At a Glance
- Tasks: Lead brand storytelling and community engagement through social media, content, and PR.
- Company: Join a dynamic consumer brand undergoing an exciting transformation.
- Benefits: Competitive salary, creative freedom, and opportunities for professional growth.
- Other info: Collaborative environment that values creativity and innovation.
- Why this job: Shape the future of our brand and connect with audiences in meaningful ways.
- Qualifications: Proven experience in brand marketing, social media, and team leadership.
The predicted salary is between 60000 - 80000 € per year.
Requirements
- Proven experience leading social, content and community in a consumer brand or agency setting
- Confident across creative development, messaging, and execution
- Strong understanding of how content and creative come together to build brand relevance
- Experience managing internal teams and external partners across PR, influencer, and partnerships
- Operational strength and the ability to bring structure to a vibrant brand marketing calendar
- Excellent editorial judgement and attention to brand voice and tone
- Low ego, high standards, and a genuine passion for great brand work
- Strong social, content, and community experience is valued, even without extensive PR or Partnership experience
What the job involves
- We're hiring a Social, Community and PR-led Head of Brand Marketing to lead the next phase of our brand storytelling, cultural relevance, and customer engagement.
- You'll be joining at a pivotal moment in our brand transformation, helping shape and embed a new brand position.
- This is a role with social, brand advocacy, and community at its core.
- You'll lead our presence across organic social, influencer, partnerships, events, editorial and community, working closely with an external PR agency to amplify reach and impact.
- You'll also oversee how the brand speaks across channels, owning copy across product, campaigns, and ongoing delivery to ensure clarity, consistency, and a distinctive tone of voice.
- Proven expertise in managing a robust brand marketing calendar, along with production and creative skills to support your team in delivering social and editorial content.
- Lead the organic social strategy across platforms.
- Develop always-on and campaign content plans that reflect brand strategy and cultural relevance.
- Inspire a Social Media Manager, Copywriter and Social Creative/Producer to deliver high-quality, consistent, and on-brand output.
- Collaborate closely with Creative, Ecommerce, and Digital teams to bring stories to life across channels.
- Track performance and optimise content through testing, insight, and platform data.
- Lead influencer strategy with day-to-day support from PR agency.
- Brief campaigns, guide talent selection, and oversee delivery.
- Ensure alignment between influencer output and core content strategy.
- Support partnership strategy and identify brand collaborations that feel relevant and amplify awareness.
- Work with external consultants to shape and execute partnerships.
- Collaborate with the retained PR agencies to align campaigns and messaging across regions.
- Contribute to internal and external messaging, including press and corporate comms.
- Oversee brand events and activations with support from external partners.
- Ensure each event reflects the brand's evolving identity and connects meaningfully with audiences.
- Track performance and learnings to inform future plans.
- Work with team members to ensure consistent tone of voice across B2C and B2B channels.
- Manage copy workflows across product, campaign, web, retail, and press.
- Build and maintain efficient systems for intake, prioritisation, feedback, and approval.
- Ensure all written output supports broader creative and commercial goals.
- Manage and mentor the Social Media Manager, Copywriter and Social Creative/Producer.
- Foster a culture of creativity, clarity, and collaboration.
- Work closely with the VP of Brand to connect strategy with strong, consistent execution.
Head of Brand Marketing in London employer: Deepstreamtech
As a leading employer in the brand marketing sector, we offer an inspiring work culture that prioritises creativity, collaboration, and personal growth. Our team thrives on innovation and is dedicated to shaping impactful brand narratives, providing ample opportunities for professional development and mentorship. Located in a vibrant area, we foster a dynamic environment where your contributions directly influence our brand's evolution and community engagement.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online communities, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in brand marketing, social media campaigns, and community engagement. Use this as a conversation starter during interviews to demonstrate your expertise and passion for the role.
✨Tip Number 3
Prepare for interviews by researching the company’s brand voice and recent campaigns. Tailor your responses to show how your experience aligns with their goals. This will not only impress them but also help you feel more confident during the chat.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Plus, it gives you a chance to showcase your understanding of our brand and how you can contribute to our exciting journey ahead.
We think you need these skills to ace Head of Brand Marketing in London
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your proven experience in leading social, content, and community efforts. We want to see how you've made an impact in a consumer brand or agency setting, so don’t hold back on those achievements!
Be Creative with Your Messaging:Since this role is all about brand storytelling, let your personality shine through in your application. Use a tone that reflects our brand voice and shows us you understand how to connect with audiences across different channels.
Demonstrate Your Leadership Skills:We’re looking for someone who can inspire and manage teams effectively. Share examples of how you've led internal teams and collaborated with external partners, especially in PR and influencer strategies.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Deepstreamtech
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand identity. Understand their tone of voice, recent campaigns, and community engagement strategies. This will help you speak confidently about how your experience aligns with their brand vision.
✨Showcase Your Creative Process
Be prepared to discuss specific examples of how you've led creative development in past roles. Highlight your approach to building brand relevance through content and social strategies, and don’t forget to mention any successful campaigns you've executed.
✨Demonstrate Team Leadership Skills
Since this role involves managing a team, come ready to share your experiences in leading and mentoring others. Talk about how you've fostered collaboration and creativity within your teams, and how you’ve successfully managed external partners.
✨Prepare for Performance Metrics Discussion
Expect questions about how you track and optimise content performance. Be ready to discuss the tools and metrics you use to measure success, and provide examples of how you've used data to inform your strategies and improve outcomes.
