At a Glance
- Tasks: Lead and optimise retail media campaigns across major European platforms.
- Company: Join De’Longhi Group, a leader in kitchen and home appliances.
- Benefits: Competitive salary, pension, flexible benefits, and wellbeing activities.
- Other info: Dynamic international environment with visible impact on multiple markets.
- Why this job: Shape the future of retail media for iconic brands in a digital transformation.
- Qualifications: Experience in paid media and retail networks; strong analytical skills.
The predicted salary is between 50000 - 65000 € per year.
Help shape the future of our Retail Media across Europe. At De’Longhi Group, we’re transforming how our brands win in the digital retail environment. We operate across more than thirty countries worldwide, combining consumer insight, innovation and performance marketing to drive growth. We’re now seeking a Global Retail Media Specialist to join our Global Paid Media team, which can be based in either Treviso or in London, helping to lead and optimise our retail media activity across Europe.
This is a hands-on, commercial role at the intersection of performance marketing and retail execution, ensuring our products stand out on the digital shelf and deliver measurable commercial impact across our European retail partners. It’s an opportunity to work directly with our Global Head of Paid Media, helping to shape how De’Longhi Group approaches retail media across some of Europe’s most important retail ecosystems.
The role
You’ll be actively involved in the operational execution, optimisation and strategic development of retail media campaigns across major European retailers including MediaMarkt, Currys, Otto, Unieuro, Darty and more. From sponsored products and display through to video campaigns, you’ll manage end-to-end activity, balancing visibility, conversion, ROAS and market share growth across multiple platforms and territories. You’ll work closely with local trade marketing teams, retail media networks and internal stakeholders to ensure campaigns are insight-led, performance-focused and aligned to wider commercial priorities. As well as managing campaigns, you’ll analyse performance data, identifying opportunities and helping to evolve De’Longhi Group’s wider retail media capabilities across Europe.
Key responsibilities
- Managing retail media campaigns across major European retail platforms and networks.
- Developing tailored media plans aligned to seasonal peaks, launches and commercial priorities.
- Managing and allocating budgets across platforms to maximise ROI and market share performance.
- Monitoring and optimising campaign performance through bidding, keyword, audience and creative adjustments.
- Conducting A/B testing to improve visibility, engagement and conversion.
- Translating complex data into clear, actionable insights and performance recommendations.
- Producing regular reporting and performance deep-dives for senior stakeholders.
- Acting as a technical point of contact for local marketing teams and external retail media partners.
About you
You’ll bring strong paid media experience, including hands-on expertise within retail media networks and retailer ecosystems. Commercially aware and analytically driven, you’ll understand how retail media contributes not just to ROAS, but to wider brand visibility, market share growth and digital shelf performance. You'll look beyond top-line ROAS; you’ll be comfortable working with metrics such as iROAS and New-to-Brand (NTB) data to understand the effectiveness of retail media investment and how paid activity interacts with organic performance. You’ll be comfortable navigating retail media platforms and interpreting performance metrics, while also understanding the practical realities of working across multiple European retail environments.
You’ll likely have:
- Significant demonstrable experience within Paid Media, including Retail Media Networks (RMNs).
- Strong experience across retail platforms, dashboards and bidding environments.
- Advanced knowledge of Excel / Google Sheets and familiarity with reporting tools such as Looker.
- Experience managing significant media budgets and performance campaigns.
- Excellent communication and stakeholder management skills.
- Full professional fluency in English (additional European languages advantageous).
- Experience within Consumer Electronics or mass-market retail environments would be highly beneficial.
Why join us?
This is an opportunity to help shape the retail media roadmap of a globally recognised consumer brand group at a pivotal moment in its digital transformation. You’ll work directly with the Global Head of Paid Media, collaborating with teams and retail partners across Europe to redefine how De’Longhi Group brands succeed in the digital retail landscape. You’ll join an ambitious, international business where your expertise will have visible commercial impact across multiple markets. Our work environment and investment in staff are outstanding, and our extensive benefits include:
- Competitive incentivised salary.
- Excellent contributory pension.
- Holiday + bank holidays (country specific).
- Superb, subsidised restaurant.
- Free onsite parking.
- Flexible benefits package.
- Access to a range of wellbeing activities and events.
About us
De’Longhi Group is home to the De’Longhi, Kenwood, Braun and Nutribullet brands - internationally recognised leaders in kitchen and home appliances. Headquartered in Treviso, Italy, the Group operates in more than thirty countries worldwide, combining innovation, design and consumer insight to create products enjoyed in millions of homes every day.
Global Retail Media Specialist employer: De'Longhi
At De’Longhi Group, we pride ourselves on being an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. As a Global Retail Media Specialist, you'll have the unique opportunity to shape our retail media strategy across Europe while enjoying competitive benefits, including a contributory pension, flexible working options, and access to wellbeing activities. Join us in Treviso or London, where your contributions will directly impact our global brands and drive meaningful growth in the digital retail landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Global Retail Media Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to De’Longhi Group. Use LinkedIn to connect and engage with them; you never know who might help you land that interview.
✨Tip Number 2
Prepare for the interview by researching De’Longhi Group’s recent campaigns and performance metrics. Show us you’re not just interested in the role but also passionate about how retail media can drive growth for our brands.
✨Tip Number 3
Practice your pitch! Be ready to discuss your experience with retail media networks and how you’ve optimised campaigns in the past. We want to hear about your successes and how you can bring that expertise to our team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us you’re serious about joining the De’Longhi family.
We think you need these skills to ace Global Retail Media Specialist
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Global Retail Media Specialist role. Highlight your experience with retail media networks and performance marketing, as this will show us you understand what we're looking for.
Showcase Your Data Skills:Since the role involves analysing performance data, don’t forget to mention your analytical skills. Share examples of how you've used data to drive campaign success in previous roles – we love seeing those numbers!
Be Clear and Concise:When writing your application, keep it straightforward. Use clear language and avoid jargon where possible. We appreciate a well-structured application that gets straight to the point.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at De'Longhi
✨Know Your Retail Media Inside Out
Before the interview, dive deep into the world of retail media. Familiarise yourself with key platforms like MediaMarkt and Currys, and understand how they operate. Be ready to discuss specific campaigns you've managed and how you optimised them for performance.
✨Showcase Your Analytical Skills
Since this role is heavily data-driven, prepare to talk about your experience with metrics like iROAS and NTB data. Bring examples of how you've translated complex data into actionable insights that led to improved campaign performance.
✨Demonstrate Your Stakeholder Management Experience
This position requires excellent communication skills. Think of instances where you've successfully collaborated with local marketing teams or external partners. Be prepared to share how you navigated challenges and ensured alignment on campaign goals.
✨Be Ready for Scenario Questions
Expect questions that assess your problem-solving abilities in real-world scenarios. For example, how would you handle a sudden drop in campaign performance? Prepare structured responses that highlight your strategic thinking and adaptability.
