At a Glance
- Tasks: Lead innovative marketing strategies to boost Thomson Reuters' influence in the justice sector.
- Company: Join a leading global organisation shaping the future of legal marketing.
- Benefits: Competitive salary, professional development, and opportunities for impactful work.
- Other info: Collaborative environment with a focus on growth and innovation.
- Why this job: Make a real difference in the justice ecosystem with your marketing expertise.
- Qualifications: 6+ years in marketing strategy and strong analytical skills required.
The predicted salary is between 60000 - 80000 € per year.
Requirements
- Functional and strategic marketing expertise, strong management skills, and relevant professional experience
- A degree in marketing, business or a related discipline
- 6+ years’ experience in marketing strategy, demand generation, growth marketing or integrated campaign management
- Strong knowledge of digital marketing channels, nurture strategy and campaign planning
- Experience developing thought leadership, strategic content or market positioning programmes
- Experience managing the strategy for events, sponsorships or stakeholder engagement initiatives
- A strong commercial mindset with the ability to connect marketing activity to pipeline creation, adoption and business growth
- Excellent analytical skills, with confidence in using performance data to generate insight and inform decision‑making. Use of Tableau and Salesforce desirable
- Strong collaboration and stakeholder management skills, with the ability to work effectively across multiple teams and seniority levels
- Strong written and verbal communication skills, and prior use of AI in content creation and planning
- An understanding of the AI, legal, government or public sector environment would be advantageous
What the job involves
- You will build Thomson Reuters' profile, credibility and influence within the justice sector, and drive adoption of CoCounsel Legal.
- As Manager, Legal Marketing Strategy, you are an experienced marketing professional with strong strategic and executional capability, and a passion for building trusted market presence through integrated campaigns and stakeholder engagement.
- You will lead targeted marketing activity that supports awareness, engagement and adoption of CoCounsel Legal across key public sector and legal audiences, including the Bar, Crown Prosecution, Government Legal Department and Ministry of Justice.
- This cross‑functional role requires strong planning capability, stakeholder management and collaboration, campaign leadership and a data‑driven approach to performance optimisation.
- You will report to the Director, Legal Marketing Strategy.
- Develop and execute marketing strategies that advance the long‑term Win the Courts agenda and strengthen Thomson Reuters' presence across the broader justice ecosystem.
- Build Thomson Reuters' influence and authority through high‑impact thought leadership initiatives.
- Create and deliver targeted events, sponsorships and engagement programmes that connect with key stakeholders, raise awareness and support relationship‑building across priority audiences.
- Lead integrated digital nurture campaigns across relevant channels to convert market interest into qualified pipeline, deeper engagement and product adoption.
- Partner closely with sales, product marketing, content, digital and external stakeholders to ensure campaigns are aligned to business priorities and audience needs.
- Translate market insight, customer understanding and commercial objectives into clear, actionable marketing plans and programmes.
- Monitor campaign and programme performance, using data and insight to assess effectiveness, optimise activity and report on contribution to pipeline and growth. Report results to key stakeholders.
- Identify opportunities to improve campaign integration, audience targeting, channel performance and overall marketing efficiency.
- Work closely with marketing peers focused on the same audience in other subsegments and collaborate where possible to ensure efficiency.
Manager of Legal Marketing Strategy in London employer: Deepstreamtech
Thomson Reuters is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. As a leader in the legal marketing sector, we provide our employees with ample opportunities for professional growth, access to cutting-edge tools, and a culture that values diversity and inclusion. Located at the heart of the justice ecosystem, our team is dedicated to making a meaningful impact while enjoying a supportive atmosphere that encourages creativity and strategic thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Manager of Legal Marketing Strategy in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the legal and marketing sectors. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to industry professionals. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing strategies, campaigns, and any thought leadership content you've developed. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing initiatives. Be ready to discuss how your experience aligns with their goals, especially in areas like digital marketing and stakeholder engagement. Tailor your responses to show you understand their needs and can drive results.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got some fantastic opportunities waiting for you. Plus, applying directly shows your enthusiasm and commitment to joining our team. Let’s get you on board!
We think you need these skills to ace Manager of Legal Marketing Strategy in London
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your 6+ years of experience in marketing strategy and campaign management. We want to see how you've used your skills to drive growth and engagement in previous roles, so don’t hold back!
Be Data-Driven:Since this role involves a lot of performance optimisation, it’s crucial to demonstrate your analytical skills. Share examples of how you’ve used data to inform your marketing decisions and improve campaign outcomes.
Tailor Your Application:Take the time to customise your application for this specific role. Use keywords from the job description and show us how your background aligns with our needs, especially in legal marketing and stakeholder engagement.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Deepstreamtech
✨Know Your Marketing Stuff
Make sure you brush up on your functional and strategic marketing expertise. Be ready to discuss your experience in demand generation, growth marketing, and integrated campaign management. Prepare examples of how you've successfully connected marketing activities to business growth.
✨Show Off Your Analytical Skills
Since this role requires excellent analytical skills, come prepared with insights from your past campaigns. Use performance data to back up your claims and demonstrate how you've used tools like Tableau or Salesforce to inform decision-making.
✨Collaboration is Key
This position involves working across multiple teams, so be ready to share examples of how you've effectively collaborated with different stakeholders. Highlight your strong communication skills and any experience you have in managing cross-functional projects.
✨Get Familiar with the Sector
Understanding the AI, legal, government, or public sector environment will give you an edge. Do some research on Thomson Reuters' role in the justice sector and think about how your marketing strategies can enhance their influence and authority in this space.
