Marketing Manager - Product in Leeds

Marketing Manager - Product in Leeds

Leeds Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
DAZN

At a Glance

  • Tasks: Lead marketing strategies for exciting sports products and engage fans worldwide.
  • Company: Join a dynamic team at DAZN, a global sports streaming platform.
  • Benefits: Enjoy 25 days' leave, private medical insurance, and flexible working options.
  • Other info: Fast-paced environment with opportunities for growth and learning.
  • Why this job: Be at the forefront of sports marketing and make a real impact.
  • Qualifications: Experience in product marketing and strong analytical skills required.

The predicted salary is between 45000 - 55000 £ per year.

As a Product Marketing Manager, you’ll play a critical role in bringing our platform to life. Based in Leeds or London in the central marketing team you will report into the SVP of Owned Media and Special Projects. You will work predominantly with the world leading product and technology team and across different territories, sports rights and internal teams at DAZN. Gaining hands‑on exposure to how a global sports streaming platform operates. This is a fast‑moving role where curiosity and strong analytical skills are essential.

What You’ll Be Doing:

  • Lead go-to-market strategy and execution for our products on DAZN, including News, Player/Athlete Chats, Stats & Scores, Moments & Fan Zone, alongside a very ambitious roadmap of new launches.
  • Understand the products and bring fan insight to the front.
  • Create and deliver marketing campaigns that increase fan participation, engagement and sharing.
  • Establish and monitor key performance indicators (KPIs) to evaluate the success of marketing initiatives.
  • Use data‑driven insights to refine strategies and improve ROI.
  • Build and maintain strong relationships with senior stakeholders, always championing the fan.

What You’ll Bring:

  • Proven, hands‑on experience delivering product marketing.
  • Strong understanding of end‑to‑end campaign execution, across both paid and owned media.
  • Comfortable working with data—able to analyse campaign performance and make optimisation decisions quickly.
  • Proven track record of managing integrated marketing campaigns across multiple channels, including social media, email, SEO, and PPC.
  • Excellent cross‑functional collaboration skills.
  • Mindset: ambitious and curious.

Benefits:

  • Access to DAZN.
  • 25 days’ annual leave (increasing by 3 days after 3 years).
  • Private medical insurance.
  • Life assurance.
  • Pension contributions up to 5%.
  • Family friendly community including enhanced parental leave.
  • Electric vehicle benefit option.
  • Learning and development resources.
  • Opportunity for flexible working.
  • Access to our internal speaker series and events.

Marketing Manager - Product in Leeds employer: DAZN

At DAZN, we pride ourselves on being an exceptional employer, offering a dynamic work environment in Leeds where innovation and collaboration thrive. As a Marketing Manager - Product, you will benefit from a supportive culture that champions personal growth, with access to extensive learning resources and flexible working options. Our commitment to employee well-being is reflected in our comprehensive benefits package, including private medical insurance and enhanced parental leave, making DAZN a truly rewarding place to advance your career in the exciting world of sports streaming.

DAZN

Contact Details:

DAZN Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Manager - Product in Leeds

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for DAZN and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like DAZN are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with DAZN on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at DAZN. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Marketing Manager - Product in Leeds

Product Marketing
Go-to-Market Strategy
Campaign Execution
Data Analysis
Key Performance Indicators (KPIs)
Integrated Marketing Campaigns
Social Media Marketing

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit DAZN. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of DAZN:Show us that you’ve done your homework! In your application, briefly mention what you admire about DAZN’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at DAZN

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at DAZN will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At DAZN, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.