At a Glance
- Tasks: Design and manage a value-based partner program that rewards excellence and innovation.
- Company: Join a leading SaaS vendor with a focus on collaboration and growth.
- Benefits: Competitive salary, flexible work options, and opportunities for professional development.
- Other info: Dynamic role with excellent career advancement opportunities in a thriving environment.
- Why this job: Shape the future of partnerships and make a real impact in the tech ecosystem.
- Qualifications: 5+ years in Channel/Partner Program Management and experience with Developer Tools.
The predicted salary is between 60000 - 80000 € per year.
Requirements
- We need someone who understands the partner journey and can build a value-based program that rewards technical excellence, brand awareness, community contribution, and services depth as much as it rewards revenue.
- Experience: 5+ years in Channel/Partner Program Management within the SaaS vendor. Experience with Developer Tools space (e.g., Cloud, DevOps, Security, or Data) is an advantage.
- Internal Communication: While technical expertise isn't a requirement, you will need to comfortably navigate Sonar's internal ecosystem and collaborate with key stakeholders to guarantee company-wide participation in the program.
- Operational Mindset: Experience building or managing a value-based loyalty/incentive system is a massive plus.
- Systems Fluency: Proficiency with Salesforce and PRM tools (e.g., Impartner, Channel Mechanics, Allbound, etc).
- External Communication: A key resource and thought leader for the Sonar program, confidently presenting and articulating the Partner Program to essential partners, and offering necessary support.
What the job involves
- As our Partner Program Manager, you will be the architect and operator of the ecosystem that scales our reach.
- You will design the incentives, manage the infrastructure (PRM), and ensure our partners ranging from boutique DevSecOps VARs to Global SIs and Distribution have a frictionless experience.
- Program Design & Evolution: Architect and maintain our tiered partner program, transitioning from traditional volume-based metrics to a value-added system (rewarding certifications, lead-gen, and technical mastery).
- Partner Enablement: Collaborate with the Enablement team and Engineering/Services teams to create technical and sales onboarding paths, service creation, and certification tracks.
- Incentive Management: Design and manage referral fees, co-marketing funds (MDF), and performance-based rebates that align with our strategic goals.
- Tooling & Operations: Own the Partner Relationship Management (PRM) platform. Automate the 'value' tracking, deal registration, and tier advancement processes to ensure a 'self-service' feel for partners.
- Ecosystem Marketing: Partner with Product Marketing to create 'Partner-in-a-Box' kits, ensuring partners can articulate our technical value proposition to their clients.
- Performance Analytics: Define and track KPIs such as Partner-Sourced Revenue, Partner-Influenced ACV, and the 'technical health' of our partner base.
- Gamification: Create, own, and manage sales and technical incentives to drive focused technology and GTM offerings.
Partner Program Manager in London employer: Deepstreamtech
At Sonar, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Partner Program Manager, you will have the opportunity to shape our partner ecosystem while benefiting from a supportive environment that encourages professional growth and development. With a focus on rewarding excellence and providing unique incentives, our team is dedicated to ensuring that every employee feels valued and empowered to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Partner Program Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Partner Program Manager role.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your experience in Channel/Partner Program Management. Share specific examples of how you've built value-based programs in the past.
✨Tip Number 3
Don’t forget about follow-ups! After interviews or networking events, drop a quick thank-you email. It keeps you on their radar and shows your enthusiasm for the role. Plus, it’s a great way to reiterate your fit for the position.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are genuinely interested in joining us. It shows initiative and gives you a better chance to stand out in the crowd.
We think you need these skills to ace Partner Program Manager in London
Some tips for your application 🫡
Know the Partner Journey:Make sure you highlight your understanding of the partner journey in your application. We want to see how you can build a value-based program that rewards not just revenue, but also technical excellence and community contributions.
Show Off Your Experience:Don’t be shy about your 5+ years in Channel/Partner Program Management! Share specific examples from your time in the SaaS vendor space, especially if you've worked with Developer Tools like Cloud or DevOps. We love a good story!
Communicate Like a Pro:Your written application should reflect your ability to communicate effectively. We need someone who can confidently present ideas and collaborate with key stakeholders, so make sure your application showcases your communication skills.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Deepstreamtech
✨Know the Partner Journey
Make sure you understand the partner journey inside and out. Research how successful partner programs operate, especially in the SaaS space. Be ready to discuss how you can build a value-based program that rewards not just revenue but also technical excellence and community contributions.
✨Showcase Your Operational Mindset
Prepare examples from your past experience where you've built or managed loyalty or incentive systems. Highlight how these systems improved partner engagement and satisfaction. This will demonstrate your operational mindset and ability to create a frictionless experience for partners.
✨Familiarise Yourself with Tools
Brush up on your knowledge of Salesforce and PRM tools like Impartner or Channel Mechanics. Be prepared to discuss how you've used these tools in previous roles to manage partner relationships and track performance metrics effectively.
✨Communicate Confidently
Practice articulating the value proposition of a partner program. You might be asked to present ideas during the interview, so think about how you would explain the benefits of a tiered partner program and the incentives involved. Confidence in your communication will set you apart as a thought leader.
