At a Glance
- Tasks: Lead creative marketing strategies and manage campaigns across social media and partnerships.
- Company: Join Days, the UK's fastest growing no/low beer brand, passionate about health and great beer.
- Benefits: Enjoy a competitive salary, performance bonuses, share options, 28 days holiday, and team socials.
- Other info: Work from our London Bridge office and engage with a community of beer lovers.
- Why this job: Be part of a young, ambitious team making a positive impact in the beverage industry.
- Qualifications: 3-5 years in brand management or related marketing roles, with strong creativity and strategic thinking.
The predicted salary is between 36000 - 60000 £ per year.
Days is an award-winning 0.0% beer brand brewed for all those who love great beer and living a healthier lifestyle. Launched in 2020, we’ve become the UK’s fastest growing no/low beer brand winning nationwide listings in Tesco, Sainsbury’s, Waitrose, Ocado, Majestic and the UK’s leading pub group, Stonegate. We’re a young business with a lot of ambition and there is significant opportunity to make a positive impact. We’re building a team of enthusiastic people who love a challenge, are hungry to learn and want to have fun along the way.
We're looking for a Creative Marketing Manager to support our next stage of growth, driving our brand strategy forward by generating awareness, trial and brand love. This is an exciting opportunity to blend strategic thinking with hands-on execution, playing a pivotal role in expanding our reach and connecting with consumers.
What you’ll do:
- Strategy
- Work closely with our Fractional Head of Marketing and Founders to develop a robust and creative brand marketing strategy that grows awareness, trial and frequency across all channels.
- Own the marketing calendar, ensuring alignment with key business priorities and collaborating with the wider team to plan, create and execute campaigns.
- Lead on the execution of the brand marketing strategy across all marketing channels from social media to activations.
- Work with our Customer Marketing Manager and sales team to develop and implement creative strategies to bring the brand to life in our on and off trade channels.
- Track performance and campaign effectiveness – using data to evaluate impact, identify opportunities and inform future planning.
- Social Media & Partnerships
- Lead our approach to social media – shaping strategy and planning, creating and executing content across Instagram, TikTok and LinkedIn.
- Build a community of beer lovers and advocates, managing our relationships with influencers and creators.
- Devise and execute a calendar of brand partnerships across all channels, to generate reach and get Days in front of like-minded consumers.
- Brand
- Act as a brand guardian across all touchpoints – from packaging to social, digital and customer marketing – ensuring consistency in messaging, tone of voice and visual identity.
- Manage brand positioning, identity and communications across all consumer channels and activities to ensure it is brought to life consistently and in line with brand guidelines.
- Own the briefing process with our freelance designer, ensuring the best possible output.
Who you are:
- A creative and strategic marketer with 3-5 years experience in Brand Management, Content Creation, Social Media Management or a related marketing role for an FMCG food or drinks brand, who is looking to take the next step in their career.
- A versatile generalist marketer who combines a strategic mindset with a hands-on approach.
- Motivated and entrepreneurial with a strong sense of accountability.
- An eye for visuals and keen attention to detail.
- Proven copywriting and storytelling ability with attention to TOV and brand positioning.
- Social media aptitude including video editing.
- Obsessed with brands and marketing and engaged in cultural trends.
- Excellent communication and collaboration skills.
- Ability to manage time effectively and work flexibly to ensure deadlines are met.
Perks
- Competitive salary, up to 20% performance bonus and EMI share options.
- 28 days holiday excluding bank holidays.
- London Bridge Office.
- Regular team socials.
- Corporate Class pass.
How to Apply
Please send your CV along with a short intro letter explaining why you'd make a great Creative Marketing Manager at Days to work@daysbrewing.com.
Creative Marketing Manager employer: Days
Days Brewing is an exceptional employer, offering a vibrant work culture that thrives on creativity and collaboration in the heart of London Bridge. With competitive salaries, performance bonuses, and generous holiday allowances, we prioritise employee well-being while fostering growth through hands-on experience and strategic involvement in brand development. Join our passionate team and enjoy unique perks like regular socials and corporate fitness classes, all while making a meaningful impact in the fast-growing no/low beer market.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Marketing Manager
✨Tip Number 1
Familiarise yourself with Days' brand identity and values. Understanding their mission to promote a healthier lifestyle through no/low alcohol beer will help you align your ideas with their vision during interviews.
✨Tip Number 2
Showcase your creativity by preparing a mock marketing campaign for Days. This could include social media strategies or partnership ideas that resonate with their target audience, demonstrating your hands-on approach.
✨Tip Number 3
Engage with Days on social media before your interview. Comment on their posts or share relevant content to show your enthusiasm for the brand and your understanding of their marketing style.
✨Tip Number 4
Network with professionals in the FMCG sector, especially those involved in no/low alcohol brands. This can provide insights into industry trends and potentially valuable connections that may help you stand out.
We think you need these skills to ace Creative Marketing Manager
Some tips for your application 🫡
Understand the Brand:Before applying, take some time to understand Days as a brand. Familiarise yourself with their products, values, and marketing strategies. This will help you tailor your application to show how you can contribute to their growth.
Craft a Compelling Intro Letter:Your intro letter should highlight your relevant experience in brand management and content creation. Be sure to explain why you're passionate about the no/low beer market and how your skills align with the role of Creative Marketing Manager.
Showcase Your Creativity:In your CV and intro letter, include examples of past marketing campaigns you've worked on. Highlight any creative strategies you've implemented, especially those that involved social media or partnerships, as these are key aspects of the role.
Tailor Your CV:Make sure your CV is tailored to the job description. Emphasise your experience in FMCG marketing, your strategic mindset, and your ability to manage multiple projects. Use clear, concise language and ensure it reflects your personality and enthusiasm for the role.
How to prepare for a job interview at Days
✨Showcase Your Creativity
As a Creative Marketing Manager, your ability to think outside the box is crucial. Prepare examples of past campaigns you've led or contributed to, highlighting your creative process and the results achieved.
✨Know the Brand Inside Out
Familiarise yourself with Days' brand values, products, and target audience. Be ready to discuss how you can enhance their brand strategy and connect with consumers in innovative ways.
✨Demonstrate Data-Driven Decision Making
The role requires tracking performance and evaluating campaign effectiveness. Be prepared to discuss how you've used data in previous roles to inform marketing strategies and improve outcomes.
✨Engage with Social Media Trends
Since social media plays a key role in this position, come equipped with insights on current trends and how they can be leveraged for Days. Share your ideas on content creation and community building across platforms like Instagram and TikTok.
