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- Tasks: Lead marketing activities and support retailers in the automotive industry.
- Company: Dynamic automotive company focused on retail marketing effectiveness.
- Benefits: Competitive salary, office-based role in London, and career growth opportunities.
- Why this job: Make a real impact in the automotive sector while enhancing your marketing skills.
- Qualifications: Experience in automotive retail marketing and strong analytical skills.
- Other info: Collaborative environment with opportunities for travel and professional development.
The predicted salary is between 45000 - 55000 £ per year.
Are you a retail & field marketing professional? Do you have experience working in the automotive industry? This Regional Sales Marketing Manager role could be an incredible next step for you! As a high-impact Regional Sales Marketing Manager, you'll strengthen retail marketing effectiveness across a growing UK network. If you're a Regional Sales Marketing Manager who thrives on momentum and clarity, you'll enjoy blending analytics with hands-on support for retailer partners.
Salary: Competitive - depending on experience and current salary
Location: London
Work Style: Office-based
Language: English
Key Responsibilities- Lead retailer-facing marketing activity across your region, supporting consistent delivery of brand-aligned retail execution.
- Conduct reviews with retailers to analyse spend effectiveness, campaign adoption and return on investment.
- Translate national marketing campaigns into local activation programmes.
- Coordinate with sales, aftersales, product and finance teams to align on messaging and priorities.
- Provide retailers with toolkits, guidance and best-practice support to enhance marketing quality.
- Monitor KPIs including leads, conversion, showroom traffic and campaign ROI.
- Prepare structured insight reports for senior management, outlining opportunities for improvement.
- Support model launches, tactical campaigns and local events.
- Strong automotive retail or field marketing experience.
- Understanding of retailer operating models and local activation disciplines.
- Strong stakeholder management, communication and planning skills.
- Confident analysing campaign performance data and optimising future plans.
- Experience with CRM, digital retailing and lead management beneficial.
- Willingness to travel across the region regularly.
Sales Marketing Manager / Specialist in London employer: Debro Group Ltd. t/a ABL Recruitment
Contact Detail:
Debro Group Ltd. t/a ABL Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Marketing Manager / Specialist in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the automotive industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! When you get the chance to chat with potential employers, make sure to highlight your experience in retail marketing and how you've driven results. Use specific examples that demonstrate your impact in previous roles.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can translate national campaigns into local successes. This shows you're not just interested in the role, but also invested in their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it gives you a chance to tailor your CV to highlight your automotive experience and marketing achievements.
We think you need these skills to ace Sales Marketing Manager / Specialist in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to highlight your experience in retail and field marketing, especially within the automotive industry. We want to see how your skills align with the role, so don’t be shy about showcasing relevant achievements!
Showcase Your Analytics Skills: Since this role involves blending analytics with hands-on support, it’s crucial to demonstrate your ability to analyse campaign performance data. Include specific examples of how you've used data to drive marketing success in your previous roles.
Highlight Stakeholder Management: Strong communication and planning skills are key for this position. Be sure to mention any experience you have in managing stakeholders or coordinating with different teams, as this will show us you can handle the collaborative nature of the job.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets into the right hands quickly!
How to prepare for a job interview at Debro Group Ltd. t/a ABL Recruitment
✨Know Your Automotive Stuff
Make sure you brush up on your knowledge of the automotive industry. Familiarise yourself with current trends, key players, and recent campaigns. This will not only show your passion but also help you engage in meaningful conversations during the interview.
✨Highlight Relevant Experience
When discussing your CV, focus on your retail and field marketing experience, especially in the automotive sector. Be ready to share specific examples of how you've successfully executed marketing strategies or improved campaign performance in previous roles.
✨Prepare for Data Discussions
Since the role involves analysing campaign performance data, be prepared to discuss your experience with KPIs and ROI. Think of examples where you've used data to drive decisions and improve marketing effectiveness, as this will demonstrate your analytical skills.
✨Showcase Your Stakeholder Management Skills
This position requires strong communication and planning skills. Prepare examples of how you've effectively managed relationships with stakeholders in the past. Highlight any successful collaborations that led to improved outcomes, as this will showcase your ability to work cross-functionally.