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For Companies At a Glance
- Tasks: Manage relationships and drive growth with top advertising partners at Deliveroo.
- Company: Join Deliveroo, a tech-driven leader in the rapidly expanding food delivery industry.
- Benefits: Enjoy autonomy, ownership, and the chance to make a significant impact in a small team.
- Why this job: Shape the future of advertising partnerships while collaborating across various functions.
- Qualifications: 4-5 years in account management or strategic partnerships; FMCG experience preferred.
- Other info: Ideal for those who thrive in dynamic, high-growth environments.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Strategic Partnerships Manager, FMCG Advertising
At Deliveroo, our mission is to transform the way people shop and eat, bringing the neighbourhood to your door by connecting customers, restaurants, shops, and riders. We give people the opportunity to buy what they want, when and where they want it.
We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.
The Role
As a Strategic Partnerships Manager in our new FMCG advertising team, you will be responsible for managing the day-to-day relationship and leading the joint business plan with two of Deliveroo’s largest advertising partners. You will use your knowledge and expertise of the Deliveroo platform to grow this partner’s sales and improve the efficiency of their advertising investment. Collaborating with various functions across Deliveroo, you will provide partners with category insights and thought leadership as a specialist in on-demand commerce.
Using data to understand patterns in how these partners are performing and creating compelling insight into how and where they can improve will be critical to your success in the role. You will need to manage multiple projects at once, interacting with key functions such as National Accounts (Grocery & Restaurants), Marketing, Operations, and Product.
Working with advertising partners of this scale, you will often have to overcome challenges that Deliveroo is facing for the first time, helping to shape the future of how we interact with the very largest partners globally.
Your Key Responsibilities
- Directly own the day-to-day relationship for a select group of our highest priority strategic accounts (~2-3) within a specific category (e.g., Food, BWS, Household).
- Lead on the negotiation and longer-term account planning/Joint Business Planning processes, with support from your Client Partner.
- Drive partner growth and deliver incremental advertising revenue by owning your portfolio’s business growth through proactive reporting, weekly/monthly/quarterly meetings and reviews, analysis, improvement projects, and identifying growth opportunities. You will work with both internal and external stakeholders to drive change and devise solutions to ensure issues are addressed and your accounts continue to grow.
- Identify opportunities to deepen and grow the relationship with your partners by involving and working cross-functionally with other parts of the Deliveroo business.
- Work with restaurant and grocery marketing counterparts to design, deliver, and evaluate campaigns that drive value for our advertising partners and vendors.
- Deliver Deliveroo’s annual (financial) advertising objectives for your partner portfolio by tracking plan implementation, controlling expenditure, taking ownership of a tactical approach to exclusivity, and identifying “in-flight” interventions to course-correct where under-performing.
Requirements:
- 4-5 years’ experience in an account management, strategy & insights, or strategic partnerships role. Experience working within (or with) the FMCG/Retail Media industry is preferable.
- Confident working with and analysing data to create compelling insight that is clear and actionable.
- Experienced negotiator with the ability to drive mutual value for both partners and Deliveroo.
- Partner obsessed, with effective relationship building, organisation, and communication skills whether face to face, or through video, phone, or email.
- Able to create ideas and strategies to drive growth of our joint business with our partners, with a willingness to trial at pace.
- Collaborative team player who is able to get the best out of the people around you. Able to work effectively with all levels of Deliveroo.
- Project/Programme management experience is preferable.
- Experience in working in a dynamic high-growth company is preferable.
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Strategic Partnerships Manager, FMCG Advertising employer: Deliveroo
Contact Detail:
Deliveroo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Partnerships Manager, FMCG Advertising
✨Tip Number 1
Familiarize yourself with the FMCG advertising landscape. Understanding the key players, trends, and challenges in this industry will help you speak confidently about how you can add value to Deliveroo's partnerships.
✨Tip Number 2
Showcase your data analysis skills. Be prepared to discuss specific examples of how you've used data to drive insights and improve partner performance in previous roles.
✨Tip Number 3
Highlight your negotiation experience. Think of instances where you've successfully navigated complex negotiations and how those experiences can translate to managing high-priority accounts at Deliveroo.
✨Tip Number 4
Demonstrate your collaborative spirit. Prepare examples of how you've worked cross-functionally in the past to achieve common goals, as this role requires strong teamwork across various departments.
We think you need these skills to ace Strategic Partnerships Manager, FMCG Advertising
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Strategic Partnerships Manager position. Tailor your application to highlight relevant experiences that align with the job description.
Highlight Relevant Experience: In your CV and cover letter, emphasize your 4-5 years of experience in account management or strategic partnerships, particularly within the FMCG/Retail Media industry. Use specific examples to demonstrate your success in managing relationships and driving growth.
Showcase Data Analysis Skills: Since the role requires confident data analysis, include examples of how you've used data to create actionable insights in previous roles. This will show your ability to drive partner growth through informed decision-making.
Demonstrate Communication Skills: Effective communication is key for this role. In your application, provide examples of how you've successfully built relationships and communicated with stakeholders at various levels, whether face-to-face or through digital channels.
How to prepare for a job interview at Deliveroo
✨Showcase Your Data Skills
Since the role requires analyzing data to create actionable insights, be prepared to discuss your experience with data analysis. Bring examples of how you've used data to drive decisions or improve performance in previous roles.
✨Demonstrate Relationship Building
This position is all about managing relationships with key partners. Share specific examples of how you've successfully built and maintained relationships in past roles, especially in a strategic partnerships or account management context.
✨Prepare for Negotiation Scenarios
As an experienced negotiator, you should be ready to discuss your negotiation strategies. Think of a challenging negotiation you've faced and how you navigated it to create mutual value for both parties.
✨Emphasize Your Collaborative Spirit
Deliveroo values collaboration across functions. Be ready to talk about how you've worked with cross-functional teams in the past, highlighting your ability to bring people together to achieve common goals.
