At a Glance
- Tasks: Drive organic growth using AI tools across social media, SEO, and content creation.
- Company: Join Decentralized Masters, a fast-growing leader in DeFi education.
- Benefits: Competitive salary, remote work, access to courses, and direct exposure to leadership.
- Other info: Be part of an ambitious team aiming to redefine digital finance.
- Why this job: Shape the future of Web3 while making a real impact in the DeFi space.
- Qualifications: Proven audience growth experience and proficiency with AI content tools.
The predicted salary is between 40000 - 50000 £ per year.
Decentralized Masters is at the forefront of DeFi education globally. In just two years, we have grown from a pioneering pair of co‑founders to over 140 dedicated professionals. Today, we are recognized as one of the fastest‑growing enterprises in the sector, with industry insiders predicting our evolution into a unicorn company by 2030. Operating on a bootstrapped model, we are on track to achieve an impressive $50 million in revenue this year alone.
Our growth has been remarkable, and we take pride in the success of our clients. To date, we have empowered over 4,000 investors to break into the DeFi world. At Decentralized Masters, we offer not only education but also a powerhouse of knowledge combined with an engaging community, innovative technology, and a team of leading DeFi and blockchain experts. Our commitment is to deliver unparalleled resources designed for long‑term success in DeFi and Web3, ensuring our members not only safeguard but also enhance their financial future.
Our goal is to create the largest and most influential DeFi ecosystem the world has ever seen, starting with becoming the gold standard in DeFi education. This vision is ambitious, transformative, and poised to change the landscape of digital finance.
This is more than just a job; it's an opportunity to shape the future of Web3 technology and education. Are you ready to be part of our vision to redefine what's possible in DeFi and beyond? Let’s explore this journey together.
We’re hiring a Marketing Engineer – a new kind of role built for the AI era. This isn’t a traditional content manager or social media coordinator. You are a one‑person growth machine who uses AI tools as your force multiplier. You will own organic growth across all DM brands: social media, SEO, blog, and founder personal brands – executing at a volume and quality that would previously require a full team.
What You’ll Own
- Organic Social Media
- Run and grow DM, FutureFinance.com, and founder personal brand accounts across X/Twitter, Instagram, LinkedIn, YouTube, and TikTok
- Use AI tools to ideate, script, draft, and schedule content at high velocity without sacrificing quality or brand voice
- Monitor trends, crypto news cycles, and cultural moments to insert DM’s voice at the right time
- Develop and maintain a repeatable content calendar with AI‑assisted production workflows
- SEO & Blog
- Own SEO strategy for DM and FutureFinance.com – keyword research, on‑page optimisation, internal linking, and content briefs
- Produce and publish long‑form educational blog content (with AI support) targeting high‑intent crypto and DeFi search terms
- Track rankings, organic traffic, and conversion metrics; iterate based on data
- Newsletter Support & Content Ecosystem
- Support the VP of Editorial on newsletter production – take finalised content and engineer it into polished, on‑brand publications ready for distribution
- Work with the VP of Editorial to systematise newsletter production workflows so quality and consistency scale with volume
- Build content repurposing workflows: one piece of content should cascade across 5+ formats and platforms automatically
- Brand & Strategy
- Audit current organic presence across all brands and diagnose what’s broken
- Develop a 90‑day organic growth strategy and present it within your first 30 days
- Maintain consistent brand voice, visual identity, and messaging across every platform
- Report weekly on reach, engagement, follower growth, web traffic, and lead attribution
Requirements
Who You Are
- Proven track record of growing organic audiences on at least two platforms (show us the numbers)
- Highly proficient with AI content tools – ChatGPT, Claude, Midjourney, ElevenLabs, Descript, or equivalents
- Strong understanding of SEO fundamentals and content strategy
- Ability to work autonomously, manage your own output, and ship daily without hand‑holding
- Excellent written English – you can write in multiple brand voices and understand the difference between education, entertainment, and conversion content
- Genuine interest in crypto, DeFi, or Web3 – you don’t need to be a technical expert, but you need to care about the space
Strong Advantages
- Experience running or growing accounts in the finance, crypto, or education niche
- Background in building AI‑powered content workflows or automations (n8n, Make, Zapier, custom scripts)
- Familiarity with tools like Buffer, Notion, Ahrefs/SEMrush, Canva, or CapCut
- Experience supporting personal brand building for executives or founders
- Video editing or short‑form video production skills
Benefits
What We Offer
- Competitive salary – benchmarked to experience and output, not just credentials
- Full access to DM courses and educational resources
- Direct exposure to the founders and senior leadership – your work will be seen
- 100% remote and async‑friendly culture
- The chance to build and own the organic growth function from the ground up
- A brand with a real audience and real students – your work will have measurable impact immediately
Marketing Engineer employer: Decentralized Masters
Contact Detail:
Decentralized Masters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Engineer
✨Tip Number 1
Get your networking game on! Connect with folks in the DeFi and crypto space on LinkedIn or Twitter. Join relevant groups and engage in conversations to show your passion and expertise.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your previous work in organic growth, SEO, and content creation. Use real numbers to demonstrate how you've made an impact in past roles.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out directly to companies you admire, like Decentralized Masters. Share your ideas on how you can contribute to their vision and growth.
✨Tip Number 4
Stay updated on trends! Follow the latest news in DeFi and Web3. Being knowledgeable about current events will help you stand out in interviews and discussions with potential employers.
We think you need these skills to ace Marketing Engineer
Some tips for your application 🫡
Show Us Your Numbers: When you're applying, make sure to highlight your proven track record of growing organic audiences. We want to see the numbers that back up your claims, so don’t hold back on sharing your successes!
Be Authentic: Your written application should reflect your unique voice and personality. We’re looking for someone who can adapt their writing style to fit different brand voices, so let your true self shine through while keeping it professional.
Demonstrate Your Passion: We love candidates who are genuinely interested in crypto, DeFi, or Web3. Make sure to express your enthusiasm for the space in your application – it’ll help us see how you align with our vision and culture.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Decentralized Masters
✨Know Your Numbers
Before the interview, make sure you can confidently discuss your past successes in growing organic audiences. Bring specific metrics and examples from at least two platforms to showcase your impact. This will demonstrate your ability to deliver results, which is crucial for a Marketing Engineer role.
✨Familiarise Yourself with AI Tools
Since this role heavily relies on AI content tools, brush up on your knowledge of platforms like ChatGPT, Midjourney, and Descript. Be prepared to discuss how you've used these tools in previous roles to enhance productivity and creativity. Showing that you're already comfortable with these technologies will give you an edge.
✨Craft a 90-Day Growth Strategy
Think about how you would approach developing a 90-day organic growth strategy for Decentralized Masters. Outline key tactics you would implement, such as SEO strategies or content calendars. Presenting a clear plan during the interview will show your proactive mindset and strategic thinking.
✨Show Genuine Interest in DeFi and Web3
Make sure to express your passion for the DeFi space and how it aligns with your career goals. Share any personal projects or learning experiences related to crypto or Web3. This enthusiasm will resonate with the interviewers and highlight your commitment to the industry.