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For Companies At a Glance
- Tasks: Drive product adoption and engagement through strategic marketing initiatives and compelling content creation.
- Company: Join Delphi Care Solutions, a pioneering healthcare tech company transforming data management.
- Benefits: Enjoy a competitive salary, performance bonuses, 25 days holiday, and career progression.
- Why this job: Make a real impact in healthcare technology while collaborating with innovative teams.
- Qualifications: 5+ years in product marketing, strong communication skills, and analytical mindset required.
- Other info: Dynamic work environment with opportunities for growth and autonomy.
The predicted salary is between 36000 - 60000 £ per year.
Delphi Care Solutions is a pioneering healthcare technology company dedicated to revolutionising data management and compliance in care organisations. With extensive experience in the industry and as the first C-CAF Enterprise Accredited Organisation, our solutions are trusted by care providers across the UK. Our flagship product, Roda BI, is transforming how multi-site care providers manage operations and ensure they are inspection-ready through innovative data insights and predictive analytics. It's an exciting time to join a thriving business.
The Opportunity
We are looking for a talented and strategic Product Marketing Manager, who will partner with our product development and sales teams to drive adoption, engagement, and retention of Roda BI. This role is pivotal in shaping the market positioning and go-to-market strategies of our products within the healthcare sector.
What You'll Do
- Market Analysis: Conduct in-depth market research and competitor analysis to identify opportunities and threats.
- Messaging & Positioning: Develop compelling messaging, value propositions, and positioning statements for Roda BI and other products.
- Product Launch: Plan and execute successful product launches in collaboration with product management and sales teams.
- Content Creation: Create high-quality content for marketing materials, including brochures, web content, case studies, and white papers.
- Digital Marketing: Oversee digital marketing initiatives to promote product features, benefits, and updates to target audiences.
- User Engagement: Develop user engagement strategies leveraging customer feedback and user data to enhance product offerings.
- Cross-functional Collaboration: Partner closely with sales, customer success, and product management teams for seamless communication and alignment.
Essential Experience
- 5+ years of product marketing experience in SaaS or technology company.
- Strong understanding of the healthcare market ideally in social care.
- Excellent communication skills, with the ability to craft engaging content for diverse audiences.
- Analytical mindset - Experience in market research and analysis.
Technical Knowledge
- Familiarity with digital marketing tools and analytics platforms.
- Experience with systems such as Wordpress, Canva, Rocketlane, Tourial (or similar).
- Knowledge of product management methodologies and agile processes (preferred).
Success Indicators
- Proven ability to drive product adoption and engagement, cut through the noise and make a real impact.
- History of working collaboratively with cross-functional teams, forward thinking at a strategic level.
- Experience in gathering and leveraging customer insights for product improvement with a commercial focus.
- A proactive, self-starting mindset; you build from scratch and love what you do with autonomy.
- Someone who is agile, dynamic and has the knack to work to tight deadlines.
Benefits
- £40,000 + year end performance bonus.
- 25 days holiday + bank holidays.
- Company pension scheme.
- Career progression opportunities in a growing business.
- The chance to shape and lead the sales strategy for a leading consultancy.
- Collaborative culture where results and innovation are valued.
Product Marketing Manager - SaaS in Nottingham employer: Delphi Care Solutions
Contact Detail:
Delphi Care Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager - SaaS in Nottingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the healthcare tech space. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your product marketing achievements, especially in SaaS. Use case studies or examples of successful campaigns to demonstrate how you've driven product adoption and engagement.
✨Tip Number 3
Prepare for interviews by researching Delphi Care Solutions and our flagship product, Roda BI. Understand our market positioning and be ready to discuss how your experience aligns with our goals. Tailor your responses to show you’re the perfect fit for our team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our innovative team at Delphi Care Solutions.
We think you need these skills to ace Product Marketing Manager - SaaS in Nottingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Product Marketing Manager role. Highlight your experience in SaaS and healthcare technology, and don’t forget to showcase your analytical skills and any successful product launches you've been part of.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about healthcare technology and how your background makes you the perfect fit for our team. Be sure to mention specific achievements that align with the job description.
Showcase Your Communication Skills: Since this role involves creating engaging content, make sure your application reflects your communication prowess. Use clear, concise language and demonstrate your ability to craft compelling messages that resonate with diverse audiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our innovative team!
How to prepare for a job interview at Delphi Care Solutions
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Roda BI and its place in the healthcare technology market. Familiarise yourself with its features, benefits, and how it stands out from competitors. This will help you articulate your ideas on product positioning and market strategies.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with market research and competitor analysis. Bring examples of how you've identified opportunities or threats in previous roles. This will demonstrate your analytical mindset and ability to drive product adoption through informed decision-making.
✨Craft Engaging Content Examples
Since content creation is a key part of the role, be ready to share samples of your work. Whether it's marketing materials or case studies, having tangible examples will showcase your communication skills and ability to engage diverse audiences effectively.
✨Highlight Cross-Functional Collaboration
Discuss your experience working with sales, customer success, and product management teams. Share specific instances where your collaboration led to successful product launches or user engagement strategies. This will illustrate your ability to work seamlessly across departments, which is crucial for this role.
