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- Tasks: Own product launches and drive revenue through strategic positioning and messaging.
- Company: Fast-growing B2C Fintech SaaS company with a dynamic, bootstrapped environment.
- Benefits: Real ownership of projects, fast decision-making, and impactful work.
- Other info: Opportunity to redefine the market with innovative AI-powered solutions.
- Why this job: Make a significant impact on product perception and growth in a high-energy setting.
- Qualifications: 4-7 years in Product Marketing with a proven revenue-driving track record.
The predicted salary is between 60000 - 80000 ÂŁ per year.
We have been engaged to find a Product Marketer to take full ownership of positioning, messaging, and launches at a high-growth, bootstrapped B2C Fintech SaaS company. This isn’t a “support” role. You’ll sit at the centre of product, growth, and leadership, turning what gets built into clear value that converts.
What you’ll do:
- Own end-to-end GTM for major product launches
- Lead repositioning into a broader, AI-powered platform
- Drive conversion across landing pages, paywalls, and product surfaces
- Build the narrative + content engine (case studies, POV, messaging)
- Work directly with product + growth to move core metrics
What we’re looking for:
- 4–7 years in Product Marketing (B2C SaaS / PLG)
- Proven track record of driving revenue, not just awareness
- Strong launch + positioning experience
- Exceptional writer + communicator
- Hands-on, fast-moving, high ownership
Why this role:
- Bootstrapped, so fast decisions, no bureaucracy
- Real ownership, which means your work directly impacts growth
- Big repositioning moment, so your actions will define how the market sees the product
If you’ve repositioned a product, shipped launches end-to-end, and care about moving real numbers, this is worth a conversation. DM me or apply directly.
Product Marketing Manager in Aberdeen employer: Dataworks
Contact Detail:
Dataworks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager in Aberdeen
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those who work at companies you admire. A friendly chat can lead to insider info and maybe even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your past successes in product marketing. This will help you stand out and demonstrate your ability to drive revenue.
✨Tip Number 3
Prepare for interviews by practising your storytelling. You’ll need to articulate how you’ve owned product launches and repositioned products in the past. Make it engaging and memorable!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Product Marketing Manager in Aberdeen
Some tips for your application 🫡
Own Your Story: Just like in the role, you need to own your application. Make sure your CV and cover letter tell a compelling story about your experience and how it aligns with what we’re looking for. Highlight your achievements in product marketing and how you've driven revenue.
Be Clear and Concise: We love a good narrative, but let’s keep it straightforward. Use clear language and avoid jargon where possible. Make it easy for us to see your skills and experiences that match the job description without wading through fluff.
Showcase Your Impact: We want to see how you've made a difference in your previous roles. Include specific examples of product launches or repositioning efforts you've led, and quantify your results. Numbers speak volumes, so don’t shy away from sharing them!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Dataworks
✨Know Your Product Inside Out
Before the interview, dive deep into the company's product offerings. Understand their unique selling points, target audience, and how they position themselves in the market. This knowledge will help you articulate how your experience aligns with their needs.
✨Showcase Your Success Stories
Prepare specific examples from your past roles where you've successfully driven revenue through product marketing. Highlight your end-to-end GTM strategies and any major launches you've led. This will demonstrate your hands-on experience and ability to impact growth directly.
✨Communicate Clearly and Confidently
As an exceptional writer and communicator, make sure to convey your ideas clearly during the interview. Practice articulating your thoughts on positioning and messaging, as this role requires you to build narratives that resonate with customers.
✨Be Ready for a Fast-Paced Environment
Since this is a bootstrapped company, be prepared to discuss how you thrive in fast-moving environments. Share examples of how you've made quick decisions and adapted to changes, showcasing your ownership mentality and agility in driving results.