Sales Development Representative (SDR)

Sales Development Representative (SDR)

Full-Time 65000 - 80000 £ / year (est.) No working from home possible
Decagon

At a Glance

  • Tasks: Identify and qualify new sales opportunities for our AI platform through strategic outreach.
  • Company: Join Decagon, a leading conversational AI platform redefining customer experiences.
  • Benefits: Competitive salary, commission structure, health benefits, and flexible vacation policy.
  • Other info: Collaborative office environment with real-time coaching and growth opportunities.
  • Why this job: Accelerate your sales career in a fast-paced, innovative GenAI company.
  • Qualifications: Strong communication skills and a passion for customer engagement.

The predicted salary is between 65000 - 80000 £ per year.

About Decagon

Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry‑defining enterprises like Avis Budget Group, Block’s Cash App, Square, Chime, Oura Health and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations and deeper relationships. We’re proud to be backed by world‑class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue and Index Ventures, along with many others. We’re an in‑office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset and The Polymath Principle — shape how we work and grow as a team.

About The Role

We’re looking for a driven, high‑energy Sales Development Representative (SDR) to join our expanding Go‑To‑Market team in EMEA. As an SDR, you’ll play an essential role in growing our customer base by identifying and qualifying new sales opportunities for our industry‑leading AI platform. This isn’t high‑volume, transactional prospecting. Our SDRs operate in complex, multi‑threaded Enterprise and Strategic sales cycles, engaging multiple stakeholders across technical teams, operators and executive leadership. You’ll learn how to navigate sophisticated buying groups, run thoughtful account‑based outreach, and translate AI‑driven capabilities into clear business outcomes. This role is ideal for someone looking to accelerate a career in sales, build deep prospecting fundamentals and develop into a world‑class seller in a fast‑moving GenAI company.

In this role, you will:

  • Source new sales opportunities through a combination of inbound qualification and strategic outbound prospecting
  • Execute thoughtful, multi‑threaded outreach across phone, email and social channels
  • Grow the top of the sales funnel through targeted account‑based campaigns
  • Research companies, map buying committees and identify both hands‑on‑keyboard practitioners and executive stakeholders
  • Partner closely with Account Executives to develop account strategies and generate high‑quality Enterprise pipeline
  • Collaborate with Marketing to align messaging and campaign strategy
  • Stay up‑to‑date on product capabilities, competitive positioning and GenAI market trends
  • Develop critical sales skills including discovery, cold calling, objection handling, articulating business value, stakeholder mapping, prioritization and time management

You may be a good fit if:

  • Have a high level of interest in growing your career in a customer‑facing role
  • Have strong communication skills, both verbal and written
  • Are genuinely curious about understanding customers’ business challenges
  • Are dedicated to tracking and improving performance and efficiency on a daily basis
  • Exhibit a sense of entrepreneurship: a self‑starter with a high sense of urgency and ability to work within undefined processes

Even better if:

  • Have 1‑2 years of experience in a customer‑facing or quota‑carrying role
  • Have prior CRM experience (preferably Salesforce)
  • Find ways to stay up on the latest trends in AI
  • Have experience with tech
  • Are fluent in French, German or Spanish (in addition to English)

Location & working model

This role is based in our King’s Cross, London office. Decagon is an in‑office company, and this position is designed for SDRs who value being closely embedded with their team, learning through real‑time coaching and collaborating in person as we build and scale together.

Benefits

  • Competitive base salary plus commission structure
  • Medical, dental and vision benefits
  • Take what you need vacation policy
  • Daily lunches, dinners and snacks in the office to keep you at your best

Compensation

OTE £65k - £80k + Equity Compensation Range: £66K - £83K

Sales Development Representative (SDR) employer: Decagon

Decagon is an exceptional employer, offering a dynamic work environment in the heart of King’s Cross, London, where collaboration and real-time coaching are at the forefront of our culture. With a competitive salary, generous benefits including a flexible vacation policy and daily meals, we empower our Sales Development Representatives to thrive while developing their sales skills in a fast-paced, innovative setting. Join us to be part of a team that values excellence, creativity, and personal growth as we redefine customer experiences through cutting-edge AI technology.

Decagon

Contact Details:

Decagon Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative (SDR)

Tip Number 1

Get to know Decagon and its values inside out. When you’re chatting with us, show that you understand our mission to redefine customer experiences. This will help you stand out as someone who’s genuinely interested in what we do.

Tip Number 2

Practice your communication skills! Whether it’s through mock calls or writing emails, being articulate is key. We want to see how you can engage multiple stakeholders effectively, so don’t hold back on showcasing your personality.

Tip Number 3

Leverage your network! Reach out to connections in the industry or even those who work at Decagon. A referral can give you a leg up, and it shows us you’re proactive about building relationships.

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and ready to dive into the world of AI-driven sales.

We think you need these skills to ace Sales Development Representative (SDR)

Sales Prospecting
Account-Based Outreach
Communication Skills
Stakeholder Mapping
Cold Calling
Objection Handling
Time Management

Some tips for your application 🫡

Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about joining our team and contributing to the amazing work we do at Decagon.

Tailor Your Application:Make sure to customise your CV and cover letter to highlight relevant experiences that align with the SDR role. We love seeing how your skills can directly contribute to our mission of redefining customer experiences!

Be Clear and Concise:Keep your writing clear and to the point. We appreciate well-structured applications that make it easy for us to see your qualifications and fit for the role. Avoid fluff and focus on what matters!

Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Decagon

Know Your Product Inside Out

Before the interview, make sure you understand Decagon's AI platform and its unique selling points. Familiarise yourself with how it empowers brands to enhance customer experiences. This knowledge will help you articulate how you can contribute to their mission.

Master the Art of Communication

As an SDR, strong communication skills are crucial. Practice articulating your thoughts clearly and confidently. Consider role-playing common sales scenarios with a friend to refine your pitch and objection handling techniques.

Research the Company and Its Clients

Dig deep into Decagon’s client base and the industries they operate in. Understanding their key clients like Avis Budget Group and Square will allow you to tailor your responses and demonstrate your genuine interest in the role.

Showcase Your Curiosity and Drive

During the interview, express your eagerness to learn about customer challenges and how you can solve them. Highlight any previous experiences where you took initiative or demonstrated a self-starter attitude, as this aligns with Decagon's values.