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For Companies At a Glance
- Tasks: Manage and optimise PPC campaigns across Google Ads to maximise conversions.
- Company: Join the dynamic Debenhams Group, a leader in online fashion.
- Benefits: Exciting career growth, collaborative culture, and a chance to shape retail's future.
- Why this job: Be part of a fast-paced team driving innovation in digital marketing.
- Qualifications: Experience in Paid Media, particularly PPC, and strong analytical skills.
- Other info: Embrace change and make an impact in a vibrant work environment.
The predicted salary is between 28800 - 43200 £ per year.
At Debenhams Group, we are a diverse portfolio of five core brands (boohoo, boohooMAN, PrettyLittleThing, Karen Millen, and Debenhams) alongside a dynamic marketplace model and a growing financial services division. We don’t stand still; we lead, evolve, and redefine online fashion. With bold ambitions and big energy, we’re on a mission to be the best, delivering the strongest propositions to our customers in the most engaging, innovative, and efficient ways possible.
We thrive on change, innovation, and pace. Every challenge is an opportunity, and every day is a chance to push boundaries. If you’re someone who embraces the unknown, thrives in a fast-moving, high-growth environment, and is ready to shape the future of retail, you’ll love it here. We want visionaries, disruptors, and doers, people who bring fresh thinking, relentless energy, and the drive to make an impact. Be brave. Be creative. Be a community.
THE ROLE
This role is a part of our PLT & boohoo Paid Media team. Based at our Manchester HQ and reporting into the Paid Media Manager, you will join a team of Paid Media specialists and be responsible for leading on the day-to-day management of PLT & boohoo activity. This role will be more PPC led, focusing particularly on Google Ads.
WHAT YOU'LL BE DOING
- Day to day management and optimisation of selected Search, Shopping, App and YouTube campaigns across various markets, to achieve agreed KPIs and maximize conversions within a targeted return on ad spend.
- Contributing to the Paid Media strategy and implementing our testing roadmap, with a test and learn mindset.
- Owning channel analysis and performance reporting, for our highest spending accounts.
- Working with our 3rd party feed provider to optimise feeds.
- Ongoing promotion support across all activity.
- Managing and monitoring account tracking and tech integrations.
- Carrying out regular audits to monitor account hygiene, and to identify opportunities for growth.
- Staying across industry news and events, ensuring that we remain at the forefront of Paid Media advertising.
- Working closely with several internal teams including Digital, Creative, BI etc.
- Working closely with external partners, including media owners, supporting agencies, and measurement partners.
- Working with our feed partner to manage and optimise our feeds.
WHAT WE ARE LOOKING FOR
- Years of experience in Paid Media, particularly PPC.
- Proven track record in driving successful PPC campaigns.
- Strong working knowledge of Google Ads.
- Experience with a feed management provider (preferred).
- Experience using bid management tools.
- Good working knowledge of Google Analytics.
- Proficient Microsoft Office skills.
- Effective team player.
- Strong numerical, reporting and analytical skills.
- Ability to work to deadlines in a fast-paced environment.
WHY JOIN US
2026 is a year for making bold moves, delivering real results, and driving forward with unstoppable momentum. If that excites you, then you belong at Debenhams Group. Let’s lead the change together.
Paid Media Executive in Manchester employer: Debenhams Group
Contact Detail:
Debenhams Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Debenhams Group. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies of your past PPC campaigns. When you get the chance to chat with hiring managers, having tangible examples will make you stand out.
✨Tip Number 3
Stay updated on trends! The world of paid media is always changing. Follow industry news and be ready to discuss how you can bring fresh ideas to the table during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining the Debenhams Group family.
We think you need these skills to ace Paid Media Executive in Manchester
Some tips for your application 🫡
Show Your Passion for Paid Media: When you're writing your application, let your enthusiasm for paid media shine through! Talk about your experience with PPC campaigns and how you've driven results in the past. We love seeing candidates who are genuinely excited about the role and the industry.
Tailor Your Application: Make sure to customise your application to fit the job description. Highlight your skills in Google Ads and any experience with feed management providers. We want to see how your background aligns with what we're looking for, so don’t hold back!
Be Data-Driven: Since this role is all about optimising campaigns and achieving KPIs, include specific examples of how you've used data to drive decisions in your previous roles. Show us your analytical side and how you can contribute to our success!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Debenhams Group!
How to prepare for a job interview at Debenhams Group
✨Know Your PPC Inside Out
Make sure you brush up on your knowledge of PPC campaigns, especially Google Ads. Be ready to discuss your past experiences and how you've successfully driven campaigns. Prepare specific examples that showcase your analytical skills and ability to optimise performance.
✨Showcase Your Creativity
Debenhams Group is all about innovation and fresh thinking. Think of creative strategies you've implemented in previous roles or ideas you have for their brands. This will demonstrate that you can bring the bold energy they’re looking for.
✨Understand Their Brands
Familiarise yourself with Debenhams Group's portfolio, including boohoo and PrettyLittleThing. Knowing their target audience and recent campaigns will help you tailor your responses and show that you're genuinely interested in the role and the company.
✨Prepare Questions That Matter
Have a few insightful questions ready to ask at the end of your interview. This could be about their approach to paid media strategy or how they measure success. It shows that you're engaged and eager to contribute to their mission of leading change in retail.
