At a Glance
- Tasks: Lead the Product Marketing strategy for DeepL Translator and Write, driving awareness and adoption.
- Company: Join DeepL, a global leader in Language AI, transforming communication for businesses and individuals.
- Benefits: Enjoy hybrid work, flexible hours, 30 days of annual leave, and vibrant team events.
- Why this job: Be part of an innovative team dedicated to breaking down language barriers and fostering connections.
- Qualifications: 8+ years in Marketing, with strong B2B Product Marketing experience and people management skills.
- Other info: We value diversity and authenticity—your unique perspective is welcome here!
The predicted salary is between 43200 - 72000 ÂŁ per year.
Meet DeepL
DeepL is a global communications platform powered by Language AI. Since 2017, we’ve been on a mission to break down language barriers. Our human-sounding translations and intelligent writing suggestions are designed with enterprise security in mind. Today, they enable over 100,000 businesses to transform communications, reach new markets, and improve productivity. And, empower millions of individuals worldwide to make sense of the world and express their ideas.
Our goal is to become the global leader in Language AI, building products that drive better communication, foster connections, and make a real-life impact. To achieve this, we need talented individuals like you to join our exciting journey. If you’re ready to work with a dynamic team and build your career in the fast-moving AI space, DeepL is your next destination.
What sets us apart
What sets us apart is our blend of modern technology, competitive benefits, and an open, welcoming work culture that enables our people to thrive. When we share what it’s like to work at DeepL, the reactions are overwhelmingly positive. This may be because of our products that have helped countless people worldwide or our shared mission to improve communication for individuals and businesses, bringing cultures closer together. What we know for sure is this: being part of DeepL means joining a team dedicated to innovation and employee well-being. Discover what our teams have to say about life at DeepL on LinkedIn , Instagram and our Blog .
Meet the team behind this journey
This high-visibility role will own and execute the Product Marketing strategy to drive awareness and adoption for DeepL Translator and Write. You will partner with Product, Revenue and Marketing on a wide range of strategic activities: from gathering market insights to inform the product roadmap to defining our GTM strategy, positioning, messaging and launching products. As a member of the Product Marketing leadership team, you’ll also help build and grow our function.
The ideal candidate is a full-stack Product Marketer, a team leader and a strong storyteller who inspires internal and external audiences alike. You’ll need a combination of product thinking, data analysis, segmentation, positioning, and cross-functional collaboration skills to drive category awareness and market share.
This is a critical role at DeepL that will influence our product, sales and marketing strategy. If you’re ready to bring new features to life and to be the voice of the customer, this is the role for you!
Your responsibilities
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Own the end-to-end Product Marketing strategy and execution for DeepL Translator and Write
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Develop positioning and messaging, highlighting the unique value of DeepL Translator and Write to B2B audiences
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Work with Product, Revenue and Marketing teams to align on a common go-to-market strategy.
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Plan and execute product and feature launches to drive awareness and adoption across different geographies.
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Inform the product roadmap based on market insights, sales performance, and product usage.
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Build a stellar team of Product Marketers based on where we need to focus and invest.
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Own and report on key metrics related to Product acquisition and adoption.
Qualities we look for
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8+ years of professional experience, preferably in Marketing, Product or Revenue functions, with at least 5 years in B2B Product Marketing.
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Proven experience driving successful go-to-market strategies and product adoption.
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People management experience: You will start with two direct reports with potential to grow the team.
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Experience in AI technology would be highly advantageous.
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Proven capacity to balance speed and quality of delivery, as well as to navigate ambiguity
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A natural storyteller who can tailor narratives and messaging that resonate with varied audiences
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A master of influence who works well with cross-functional groups and levels of the organisation.
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Strong communication and project management skills. Self-motivated and resourceful in driving projects forward.
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A curious and data-driven person who uses data and customer insights to solve problems.
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Fluency in English and a passion for languages
What we offer
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Diverse and internationally distributed team : joining our team means becoming part of a large, global community with people of more than 90 nationalities. We’re more than just colleagues; we’re a group of professionals with a shared mission to connect diverse cultures. Our global presence is growing–we’ve doubled in size nearly every year, with our employees based in the UK, Germany, the Netherlands, Poland, the US, and Japan, and we continue to expand our network.
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Open communication, regular feedback : as a language-focused company, we value the importance of clear, honest communication. We value smooth collaboration, direct and actionable feedback, and believe that leading with empathy and growth mindset makes us better together.
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Hybrid work, flexible hours : we offer a hybrid work schedule, with team members coming into the office twice a week. This allows you to engage directly with your team and experience the unique energy of our workspace, while still enjoying the flexibility and comfort of working from home. With flexible working hours and trust in your productivity, we are in sync with your team’s general locations and time zones to foster effective and seamless collaboration.
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Regular in-person team events : we bond over vibrant events that are as unique as our team, from local team and business unit gatherings, to new-joiner onboardings, to company-wide events that bring us all together–literally.
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Monthly full-day hacking sessions : every month, we have Hack Fridays, where you can spend your time diving into a project you’re passionate about and get the opportunity to work with other teams–we value your initiatives, impact, and creativity.
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30 days of annual leave : we value your peace of mind. With 30 days off (excluding public holidays) and access to mental health resources, we make sure you’re as strong mentally as you are professionally.
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Competitive benefits : just as our team spans the globe, so does our benefits package. We’ve crafted it to reflect the diversity of our team and tailored it to align with your unique location, to ensure you feel supported every step of the way.
If this role and our mission resonate with you, but you’re hesitant because you don’t check all the boxes, don’t let that hold you back. At DeepL, it’s all about the value you bring and the growth we can foster together. Go ahead, apply—let’s discover your potential together. We can’t wait to meet you!
We are an equal opportunity employer
You are welcome at DeepL for who you are—we appreciate authenticity here. Our product is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all succeed, contribute, and think forward! So bring us your personal experience, your perspectives, and your background. It’s in our diversity that we will find the power to break down language barriers in the world.
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Product Marketing Lead | Translate & Write employer: DeepL GmbH
Contact Detail:
DeepL GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Lead | Translate & Write
✨Tip Number 1
Familiarize yourself with DeepL's products, especially the Translator and Write features. Understanding their unique value propositions will help you articulate how you can contribute to their marketing strategy.
✨Tip Number 2
Showcase your experience in B2B product marketing by preparing examples of successful go-to-market strategies you've executed. Be ready to discuss how these experiences can translate to the role at DeepL.
✨Tip Number 3
Highlight your storytelling skills by preparing narratives that resonate with different audiences. Think about how you can tailor messaging for both internal teams and external customers.
✨Tip Number 4
Demonstrate your data-driven approach by being prepared to discuss how you've used market insights and customer feedback to inform product decisions in previous roles. This aligns well with DeepL's focus on data and customer insights.
We think you need these skills to ace Product Marketing Lead | Translate & Write
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Product Marketing Lead position. Tailor your application to highlight how your experience aligns with their needs.
Craft a Compelling Cover Letter: Write a cover letter that showcases your storytelling ability. Use it to explain why you're passionate about language AI and how your background in B2B product marketing makes you a perfect fit for DeepL.
Highlight Relevant Experience: In your CV, emphasize your 8+ years of professional experience, particularly in marketing and product roles. Include specific examples of successful go-to-market strategies you've executed and any experience in AI technology.
Showcase Your Data-Driven Approach: Demonstrate your curiosity and data-driven mindset by including metrics or results from past projects. This will show DeepL that you can use data and customer insights to inform your marketing strategies.
How to prepare for a job interview at DeepL GmbH
✨Showcase Your Storytelling Skills
As a Product Marketing Lead, storytelling is key. Prepare to share examples of how you've crafted compelling narratives that resonate with diverse audiences. Highlight your ability to tailor messages for B2B contexts.
✨Demonstrate Data-Driven Decision Making
Be ready to discuss how you've used data and customer insights to inform product strategies and marketing decisions. Provide specific examples of metrics you've tracked and how they influenced your go-to-market strategies.
✨Highlight Cross-Functional Collaboration
This role requires working closely with various teams. Prepare to discuss your experience in collaborating with Product, Revenue, and Marketing teams. Share instances where your teamwork led to successful product launches or market strategies.
✨Prepare for Questions on AI Technology
Given the focus on AI at DeepL, brush up on your knowledge of AI technologies and their applications in marketing. Be prepared to discuss how you can leverage AI to enhance product positioning and customer engagement.