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For Companies At a Glance
- Tasks: Lead exciting events from concept to execution, driving demand and creating memorable experiences.
- Company: Join DemandMore, a vibrant performance marketing agency in London with a fun culture.
- Benefits: Enjoy 25 days holiday, gym discounts, monthly socials, and career growth opportunities.
- Why this job: Make an impact by shaping events that drive revenue and connect with industry leaders.
- Qualifications: 3-6 years in events and B2B marketing, with strong copywriting and promotional skills.
- Other info: Dynamic team environment with a focus on personal and professional development.
The predicted salary is between 36000 - 60000 £ per year.
Hello! We're DemandMore, a growing performance marketing agency based in leafy Islington, London. Our goal is audacious but achievable: to become Europe's leading independent performance marketing agency in the next 10 years. We're looking for an Events & Marketing Manager to join our fast-growing team.
We provide a fun working environment where every opinion is heard and influences the direction of the company. We expect you to work hard and, in return, we offer unmatched opportunities to learn and develop. We promote from inside whenever possible, so you will have great opportunities to progress your career in terms of responsibilities and pay. We challenge each other and give constant formal and informal feedback to help us grow personally and professionally.
About the role
We're looking for an Events & Marketing Manager to own our entire events engine end-to-end, from concept and positioning through to promotion, attendance, follow-up and pipeline impact. This role is about driving demand through high-quality events – webinars, in-person breakfasts, executive roundtables and invite-only sessions – and proving they work.
What you'll own
- Events and strategy planning
- Develop a clear events strategy aligned to ICPs, verticals and revenue goals
- Shape event formats (webinars, breakfasts, roundtables, panels)
- Define topics, positioning, titles, speakers and target audiences
- Build and manage a rolling events calendar
- End-to-end promotion
- Own 100% of promotion, including email invitations, reminders, follow-ups
- Paid media (LinkedIn, retargeting, with support of paid team)
- Organic social (primarily LinkedIn)
- Partner and speaker amplification
- Cold outreach to ICP prospects
- Write or coordinate all event copy (landing pages, ads, emails, social)
- Build and optimise event landing pages and registration flows
- Webinar and event execution
- Manage webinar platforms and live delivery
- Coordinate speakers, prep sessions and dry runs
- Ensure a polished, professional attendee experience
- Conversion and follow-up
- Own post-event follow-up – attendee and no-show nurture, sales handoff
- Build event-led nurture sequences
- Work closely with sales/founders to convert interest into meetings
- Measurement and optimisation
- Track performance across the full funnel: registrations, meetings booked, pipeline and revenue generated
- Use data to improve topics, formats, promotion and targeting
- Be opinionated about what works and stop what doesn't
What's in it for you?
- 25 days holiday
- Dental and optical cash plan
- Employee assistance program
- Discounted gym membership
- Monthly socials
- Free Pilates and running classes
- Cycle-to-work scheme
- Season ticket loan
- Enhanced maternity and paternity benefits
What we need from you
- 3–6 years of experience in events and B2B marketing, running webinars and in-person events
- Experience promoting events via paid and organic channels
- Strong copywriting instincts (email, ads, landing pages)
- Commercial mindset, caring about outcomes not vanity metrics
- Comfortable working directly with senior stakeholders and speakers
You are:
- Highly organised and detail-oriented
- Commercial, curious, and proactive
- Calm under pressure when things go live
Could you see yourself working with us? Apply today!
Event & Marketing Manager in London employer: Demandmore
Contact Detail:
Demandmore Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Event & Marketing Manager in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the marketing and events space. You never know who might be looking for someone just like you!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past events and marketing campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t wait for job openings to pop up. Reach out to companies you admire, like DemandMore, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Follow up after interviews! Send a thank-you email to express your appreciation for the opportunity. It shows you're genuinely interested and keeps you on their radar.
We think you need these skills to ace Event & Marketing Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Events & Marketing Manager role. Highlight your experience in running events and B2B marketing, and don’t forget to showcase your strong copywriting skills. We want to see how you can drive demand through high-quality events!
Show Off Your Organisational Skills: Since this role is all about managing events from start to finish, it’s crucial to demonstrate your organisational prowess. Share examples of how you've successfully planned and executed events in the past. We love a detail-oriented candidate!
Be Data-Driven: We’re looking for someone who cares about outcomes, not just vanity metrics. In your application, mention how you've used data to measure event success and optimise future strategies. Show us that you can track performance and make informed decisions!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take the initiative!
How to prepare for a job interview at Demandmore
✨Know Your Events Inside Out
Before the interview, dive deep into the types of events DemandMore hosts. Familiarise yourself with their formats, target audiences, and how they drive demand. This will show your genuine interest and help you discuss how you can contribute to their events strategy.
✨Showcase Your Copywriting Skills
Since strong copywriting is crucial for this role, prepare examples of your past work. Bring along snippets of emails, landing pages, or ads you've crafted. Be ready to discuss your thought process behind them and how they drove engagement.
✨Prepare for Data-Driven Discussions
Understand the importance of metrics in event marketing. Be prepared to talk about how you've tracked performance in previous roles and how you used data to optimise events. This will demonstrate your commercial mindset and focus on outcomes.
✨Engage with Their Vision
DemandMore aims to be Europe's leading independent performance marketing agency. Research their mission and think about how your experience aligns with their goals. During the interview, express your enthusiasm for their vision and how you can help achieve it.
