At a Glance
- Tasks: Build meaningful client relationships and deliver personalised experiences in a luxury retail environment.
- Company: Join DeMellier, a premium brand opening its first store in Sloane Square.
- Benefits: Competitive salary, dynamic work culture, and opportunities for personal growth.
- Other info: Supportive team environment with a focus on values and high performance.
- Why this job: Be part of an exciting new store launch and make a real impact on client experiences.
- Qualifications: 2+ years in luxury retail, strong relationship-building skills, and a passion for brand storytelling.
The predicted salary is between 30000 - 40000 £ per year.
DeMellier is opening its first physical store on Sloane Square in September 2026, and we are looking for an exceptional Senior Sales Adviser to be part of the team that opens it. The role focuses on building relationships and creating meaningful client connections rather than simply selling products. Success is measured not only through immediate results, but through the strength and longevity of the client relationships developed over time.
Client Experience and Clienteling
- Deliver a personalised client experience from first interaction through to purchase and beyond.
- Build and maintain strong client relationships through consistent follow-up and thoughtful clienteling.
- Adapt your approach to each client, ensuring a welcoming, considered, and elevated experience.
- Support the VIP clienteling programme, ensuring appointments, outreach, and follow-up activities are completed to a high standard.
Commercial Performance
- Maintain a strong focus on key performance metrics, including conversion rate, average transaction value, units per transaction, and CRM capture rate, using them to guide improvement and support overall performance.
- Develop a clear understanding of what drives performance and where there are opportunities to improve, combining data with insight and perspective.
- Support the AM in daily team briefings by sharing commercial awareness and observations from the floor.
- Contribute to identifying and acting on opportunities to grow revenue through clienteling, outreach, and the in‑store experience.
Brand and Product Knowledge
- Develop a strong understanding of the DeMellier story, including its founding values, craftsmanship, materials, supply chain, and the A Bag, A Life initiative.
- Recognise that each product detail reflects thoughtful decisions and can be shared authentically with clients.
- Stay informed on new arrivals, seasonal launches, and product updates.
- Represent the brand consistently through behaviour, communication, presentation, and the overall client experience.
Operations and Keyholder Responsibilities
- Responsible for independently opening and closing the store as a keyholder, ensuring consistent standards are maintained at all times.
- Act as floor lead in the absence of the AM, upholding commercial, operational, and client experience standards with confidence and accountability.
- Support stock management, replenishment, and back‑of‑house organisation to ensure alignment with front‑of‑house standards.
- Contribute to the smooth running of daily operations through a proactive and solutions‑focused approach.
Team and Store
- Be a visible presence on the shop floor, leading by example and setting the standard for elevated client experience and brand representation.
- Support and inspire the Sales Adviser team to deliver an elevated client experience within a warm, high‑performing, and values‑led culture.
- Support the pre‑opening phase alongside the SM and AM, completing all required training and brand onboarding in preparation for the store opening in September 2026.
Qualifications
- Minimum 2 years' experience in luxury or premium retail.
- Proven ability to build client relationships and drive sales performance.
- Strong understanding of brand storytelling and client engagement.
- Excellent interpersonal skills, with a professional and adaptable approach.
- Confidence in supporting opening and closing procedures and maintaining store standards.
- Commercial awareness of key retail metrics, including conversion, ATV, UPT, and CRM capture.
- Strong organisational skills and attention to detail.
- Alignment with DeMellier's values and commitment to delivering an elevated client experience.
Sales Assistant employer: DeMellier Ltd
DeMellier is an exceptional employer that prioritises meaningful client connections and a personalised shopping experience, making it an ideal workplace for those passionate about luxury retail. Located in the prestigious Sloane Square, employees will thrive in a warm, values-led culture that encourages professional growth and development, while also enjoying the unique opportunity to be part of the exciting pre-opening phase of the brand's first physical store. With a strong focus on team collaboration and client engagement, DeMellier offers a rewarding environment where success is measured by the strength of relationships built over time.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Assistant
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like DeMellier Ltd, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like DeMellier Ltd!
We think you need these skills to ace Sales Assistant
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at DeMellier Ltd, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at DeMellier Ltd and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show DeMellier Ltd that you’re ready to jump in and contribute right away!
How to prepare for a job interview at DeMellier Ltd
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
