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- Tasks: Support the Brand Manager in executing impactful marketing campaigns for Fashion & Home.
- Company: Join Debenhams, Britain's leading online department store with a rich history since 1778.
- Benefits: Enjoy a collaborative work environment and the chance to shape the future of a beloved brand.
- Why this job: Be part of a passionate team that brings creativity and innovation to the retail landscape.
- Qualifications: Creative marketers with strong organisational skills and a passion for fashion are encouraged to apply.
- Other info: Expect a two-stage interview process with opportunities to showcase your ideas.
The predicted salary is between 28800 - 43200 £ per year.
You know all about our high street roots and bricks and mortar stores. Now, we’re looking to the future. Since 2021, we’ve embraced some changes. Debenhams hasn’t made a comeback - we’ve been here since 1778, evolving and adapting to the times. This is Debenhams today - Britain’s Leading Online Department Store. We are more than a department store - we are an institution. From creating the blueprint for designer collaborations with designers at Debenhams, to launching countless brands and inventing the beauty counter, we’ve consistently shaped the retail landscape. We don’t underestimate the power of our brand or the place we hold in people’s hearts. This is only the beginning of the next chapter for Debenhams. Britain needs Debenhams.....Debenhams needs you!
Your Team
At the heart of Debenhams, our Brand Marketing team is the creative force behind how our customers experience Fashion & Home. We’re a passionate, collaborative group of storytellers, strategists, and trend-spotters who bring the brand to life across every channel. From seasonal campaigns to exciting third-party partnerships, we work cross-functionally to ensure every touchpoint reflects the style, quality, and heritage that Debenhams is known for. Together, we shape the brand’s future while staying true to its iconic past.
Your Role
As our Brand Marketing Executive, you’ll support the Brand Manager and collaborate with teams across the business to plan and execute impactful marketing campaigns. From coordinating seasonal launches to managing third-party brand partnerships, you’ll play a vital role in shaping how our customers experience Debenhams Fashion & Home.
What You’ll Be Doing
- Supporting the development and delivery of seasonal marketing campaigns
- Coordinating campaign assets and working closely with creative, buying, and other internal teams
- Maintaining and aligning the campaign calendar across departments
- Assisting in identifying third-party brand opportunities and preparing pitch decks
- Monitoring campaign performance and contributing to insightful reporting
- Managing key administrative and project support tasks
- Ensuring all marketing materials reflect our brand guidelines and tone of voice
- Staying ahead of the latest trends in fashion and home
What value you can bring
- A creative and detail-oriented marketer with a passion for fashion and home
- Strong organisational and communication skills
- Ability to manage multiple projects and deadlines
- A collaborative team player who thrives in a fast-paced environment
- Previous experience in brand marketing or a related field is a plus
What to expect from here:
If we believe you could be a great fit for the role, we’ll invite you for an informal conversation via phone or Microsoft Teams with our Talent Acquisition Manager. If successful, you’ll then meet with one of our Senior Brand Managers at Debenhams House to discuss your experience in more detail and explore the value you can bring to the team. Most of our hiring processes consist of two stages. You will meet with the Brand Marketing Lead to present a response to a brief - You may also be asked to meet with Senior Leadership. We will conclude the process after this stage and feedback soon after your final meeting with a final decision.
Brand Marketing Executive - Fashion & Home employer: Debenhams Group
Contact Detail:
Debenhams Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketing Executive - Fashion & Home
✨Tip Number 1
Familiarise yourself with Debenhams' brand history and recent changes. Understanding our evolution from a high street store to an online department store will help you articulate how your skills align with our vision for the future.
✨Tip Number 2
Stay updated on the latest trends in fashion and home. Being able to discuss current trends and how they can be integrated into our marketing campaigns will demonstrate your passion and insight during interviews.
✨Tip Number 3
Prepare to showcase your organisational skills by discussing past projects where you managed multiple tasks or deadlines. This will highlight your ability to thrive in our fast-paced environment.
✨Tip Number 4
Think about potential third-party brand partnerships that could benefit Debenhams. Presenting innovative ideas during your interview will show your proactive approach and creativity, which are key for this role.
We think you need these skills to ace Brand Marketing Executive - Fashion & Home
Some tips for your application 🫡
Understand the Brand: Familiarise yourself with Debenhams' history and current positioning as an online department store. Highlight your understanding of their brand values and how they resonate with customers in your application.
Tailor Your CV: Ensure your CV reflects relevant experience in brand marketing, particularly in fashion and home sectors. Emphasise any previous roles where you coordinated campaigns or worked with creative teams.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and home, along with your organisational skills. Mention specific examples of past projects that demonstrate your ability to manage multiple tasks and collaborate effectively.
Showcase Your Creativity: In your application, include examples of innovative marketing campaigns you've been involved in. Discuss how you stay ahead of trends and how you can contribute to Debenhams' future marketing strategies.
How to prepare for a job interview at Debenhams Group
✨Know the Brand Inside Out
Before your interview, make sure you have a solid understanding of Debenhams' history, values, and recent changes. Familiarise yourself with their current marketing campaigns and how they reflect the brand's heritage and future direction.
✨Showcase Your Creativity
As a Brand Marketing Executive, creativity is key. Prepare examples of past marketing campaigns you've worked on, highlighting your role and the impact they had. Be ready to discuss how you would approach seasonal campaigns for Debenhams.
✨Demonstrate Strong Organisational Skills
The role requires managing multiple projects simultaneously. Be prepared to discuss your organisational strategies and tools you use to keep track of deadlines and campaign assets. This will show that you can thrive in a fast-paced environment.
✨Engage with Current Trends
Stay updated on the latest trends in fashion and home. During the interview, share your insights on what’s trending and how you think Debenhams can leverage these trends in their marketing strategies. This shows your passion and proactive approach.
