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- Tasks: Lead exciting campaigns for top entertainment titles from planning to launch and beyond.
- Company: Join ITV Studios, a leader in global entertainment with a vibrant team culture.
- Benefits: Gain valuable experience in a dynamic environment with opportunities for growth.
- Why this job: Make your mark in the entertainment industry and turn fans into customers.
- Qualifications: Experience in campaign management, especially in TV or entertainment is a plus.
- Other info: Collaborative atmosphere with a focus on innovation and storytelling.
The predicted salary is between 36000 - 60000 £ per year.
Workplace: White City, London – 3 days a week in the office
The team ITV Studios creates and owns some of the world’s biggest and most valuable entertainment brands, working in close partnership with broadcasters, platforms and production teams to bring them to audiences. Alongside partner-led activity, ITV Studios also plays a role in areas such as social channels, B2B communications and broader brand and industry storytelling.
The role is part of the Consumer marketing team in ITV Studios that drives commercial growth by turning fans into customers. The primary outcome is to own and develop an end-to-end view of each priority title, to deliver outstanding launch and series performance.
The Campaign Manager will map, manage and organise activity across the full lifecycle of a show, from early planning into production, then building to launch, broadcast of the series and growing/sustaining performance. By bringing together partner marketing plans alongside Studios-led activity, the role creates a shared roadmap that gives stakeholders clarity on what is happening, when, and how different activity connects.
The focus is on alignment, structure, galvanising teams across the business, planning and executing campaigns that deliver agreed outcomes and telling the story of success. This role ensures teams are joined up, opportunities are identified early, and momentum is sustained over time, while capturing insight that can inform future launches and partnerships.
Main responsibilities
- Bring together all activity relating to priority UK entertainment titles into a clear, end-to-end campaign view, spanning planning, launch and sustain.
- Work with production teams, broadcasters, partners and ITV Studios stakeholders to map activity across the full lifecycle of each show.
- Combine partner-led marketing activity with ITV Studios-led activity (including social and B2B communications) into a single, shared roadmap.
- Provide structure and clarity around timings, dependencies and priorities, ensuring stakeholders have visibility of what is happening and when.
- Actively review existing plans to identify gaps, missed opportunities or areas where activity could be strengthened.
- Develop and propose additional campaign ideas or tactical activity to address gaps, working within agreed budgets and approvals.
- Support early planning by helping identify opportunities, risks and gaps across the campaign lifecycle.
- Facilitate focused, well-structured cross-team discussions that support alignment and reduce duplication.
- Ensure activity is considered beyond launch, helping teams think about sustain, momentum and longer-term impact.
- Act as a consistent point of connection between production teams, broadcasters and ITV Studios, supporting effective collaboration.
- Own and implement ITV Studios-led campaign elements where required, coordinating delivery and ensuring activity lands to plan and budget.
- Track key moments, learnings and outcomes across campaigns to build a clearer understanding of what works.
- Capture insight and learn to inform future launches, ongoing partnerships and repeatable campaign approaches.
- Support the development of a scalable campaign framework that can be applied across the wider entertainment slate.
Skills you’ll need
- Strong experience delivering and coordinating campaigns or launches ideally within TV, streaming or entertainment.
- Proven ability to manage complex projects with multiple stakeholders and moving parts.
- Experience bringing together marketing, PR, social, talent and production activity into a clear, joined-up plan.
- Experience working with recognised brands, IP or entertainment titles is desirable.
Other things we’re looking for
- Good judgement and the confidence to sense-check plans, highlight risks and suggest improvements.
- Comfortable influencing and aligning stakeholders without direct line management.
- Highly organised, with the ability to manage timelines, priorities and dependencies.
- Collaborative working style, able to build trust quickly across teams and partners.
- Clear communicator, able to explain plans and thinking simply and effectively.
- Able to balance strategic thinking with practical delivery.
- Interested in learning what works and applying insight to future campaigns.
Campaign Manager (6 months FTC) ITV Careers employer: Deaf Unity
Contact Detail:
Deaf Unity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Manager (6 months FTC) ITV Careers
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those at ITV or similar companies. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills in action! If you’ve got a portfolio or examples of past campaigns, bring them along to interviews. It’s all about demonstrating how you can turn fans into customers, just like they want.
✨Tip Number 3
Be prepared to discuss your ideas! Think about how you’d tackle the role of Campaign Manager and come ready with suggestions. This shows you’re proactive and really interested in making an impact.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the ITV team and ready to dive into the world of entertainment marketing.
We think you need these skills to ace Campaign Manager (6 months FTC) ITV Careers
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Campaign Manager role. Highlight your experience in managing campaigns, especially in TV or entertainment, and show us how you can bring together different marketing activities into a cohesive plan.
Showcase Your Skills: We want to see your strong organisational skills and ability to manage complex projects. Use specific examples from your past experiences to demonstrate how you've successfully coordinated multiple stakeholders and activities in previous roles.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. We appreciate clear communication, so make sure your plans and ideas are easy to understand. Avoid jargon unless it's relevant to the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the ITV Studios team!
How to prepare for a job interview at Deaf Unity
✨Know Your Campaigns
Before the interview, dive deep into ITV's recent campaigns and shows. Understand their marketing strategies and how they engage audiences. This will not only show your enthusiasm but also help you discuss how your experience aligns with their needs.
✨Showcase Your Project Management Skills
Be ready to share specific examples of how you've managed complex projects with multiple stakeholders. Highlight your ability to keep everything organised and on track, as this role requires juggling various activities across the campaign lifecycle.
✨Prepare for Collaboration Questions
Expect questions about how you work with different teams. Be prepared to discuss times when you've successfully aligned diverse groups towards a common goal. Emphasise your collaborative style and how you build trust quickly.
✨Bring Ideas to the Table
Think of innovative campaign ideas or improvements you could suggest for ITV's current strategies. This shows initiative and that you're already thinking about how to add value to their team, which is crucial for a Campaign Manager.
