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- Tasks: Lead B2B marketing strategies and campaigns for innovative payment solutions.
- Company: High-growth Web3 payment infrastructure company redefining digital asset interactions.
- Benefits: Impactful role with global exposure, competitive salary, and career growth opportunities.
- Other info: Collaborative culture that values innovation, ownership, and continuous learning.
- Why this job: Shape the future of payments while working with cutting-edge technology and a dynamic team.
- Qualifications: 4-8 years in B2B marketing or communications, ideally in fintech or payments.
The predicted salary is between 80000 - 100000 £ per year.
About Us
We are a high-growth Web3 payment infrastructure company redefining how users and businesses interact with stablecoins and digital assets. Backed by licensed financial institutions, and trusted by leading Web3 partners, we provide crypto-fiat payment rails, card-issuing infrastructure, and CaaS (Cards-as-a-Service) solutions for exchanges, wallets, protocols, and global fintech innovators. Our team comes from top global financial institutions, tier-one tech companies, and leading fintechs across APAC and Europe — bringing deep expertise, a builder mindset, and a shared passion for shaping the future of compliant, scalable financial infrastructure.
About the Role
As the Product Marketing Director (B2B Payments), you will drive the brand presence, communication strategy, and industry positioning that shape how enterprise clients, partners, and the broader payments ecosystem perceive our products and innovations. You will lead integrated B2B marketing campaigns, manage PR and media communications, strengthen our digital presence, and elevate our influence across payments, fintech, and enterprise technology communities. This is a high-visibility role where you will influence brand perception, support business development, and amplify the impact of our B2B payment solutions across APAC.
What You Will Do
- Marketing & Communications: Develop and execute B2B marketing, PR, and communication strategies to grow brand awareness among enterprise clients, merchants, financial institutions, and partners across APAC. Build and maintain a strong and consistent brand identity across all touchpoints, ensuring alignment with business and product positioning. Produce high-quality thought leadership content, such as industry insights, case studies, whitepapers, presentations, and enterprise product materials.
- Digital & Social Presence: Manage the company’s LinkedIn and corporate digital channels, creating compelling content tailored for B2B audiences in payments and fintech. Strengthen digital visibility through SEO-aligned content, newsletters, and targeted digital campaigns.
- PR & Media Relations: Own external communications including press releases, corporate announcements, media outreach, and executive communications. Build and maintain relationships with industry media, journalists, analysts, and thought leaders. Coordinate interviews, commentary opportunities, and PR initiatives that enhance DCS’s corporate positioning.
- Integrated Campaigns: Lead integrated marketing campaigns for product launches, major partnerships, enterprise events, and industry activations. Partner with Product, Business Development, and Leadership to craft clear narratives that highlight our B2B payment platforms, capabilities, and industry impact.
- Partnership & Ecosystem Engagement: Collaborate with ecosystem partners, merchant partners, associations, and fintech communities to run joint campaigns and co-branded initiatives. Support sales enablement materials, pitch decks, and B2B collaterals that equip commercial teams to win enterprise clients.
- Events & Industry Presence: Plan and execute marketing strategy for conferences, trade shows, panels, and partner events. Ensure brand visibility and thought leadership at key payments and fintech industry gatherings.
- Analytics & Performance: Track performance across PR, digital, and campaign activities to optimize engagement and brand KPIs. Prepare reports and insights to improve ongoing marketing effectiveness.
What You Bring
Core Requirements: 4 - 8 years in B2B marketing, PR, communications, or brand management, ideally in payments, fintech, SaaS, or enterprise technology. Strong experience in PR strategy, corporate communications, and media relations. Proven track record in B2B digital marketing, content development, and campaign execution. Excellent writing skills with the ability to translate complex payment concepts into clear, compelling narratives. Ability to work cross-functionally with Business Development, Product, and Leadership teams. Highly organized with strong project management and analytical skills. Comfortable operating in fast-paced, high-growth environments.
Nice-to-Haves: Existing relationships with fintech, payments, or tech media in APAC. Experience in enterprise product marketing, B2B lead generation, or partner marketing. Familiarity with payments, card issuing, merchant acquiring, and digital payment flows. Experience with event marketing, industry sponsorships, or partner ecosystems. Basic understanding of design or familiarity with tools such as Figma or Canva.
Why Join Us & Our Culture
Impact: Drive meaningful strategy and influence the growth of the next-generation Web3 payments. Innovation: Work on cutting-edge crypto-fiat card infrastructure used by leading Web3 companies. Global Exposure: Collaborate across teams in APAC, Middle East, and Europe. Growth: Learn fast, access strategic decision-making, and scale your career in a high-growth startup. Culture: A flat, collaborative, high-ownership environment where your ideas directly influence product direction.
We value people who are:
- Builders who thrive in 0→1 and 1→100 environments
- Owners who take initiative and move fast
- Learners who grow through feedback and curiosity
- Collaborators who elevate the team
- Visionaries who care about shaping the future of stablecoin
Product Marketing Director (B2B Payments) employer: DCS CARD CENTRE PTE. LTD.
Contact Detail:
DCS CARD CENTRE PTE. LTD. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Director (B2B Payments)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fintech and payments space. Attend industry events, join relevant online communities, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream job!
✨Tip Number 2
Show off your expertise! Create and share content that highlights your knowledge in B2B marketing and payments. Whether it’s a blog post, a LinkedIn article, or even a video, showcasing your insights can attract attention from hiring managers looking for someone with your skills.
✨Tip Number 3
Prepare for interviews by researching the company and its products thoroughly. Understand their position in the market and think about how you can contribute to their goals. Tailor your responses to reflect their values and mission, showing them you’re the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand. So, get your application in and let’s shape the future of payments together!
We think you need these skills to ace Product Marketing Director (B2B Payments)
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role and our mission shine through. We want to see how your passion for B2B payments and fintech aligns with what we’re building at StudySmarter.
Tailor Your Content: Make sure to customise your application to highlight relevant experience in B2B marketing and communications. Use specific examples that demonstrate your skills in driving brand presence and executing integrated campaigns, just like we do!
Be Clear and Concise: We appreciate clarity! When you describe your past experiences, keep it straightforward and impactful. Avoid jargon unless it’s necessary, and focus on how your contributions made a difference in previous roles.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at DCS CARD CENTRE PTE. LTD.
✨Know Your Stuff
Make sure you understand the B2B payments landscape and the specific role of stablecoins and digital assets. Research the company’s products and their impact on the fintech ecosystem. This will help you speak confidently about how your experience aligns with their needs.
✨Showcase Your Campaign Success
Prepare to discuss specific marketing campaigns you've led in the past, especially those related to B2B or fintech. Highlight your role, the strategies you implemented, and the results achieved. Use metrics to back up your claims and demonstrate your impact.
✨Engage with Their Digital Presence
Before the interview, take a good look at the company's LinkedIn and other digital channels. Familiarise yourself with their content style and recent posts. This will not only show your interest but also give you insights into their brand voice and audience engagement strategies.
✨Prepare Thought Leadership Ideas
Think about potential thought leadership topics that could resonate with their target audience. Be ready to share your ideas on industry insights, case studies, or whitepapers that could enhance their brand presence. This shows you're proactive and aligned with their goals.