Senior Manager of Import Marketing (EMEA)

Requirements

• This role demands exceptional project management skills, a deep understanding of international marketing dynamics, and a passion for connecting artists with global audiences.
• Proven experience in international music marketing and project management, with a strong understanding of the EMEA music landscape.
• Deep understanding of import/export processes and international marketing dynamics.
• Exceptional communication, coordination, and prioritization skills, with the ability to manage multiple projects and stakeholders effectively.
• Strong analytical and problem-solving skills, with experience in data interpretation and performance tracking.
• Excellent interpersonal skills and the ability to build strong relationships with diverse teams and individuals across cultures.
• Passion for music and a deep understanding of the international music industry and its diverse genres and audiences.
• Ability to work independently and as part of a global team, navigating cultural differences and time zones effectively.
• Strong organizational and time-management skills, with the ability to adapt to a fast-paced and dynamic environment.
• (Desirable) Familiarity with multiple EMEA markets and their unique cultural nuances.
• (Desirable) Experience working with a diverse roster of artists across different genres and cultural backgrounds.
• (Desirable) Strong network within the music industry in the EMEA region, including relationships with artists, managers, and industry professionals.
• (Desirable) Experience in digital marketing and social media strategy within the EMEA context.

What the job involves

At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:

• Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.

Reports To: SVP, Marketing EMEA

Department: EMEA Regional Marketing

The EMEA Regional Marketing team serves as the strategic hub connecting marketing resources across the region, ensuring alignment with global priorities while delivering cultural impact through localized execution. We lead core regional functions—including Artist Marketing, Paid Media, Creator Marketing, Platform Marketing, Marketing Operations, and Analytics—embedding expertise and scalable solutions that drive efficiency and performance at every level. Our focus spans from delivering best-in-class campaign execution and optimization to unlocking platform partnerships and implementing data-driven insights for smarter decisions. By uniting marketing capabilities under shared objectives and common metrics, we enable EMEA to lead with innovation and maximize the success of our artists globally.

You will be the champion of our international artists across the EMEA region, orchestrating their marketing strategies and ensuring their success in these diverse markets. You will oversee the import strategy for all international repertoire in EMEA, coordinating with local teams, global stakeholders, and artist representatives to deliver impactful campaigns that drive engagement and achieve strategic objectives. With the goal to reduce duplication and guide the Region towards a clear objective and targets, this role is key to the success of our artists across EMEA.

Key Responsibilities:

• Develop and implement regional import strategies for international artists in EMEA, aligning with global plans and local market needs.
• Coordinate marketing services across the region, ensuring timely delivery and effective localization of assets.
• Collaborate with global, regional, and local teams on high-priority projects to optimize execution.
• Track campaign performance, report insights, and adapt strategies based on cultural and market trends in EMEA.
• Manage budgets and foster strong relationships with artist teams, labels, and local markets.
• Define service levels and prioritize projects based on artist objectives and regional needs.
• Oversee delivery of marketing materials and assets from international teams to ensure readiness for local campaigns.
• Identify opportunities for cross-market promotion and partnerships to maximize reach and impact.