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- Tasks: Lead sales growth and service performance across Europe and EMEA.
- Company: World-leading complex capital equipment business with a strong US-based parent company.
- Benefits: Stability, long-term investment, and a dynamic work environment.
- Why this job: Drive innovation in technology while leading a diverse team across multiple countries.
- Qualifications: 5-10+ years in senior sales leadership, preferably in industrial capital equipment.
- Other info: Hands-on role with opportunities for strategic planning and customer engagement.
The predicted salary is between 72000 - 108000 £ per year.
The opportunity: We are supporting a world-leading complex capital equipment business in the appointment of a Director of Sales – EMEA. This is a senior commercial leadership role with full responsibility for driving sales growth, service performance and market development across Europe and the wider EMEA region. The business operates at the cutting edge of technology supplying highly engineered solutions into demanding sectors. The company forms part of a large, highly respected US-based industrial technology group, offering both stability and long-term investment. This role is based at the global headquarters in the UK and reports into senior global leadership.
The role: As Director of Sales – EMEA, you will lead a multi-country organisation spanning Sales, Field Service and Applications, with responsibility for a team of 35+ people across direct sales teams, country managers and distributor partners. Key responsibilities include:
- Owning and delivering the EMEA sales and service growth strategy
- Leading, coaching and developing country sales managers and regional teams
- Driving performance across direct sales and distributor / partner networks
- Growing aftermarket and service revenue, working closely with global service leadership
- Sponsoring key accounts and engaging directly with strategic customers
- Developing annual operating plans, budgets and forecasts aligned to group strategy
- Embedding strong CRM discipline, pipeline management and forecasting accuracy
- Working with marketing teams to deliver effective digital, event and trade show activity
- Identifying new markets, applications and routes to market across EMEA
This is a hands-on leadership role combining strategic planning with regular customer and partner engagement.
The person: We are looking for an experienced, commercially credible sales leader with a proven track record in industrial capital equipment or technical solutions. You are likely to bring:
- 5–10+ years’ success in senior sales leadership roles across multiple EMEA territories
- Experience managing direct sales teams and distributor networks
- A background in capital equipment, instrumentation or similar complex systems (long sales cycle)
- Strong commercial judgement with the ability to balance growth, margin and forecast accuracy
- Confidence operating within a structured, metrics-driven, global organisation
- The gravitas to build long-term relationships with senior customers and internal stakeholders
- Cultural awareness and experience working across markets in the EMEA region
- A technical or engineering degree (or strong technical learning agility)
- Additional European language skills are an advantage but not essential.
Sales Director in Coventry employer: Delve Search - Global Search Consultants
Contact Detail:
Delve Search - Global Search Consultants Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director in Coventry
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Sales Director role.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their products, market position, and competitors. We want you to walk in there with confidence, ready to discuss how you can drive sales growth across EMEA.
✨Tip Number 3
Showcase your leadership skills! Be ready to share examples of how you've successfully led teams and driven performance. We’re looking for someone who can inspire and develop others, so let that shine through in your conversations.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. We’re excited to see how you can contribute to our cutting-edge technology solutions in the EMEA region.
We think you need these skills to ace Sales Director in Coventry
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Director role. Highlight your experience in leading sales teams and driving growth, especially in the EMEA region. We want to see how your background aligns with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this hands-on leadership role. Share specific examples of your success in managing direct sales teams and developing strategies that have led to significant growth.
Showcase Your Technical Knowledge: Since we're in the complex capital equipment sector, it's crucial to demonstrate your technical understanding. Mention any relevant experience you have with industrial technology or similar systems, and how that knowledge has helped you in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. This way, we can easily track your application and ensure it gets the attention it deserves. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at Delve Search - Global Search Consultants
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your understanding of sales metrics and performance indicators. Brush up on your past sales achievements, growth percentages, and how you've driven revenue in previous roles. Be ready to discuss specific figures and strategies that led to your success.
✨Showcase Leadership Skills
This role involves leading a diverse team across multiple countries. Prepare examples of how you've successfully managed and developed teams in the past. Highlight your coaching techniques and how you've motivated others to achieve their targets, as this will be crucial for the interview.
✨Understand the Market Landscape
Familiarise yourself with the current trends and challenges in the capital equipment sector, especially within the EMEA region. Be prepared to discuss how you would identify new markets and applications, and what strategies you would implement to penetrate these areas effectively.
✨Engage with Strategic Thinking
The interviewers will be looking for your ability to think strategically about sales growth and service performance. Prepare to discuss your approach to developing annual operating plans and how you align them with broader group strategies. Show them you can balance long-term vision with short-term execution.
