Area Sales Manager

Are you an experienced Area Sales Manager, Field Service Engineer or Business Development Executive within the vans or automotive rental sector looking for your next challenge? This role with Dawsongroup Vans is homebased, with a contractual base in Ipswich, covering Ipswich and the London area, giving you the opportunity to drive growth across a key and high potential region.

Deliver agreed quarterly and annual sales targets through proactive business development activity. Identify, win, and develop strategic local and national accounts across Ipswich and London. Convert new business opportunities from leads, referrals, and self-generated prospecting. Act as the local representative for Dawsongroup Vans, building strong and lasting customer relationships. Work closely with internal teams to ensure alignment with national processes and maximise opportunities.

You are a commercially driven sales professional with proven experience in the asset rental or automotive rental industry, confident in both winning new business and growing existing accounts. You understand how to operate in a competitive, price-sensitive market, focusing on service, value, and long-term profitability. Proven sales experience within the asset rental or automotive rental industry is essential. Strong track record of achieving and exceeding sales targets in a B2B environment. Ability to identify and develop new markets and strategic customer opportunities. Full UK driving licence and willingness to travel across Ipswich and London. Excellent communication, organisation, and relationship-building skills. Even if you don’t match every skill listed, we encourage you to apply, great potential matters to us.

Dawsongroup is a leading asset rental business with over 50 years in the rental market and over 90 years as a family-founded business, now backed by KKR, combining heritage with forward-thinking growth. Our Vans Business Unit plays a vital role in delivering flexible, reliable fleet solutions, supporting customers with smarter asset strategies that enable stability and growth. A trusted provider of vans, fleet solutions, and contract hire services across the UK. Strong focus on long-term customer partnerships and high-quality service delivery. Continued investment in innovation, including electric vehicles and sustainable fleet solutions. Culture built on integrity, collaboration, and continuous improvement.

This role offers you the autonomy to take ownership of your region, build a strong pipeline, and influence the continued success of Dawsongroup Vans. With clear progression pathways and the backing of a well-established business, you will have the opportunity to grow your career while making a measurable impact. Benefits include:

• 24 days standard leave allowance + Birthday + plus Bank Holidays + up to 10 days extra (time served and purchase scheme)
• Internal progression pathways across the UK and internationally.
• Long-term incentives and structured career development opportunities.
• Cycle to work schemes and seasonal benefits.
• Access to wellbeing and mental health support programmes.

Dawsongroup is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences. If you are ready to take ownership of your territory and grow your career with a business that values performance, relationships, and long-term success, we would love to hear from you. People are our greatest asset, join us and build your future with a company that invests in you.