Brand Manager (Global Brand Communications & Content, Chivas, FTC - 12 MONTHS) in London

Requirements

• Are a positive, highly driven and organized person with relationship skills and attention to detail.
• Are extremely consumer‑centric, understanding how modern luxury & youth culture works, turning strong understanding of consumer insights into actionable strategy, comms & activations.
• Have strong entrepreneurship skills, being able to proactively assess brand needs, understand consumer insight and transform them into actionable strategy.
• Are creative – think laterally, think inventively.
• Thrive in a team environment but are also self‑motivated – demonstrate tenacity, resilience, strive to deliver results.
• Demonstrate good commercial understanding.
• Are adept at planning and organisation – structured planning, organised time effectively, good project management skills, meet deadlines.
• Have strong presentation skills – confidence to present formally to internal and external audiences with the ability to bring the audience with you.
• Inclusive decision maker – manage upwards, share information, work collaboratively.
• Are a strong collaborator, a true team player with a high level of proactivity and creativity.
• Possess the right soft skills which allow you to navigate and find direction when faced with challenges.

What the job involves

• We’re looking for a Brand Manager to lead compelling communications plans that ensure that Chivas is at the heart of cultural conversations.
• This role will be responsible for embedding the new cultural platform and sports partnerships across our global markets through powerful activation strategies, and lead on developing new communications campaigns that help drive these forward.
• Support all aspects of global advertising, from ideation to launch in market, to create seamless 360 campaigns that drive brand relevance and bring the cultural platform to life.
• Collaborate with internal and external stakeholders to ensure creative excellence – from creative development through to amplification and campaign effectiveness.
• Support the team with all key drive market communications initiatives to ensure consistency with global brand direction and strategy.
• Work closely with insights teams to ensure all campaigns go through appropriate testing for creative effectiveness.
• Lead transcreation and adaptation process for all campaign content, ensuring the brand shows up consistently across global markets.
• Support budget management across all communication campaigns and ensure A&P is effectively allocated to support the communication agenda in priority markets.
• Support Senior Brand Manager with the partnership with Charles Leclerc, managing the contract and day-to-day relationship with the partner, ensuring a professional and excellent level of service.
• Support the content and activation strategy across the partnership, ensuring efficient use of all the contract deliverables to drive the most value for the brand.
• Support SBM on managing regular global market communications to deliver communication and activation strategies throughout the financial year.
• Support markets on building clear and consistent consumer activation maps and plans that drive brand objectives.
• Work closely with internal social and PR teams to ensure global campaign amplification is truly integrated and delivers on propelling the brand forwards in culture.
• Collaborate with cross‑functional teams on a daily basis to ensure we deliver and execute compelling campaigns and activations in local markets.