Area Sales Manager - UK & NWE

Area Sales Manager - UK & NWE

Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Drive sales growth and develop strong customer relationships in the control electronics sector.
  • Company: Join a global leader in innovative power solutions with a collaborative culture.
  • Benefits: Enjoy 25 days holiday, healthcare, life insurance, and a performance-based bonus scheme.
  • Other info: Flexible working options and excellent career development opportunities await you.
  • Why this job: Make an impact in a dynamic industry while expanding your professional network.
  • Qualifications: Experience in technical sales and strong communication skills are essential.

The predicted salary is between 45000 - 55000 £ per year.

Deep Sea Electronics is a global leader in the design and manufacture of generator controllers, automatic transfer switch controllers, battery chargers, and vehicle and off-highway control systems—powering critical infrastructure worldwide. With over 200 employees across four continents, we deliver innovative solutions to customers in more than 150 countries. Our operations are supported by our UK headquarters and a strong international distributor network. We are now seeking an Area Sales Manager to join our UK commercial team.

Key Responsibilities:

  • Drive sales growth and market expansion within the assigned territory across all Control & Automation (C&A) brands and product categories.
  • Maintain a strong focus on developing the DSE Control product group.
  • Develop and implement effective regional sales and distribution strategies (where applicable).
  • Plan, coordinate, and execute marketing activities in collaboration with distribution partners to increase market share.
  • Identify and develop new business opportunities while strengthening relationships with existing customers.
  • Conduct regular visits to customers and prospects to build trust, reinforce the C&A brand, and grow profitable business.
  • Act as the voice of the customer within the C&A group, while representing the business externally as a trusted partner.
  • Promote both existing and new C&A products to customers.
  • Work cross-functionally with internal teams to ensure high levels of customer service and satisfaction.
  • Monitor competitor activity and stay informed on market developments.
  • Conduct market research within the customer base to respond effectively to changing conditions.

Internal & External Relationships:

  • External relationships will be predominantly with the assigned customer group and the contacts therein.
  • Build relationships with Management, Internal sales function, technical support, marketing and Warranty.

Requirements:

  • Knowledge of working within a company that has a technical product or service in a commercial role within the control electronics related sector.
  • Proven relationships with key decision makers in the control electronics sector within the U.K. & Ireland.
  • Proven technical and commercial selling and negotiation skills.
  • Commercially astute results orientated team player.
  • Strong written and verbal communication skills.
  • Ability to work from a home office and work independently in a field-based role.
  • Ability to travel internationally adequately to cover assigned territory.
  • Ability to recognise market trends and evaluate competitor strengths and weaknesses.
  • Full driving licence.
  • Sales role within a technically orientated company/product range, preferably within the control electronics industry in the U.K & Ireland.
  • Proven experience of successful demand generation.
  • Min 5 GCSE (or equivalent), Maths and English essential.

Benefits:

  • 25 days holiday + Bank Holidays.
  • New flexible holiday scheme.
  • Bupa Healthcare package.
  • Life Insurance.
  • Enhanced Maternity/Paternity pay.
  • 5% Pension contributions.
  • Companywide performance based annual bonus scheme.

Area Sales Manager - UK & NWE employer: Deep Sea Electronics

Deep Sea Electronics is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. With a strong focus on employee growth, we provide comprehensive benefits including a flexible holiday scheme, healthcare packages, and performance-based bonuses, all while supporting a culture of teamwork and professional development. Located in the UK, our team enjoys the advantage of working for a global leader in control electronics, with opportunities to engage with diverse markets across Europe.
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Contact Detail:

Deep Sea Electronics Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Sales Manager - UK & NWE

✨Tip Number 1

Network like a pro! Get out there and connect with industry professionals, attend trade shows, and join relevant groups. The more people you know in the control electronics sector, the better your chances of landing that Area Sales Manager role.

✨Tip Number 2

Show off your expertise! When you get the chance to chat with potential employers or during interviews, make sure to highlight your knowledge of DSE Control products and your experience in driving sales growth. Confidence is key!

✨Tip Number 3

Follow up after meetings! Whether it’s a casual coffee chat or a formal interview, send a quick thank-you email. It shows your enthusiasm for the role and keeps you fresh in their minds.

✨Tip Number 4

Keep an eye on our website! We regularly update it with new job openings and opportunities. Applying directly through our site gives you a better shot at getting noticed by our recruitment team.

We think you need these skills to ace Area Sales Manager - UK & NWE

Sales Growth Strategy
Market Expansion
Customer Relationship Management
Negotiation Skills
Technical Selling
Commercial Acumen
Communication Skills
Market Research
CRM Proficiency
Presentation Skills
Team Collaboration
Problem-Solving Skills
Adaptability
Driving Licence

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in sales, especially within the control electronics sector, and showcase any relevant achievements that align with our key responsibilities.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your understanding of our products and how you can drive sales growth in the UK and NWE.

Showcase Your Communication Skills: Since strong written communication is key for this role, ensure your application is clear and professional. Avoid jargon and keep it concise while still showcasing your personality!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Deep Sea Electronics

✨Know Your Products Inside Out

As an Area Sales Manager, you'll be promoting both existing and new Control & Automation products. Make sure you understand the technical details and benefits of these products thoroughly. This will help you answer questions confidently and demonstrate your expertise during the interview.

✨Research the Market and Competitors

Stay informed about market trends and competitor activities in the control electronics sector. Being able to discuss these insights during your interview shows that you're proactive and have a strategic mindset, which is crucial for driving sales growth.

✨Prepare for Relationship Building Questions

Expect questions about how you would develop and maintain relationships with customers and distributors. Have specific examples ready from your past experiences where you've successfully built trust and rapport, as this is key to succeeding in this role.

✨Showcase Your Negotiation Skills

Since effective negotiation is a big part of this role, be prepared to discuss your approach to negotiating sales deals. Share examples of successful negotiations you've conducted, highlighting your commercial acumen and results-oriented mindset.

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