on actions to improve results.
- Proactively identify and develop new publishers and partnership opportunities that can deliver incremental revenue and strengthen De Mellier’s presence across key markets.
- Manage publisher applications and support the end-to-end onboarding of new partnerships, from initial outreach and commercial negotiations through to contracting, set-up and launch.
- Reporting & Commercial Analysis
- Produce accurate weekly, monthly and ad hoc affiliate reporting, monitoring key KPIs including revenue, traffic, conversion rate and commission.
- Analyse performance across publishers, networks, markets and campaigns to identify key drivers, trends, anomalies and areas of opportunity, translating data into clear insights and recommended actions.
- Support transaction validation, commission and invoice reconciliation, working with affiliate networks and Finance to ensure costs and payments are accurate
- Support affiliate P&L management, budget planning and forecasting, working closely with Finance and senior stakeholders to track spend, performance and channel profitability.
- PR, Influencer & Cross-Functional Collaboration
- Work closely with the PR & Influencer team to identify opportunities where affiliate activity can support wider PR and influencer objectives.
- Develop affiliate relationships with editorial publishers to increase direct De Mellier linking and support opportunities for organic brand coverage.
- Use performance insights from influencer content publishers to identify high-potential creators and support the wider team’s influencer strategy and gifting activity.
- Collaborate with Digital Marketing, E-commerce, Finance and other internal teams to ensure affiliate activity is aligned with wider commercial and marketing priorities.
- Industry & Market Insights
- Stay up to date with developments across affiliate marketing, publisher activity, competitor activity and the wider digital commerce landscape.
- Monitor emerging trends, publisher models, technologies and potential channel risks, sharing relevant insights and recommendations with the wider team.
Requirements
- 3 years' experience in affiliate marketing, performance marketing, digital marketing or e-commerce, ideally within the luxury, fashion or premium retail space.
- Strong numerical and analytical skills, with the ability to interpret performance data, identify trends and turn findings into clear actions.
- Excellent attention to detail and confidence working with data, reporting and commercial information.
- Strong relationship-building and communication skills, with confidence working with external publishers, affiliate networks and business partners.
- Commercially minded and proactive, with an interest in identifying growth opportunities and improving performance.
- Highly organised, with the ability to manage multiple priorities and deadlines in a fast-paced environment.
- Proficient in Excel and/or Google Sheets; experience with affiliate platforms such as Rakuten Advertising, Awin, LTK, Shop My or similar is desirable.
- Comfortable collaborating across PR & Influencer, Digital Marketing, E-commerce and Finance teams.
- Curious and engaged with developments across affiliate marketing, digital commerce, editorial commerce and the creator economy.
Benefits
- Hybrid working
- Annual Leave package increases the longer you stay with us
- Enhanced company maternity policy
- Employee Discount: 50% off Stock and up to 90% off Seasonal Sample Sales
- Free gift De Mellier bag on successful probation
- #J-18808-Ljbffr
Affiliate Executive employer: DeMellier
DeMellier is an exceptional employer that champions creativity and collaboration within a purpose-driven environment in the heart of London. With a strong commitment to ethical practices and sustainability, employees are empowered to make a meaningful impact while enjoying opportunities for personal and professional growth. The company’s unique initiative, A Bag, A Life, not only supports global health but also fosters a culture of giving back, making it a rewarding place to work for those who value social responsibility.
StudySmarter Expert Advice🤫
We think this is how you could land Affiliate Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for DeMellier and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like DeMellier are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with DeMellier on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at DeMellier. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Affiliate Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit DeMellier. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of DeMellier:Show us that you’ve done your homework! In your application, briefly mention what you admire about DeMellier’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at DeMellier
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at DeMellier will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At DeMellier, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
