Senior ABM & Lifecycle Paid Ads Manager | Global Remote

Senior ABM & Lifecycle Paid Ads Manager | Global Remote

Join to apply for the Senior ABM & Lifecycle Paid Ads Manager | Global Remote role at Deel.

Who We Are Is What We Do. Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 6,000 spans more than 100 countries, speaks 74 languages, and drives a connected and dynamic culture that supports continuous learning and innovation for our customers.

Why you should be part of our success story. Deel is transforming how global talent connects with world-class companies—creating the infrastructure for the future of work and enabling a more diverse and inclusive global economy. In 2024, we paid $11.2B to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries. We are a high-growth SaaS company with a strong momentum and a $12B valuation and $1B ARR in just over five years.

What You’ll Do At Deel

• Own Deel’s account-based marketing (ABM) and lifecycle paid marketing strategy globally; develop and execute paid campaigns (1:1, 1:few, 1:many, and for customers) to generate performance and drive awareness and engagement to support the sales pipeline.
• Collaborate with ABM vendor, Enterprise PMMs, Sales leads, Regional Marketing Managers, Marketing Ops, Sales, and Data Analytics to align strategy, synchronize targeted account lists, motions, and messaging across demand generation.
• Initiate, manage, and collaborate cross-functionally to generate effective campaigns and assets across all channels and educate teams on ABM & Lifecycle paid motions, performance, and execution.
• Work with other Paid Ads Managers and ad account vendors to share knowledge and maintain best practices across campaigns.
• Define and analyze KPIs, enhance campaign effectiveness, and ensure alignment with sales and lifecycle objectives.

Key Qualifications

• 5+ years of experience in B2B paid ads with at least 2 years focused on ABM paid ads/demand generation.
• Experience with Salesforce, HubSpot, and ABM technologies (Demandbase a plus).
• Experience with Lifecycle paid ads execution and how they differ from new business paid strategies.
• Experience running global marketing programs across multiple markets and localization.
• Proactive self-starter with high autonomy and the ability to manage multiple complex projects.
• Data-driven with ability to set up dashboards and use analytics tools to track performance.
• Strong relationship builder who collaborates with internal and external teams to improve processes.
• Self-motivated, adaptable, and comfortable in a fast-paced environment.
• Fluent in written and spoken English.

We’d especially love to speak with you if

• Have worked with ABM/Lifecycle Marketing programs in-house for HR or FinTech B2B SaaS across multiple markets/regions.
• Have experience in a very fast-growing startup/scale-up.
• Have previously worked in a remote and distributed team.
• Are fluent in languages other than English.

Total Rewards

We offer fair and competitive pay with scalable benefits, rewards, and perks. Our total rewards reflect our commitment to inclusivity and access for all.

• Stock grant opportunities dependent on role, employment status, and location.
• Additional perks and benefits based on employment status and country.
• Remote work flexibility, including optional WeWork access.

Equal Opportunity

Deel is an equal-opportunity employer that values diversity and encourages applications from qualified candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability, pregnancy, or other protected characteristics. We provide accommodation on request during recruitment; please inform our Talent Acquisition Team at recruiting@deel.com of the accommodation you may require.

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