At a Glance
- Tasks: Drive CRM strategies to engage sports fans and boost subscriber growth globally.
- Company: Join DAZN, a leading sports streaming service with a dynamic culture.
- Benefits: Enjoy 25 days annual leave, private medical insurance, and flexible working options.
- Other info: Fast-paced environment with opportunities for personal growth and development.
- Why this job: Be part of an exciting team that combines data and creativity in the sports industry.
- Qualifications: 1+ years in CRM, preferably in subscription or sports sectors, with strong stakeholder management skills.
The predicted salary is between 29700 - 36300 £ per year.
The Role
Are you a CRM manager with a passion for sport? Are you confident with data with an eye for creative? Have you delivered acquisition/retention communications and reported on engagement in a target driven environment? Are you a creative problem solver, organised and confident in an agile environment like sport?
As CRM Manager, you will be confident in delivery; building segmentation and planning in multiple markets with multiple sports. You will be creative with personalisation and experienced in leveraging our data and insights for your decision making, maximising results. Familiar with implementing automations, the role will be required to analyse results, optimise against findings and communicate performance.
DAZN is a fast-paced, commercial environment and you will be expected to manage several workstreams concurrently, so efficient time and project management skills are paramount. Working across the international business, you will harness expertise from product, tech, content, UX, data and analytics to deliver our CRM output for fans around the world, so managing stakeholder relationships well will be key.
Like sport, no day will be the same and your projects will cover:
- BAU CRM comms to engage customers with sport on DAZN
- Initiatives to drive global revenue
- Optimisations and testing
- Tactical outputs for commercial growth
What You'll Be Doing:
- Work with local teams to build out customer lifecycle strategy across the globe driving our revenue and subscriber growth targets.
- Deliver against CRM targets and be agile in your output to meet channel contribution week-on-week.
- Drive the benchmark for best in class CRM across the industry with deep knowledge of what is currently in market and via insights.
- Deliver personalisation and segmentation for optimal conversion and engagement.
- Utilise data availability and technical capabilities to push the boundaries of CRM.
- Lead testing and optimisation of our CRM creative & brand direction in collaboration with DAZN marketing and creative.
What You'll Bring:
- +1 years’ experience in a CRM role in a subscription business and/or at a sports right holder(s).
- Excellence in stakeholder management.
Benefits include access to DAZN, 25 days’ annual leave (increasing by 3 days after 3 years), private medical insurance, life assurance, pension contributions up to 5%, family friendly community including enhanced parental leave, electric vehicle benefit option, learning and development resources, opportunity for flexible working, and access to our internal speaker series and events.
CRM Executive - Hybrid (Permanent) in Leeds employer: DAZN
DAZN is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for those looking to make a significant impact in the world of corporate communications. With a strong emphasis on employee growth, DAZN offers extensive learning and development resources, flexible working options, and a supportive community that values family-friendly policies. Located in a vibrant industry, this role provides unique opportunities to engage with key stakeholders and enhance DAZN's reputation on a global scale.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Executive - Hybrid (Permanent) in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for DAZN and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like DAZN are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with DAZN on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at DAZN. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Executive - Hybrid (Permanent) in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit DAZN. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of DAZN:Show us that you’ve done your homework! In your application, briefly mention what you admire about DAZN’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at DAZN
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at DAZN will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At DAZN, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
