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For Companies At a Glance
- Tasks: Lead and optimise Paid Social campaigns across global markets on platforms like Meta and TikTok.
- Company: PrettyLittleThing, a brand embracing modern sophistication and premium quality.
- Benefits: 25 days holiday, flexible hours, discounts, and a supportive work environment.
- Why this job: Join a dynamic team shaping the future of fashion marketing with creativity and innovation.
- Qualifications: 3+ years in Paid Media, strong analytical skills, and effective communication.
- Other info: Collaborative culture with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Overview
A legacy in progress…
Say hello to a new era of modern sophistication…PrettyLittleThing has undergone a rebrand. A bold new vision shaping a brand that celebrates both heritage and evolution.
Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear, it’s a statement. We are stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design.
Are you ready to join our movement? We are looking for a Senior Paid Media Executive to join our team.
This role is hybrid across both the Paid Social and PPC channels, but will be predominantly Paid Social, with an 80 / 20 split of time across the two (flexible depending on channel projects and resource).
Reporting into the Paid Media Manager, you will be responsible for leading on the day-to-day management of our Paid Social activity, across several global markets, and will also support with account management and optimisations across PPC.
What you\’ll be doing
- Plan, implement, optimise and manage our Paid Social campaigns for various markets across Meta, TikTok, Snapchat & Pinterest, keeping the activity in line with budgets and KPIs
- Support with PPC account management and optimisations to keep activity in line with budgets and KPIs
- Contribute to the Paid Media strategies, with a test and learn mindset
- Help drive our creative strategy, working closely with internal teams and external partners
- Take responsibility for the implementation of our Paid Social testing roadmap
- Contribute suggestions to our testing roadmaps
- Support with our audience and targeting strategy
- Own channel analysis and performance reporting
- Carry out regular audits to ensure account hygiene, and to identify opportunities for growth
- Assist in monitoring competitor activity
- Stay across industry news and events, ensuring that we remain at the forefront of Paid Media advertising
- Support the more junior members of the team to aid their development
- Work closely with a number of internal teams including digital, influencer and PR, creative, BI etc.
- Work closely with external partners, including media owners, supporting agencies, and measurement partners
- Proactively contribute to meetings and be able to manage relationships across internal teams and external suppliers
What we’re looking for
- 3+ years of experience in Paid Media
- Proficient in Microsoft Office
- Strong attention to detail and a creative eye
- Effective communicator
- Effective team player
- Strong numerical, reporting and analytical skills
- Ability to work to deadlines in a fast-paced environment
PLT Perks
- 25 days holiday plus bank holidays
- Discretionary bonus scheme
- Company share scheme
- Life Assurance
- Company Pension Scheme
- Flexible working hours
- Late start, early Friday finish
- Free parking
- Employee assistance programme including 24-hour confidential helpline
- Our Reward Platform allows you to tailor your benefits to suit your needs – such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.
- Season Ticket Loans
- 40% discount across 8 brands, 20% discount on Debenhams
- Discount & Cashback portal
- Learning and development support and opportunities both internally and externally
- Payday drinks monthly and ad hoc events throughout the year
\”#LI-LF1 #LI-onsite\”
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Senior Paid Media Executive employer: Debenhams Group
Contact Detail:
Debenhams Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Media Executive
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those already at PrettyLittleThing. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! If you’ve got a portfolio or examples of successful campaigns, bring them along to interviews. It’s all about proving you can deliver results in Paid Media.
✨Tip Number 3
Stay updated on trends! The world of Paid Media is always changing, so make sure you’re clued up on the latest strategies and tools. This shows you’re proactive and passionate about your field.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the PLT team.
We think you need these skills to ace Senior Paid Media Executive
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about joining PrettyLittleThing and contributing to our rebrand journey.
Tailor Your CV: Make sure your CV is tailored to highlight your experience in Paid Media, especially in Paid Social. We love seeing how your skills align with what we’re looking for, so don’t hold back on showcasing your achievements!
Be Clear and Concise: Keep your application clear and to the point. We appreciate a well-structured application that makes it easy for us to see your qualifications and experience without wading through unnecessary fluff.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Debenhams Group
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Paid Social platforms like Meta, TikTok, Snapchat, and Pinterest. Familiarise yourself with their advertising features and recent updates, as this will show your passion and readiness to hit the ground running.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to optimise campaigns in the past. Bring examples of reports or analyses you've conducted, and be ready to explain how your insights led to improved performance. This will demonstrate your strong numerical and analytical skills.
✨Emphasise Team Collaboration
Since this role involves working closely with various internal teams, highlight your experience in collaborative projects. Share specific instances where you’ve successfully partnered with creative, digital, or PR teams to achieve campaign goals.
✨Bring a Test and Learn Mindset
Discuss your approach to testing strategies in Paid Media. Be ready to share examples of tests you've implemented, what you learned from them, and how they influenced your future campaigns. This shows that you’re proactive and open to innovation.
