At a Glance
- Tasks: Lead strategic PR initiatives to enhance visibility in public and commercial sectors.
- Company: Join a high-tech software company making a global impact on safety and security.
- Benefits: Competitive commission, professional development, and flexible remote work options.
- Other info: Dynamic team environment with growth opportunities across Europe and North America.
- Why this job: Make a real difference while shaping narratives in cutting-edge technology.
- Qualifications: 10+ years in PR with a focus on IT/software and strategic mindset.
The predicted salary is between 54000 - 84000 € per year.
DataWalk is a high-tech software product company that brings the next level of technology to the world through a patent-based hybrid graph analytical platform. Our system is used by US Departments, Intelligence Agencies, and top Fortune 500 companies to combat money laundering, fraud, human trafficking, terrorism, or organized crime. If you are interested in making the world a safer place and leverage a unique business opportunity of scaling a Palantir alternative in the hottest market of analytics, please read further.
We are seeking a high-caliber Senior Public Relations Manager to lead and scale our public relations and strategic communications across Europe (priority), the US, and Canada. This is not a "typical" PR role focused solely on relationship management; we are looking for a strategic professional who deeply understands business objectives and can define targeted approaches to reach them.
You will be responsible for building DataWalk’s visibility and narrative in two strategic segments:
- Public Sector B2G (Priority 1): Law enforcement, intelligence, and defense.
- Commercial B2B (Priority 2): Financial crime and banking.
Responsibilities:
- Strategic Communications & Positioning
- Business-Driven PR: Define and execute a PR strategy that aligns directly with Go-To-Market (GTM) priorities for the government and banking sectors.
- Narrative Development: Architect consistent product narratives that translate complex AI and graph analytics into clear, value-driven business messaging.
- Content Leadership: Shift from tactical coordination to strategic ownership, actively defining target audiences, key messaging, and distribution strategies.
- Public Affairs Support: While secondary to PR, provide strategic counsel on Public Affairs and capitalize on high-impact opportunities as they arise.
- Media & Analyst Relations
- Relationship Management: Cultivate and maintain relationships with top-tier business, technology, and vertical-specific media (Finance, Security, Defense, Data).
- Content Development: Oversee the production of press releases, executive interviews, bylined articles, case studies, and visionary thought leadership.
- Analyst Influence: Drive analyst and influencer visibility in close collaboration with Product Marketing and the executive leadership team.
- Agency & Executive Management
- Agency Oversight: Select, onboard, and lead regional PR agencies, ensuring they exceed rigorous KPIs and deliver high-caliber results.
- Executive Enablement: Coach and prepare senior leadership for high-stakes media engagements, keynote presentations, and strategic events.
Requirements:
- Experience: Minimum 10 years of experience in public relations, specifically within an IT/software vendor environment; candidates with only agency-side experience will not be considered.
- Strategic Mindset: Proven ability to align PR activities with business objectives and strategic positioning, as opposed to merely managing tactical processes.
- Market Expertise: B2G (Law Enforcement, Defense, or Intelligence) sectors.
- Technical Fluency: Ability to translate complex technology (AI, analytics) into compelling narratives that resonate with business leaders.
- Geographic Reach: Demonstrated experience operating across both European and North American markets.
- Language: Full professional proficiency in written and spoken English.
Location: United Kingdom
We offer:
- Direct impact on the global expansion of the fast-growing investigative analytics company with global ambitions.
- A competitive commission structure and access to professional development tools.
- Growth opportunities in a dedicated and passionate team of professionals.
- A challenging and inspiring environment.
- Work remotely in a flexible, independent work environment.
Senior Public Relations Manager (AI & Graph Analytics) employer: DataWalk
DataWalk is an exceptional employer that empowers its employees to make a significant impact on global security through innovative technology. With a strong focus on professional development, a competitive commission structure, and a flexible remote work environment, we foster a culture of collaboration and growth within a dedicated team of experts. Join us in shaping the future of analytics while enjoying the benefits of working in a challenging and inspiring atmosphere.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Public Relations Manager (AI & Graph Analytics)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website where you can highlight your achievements and projects. This is especially important for a role like Senior Public Relations Manager, where demonstrating your strategic mindset and market expertise can really set you apart.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their PR strategies and think about how you can contribute to their goals. Tailor your responses to show that you’re not just another candidate, but the perfect fit for their unique needs.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to see your enthusiasm for joining our team at DataWalk. Plus, it’s the best way to ensure your application gets the attention it deserves!
We think you need these skills to ace Senior Public Relations Manager (AI & Graph Analytics)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Senior Public Relations Manager. Highlight your experience in public relations, especially within IT/software environments, and showcase how you've aligned PR strategies with business objectives.
Craft a Compelling Cover Letter:Your cover letter should tell a story about your journey in PR. Focus on your strategic mindset and how you’ve successfully navigated complex narratives in the past. Remember, we want to see your passion for making the world a safer place!
Showcase Your Market Expertise:Demonstrate your understanding of the B2G and B2B sectors, particularly in law enforcement and financial crime. Use specific examples to illustrate your knowledge and how it can benefit DataWalk’s mission.
Apply Through Our Website:We encourage you to apply through our website for a seamless application process. This way, we can easily track your application and ensure it gets the attention it deserves!
How to prepare for a job interview at DataWalk
✨Know Your Audience
Before the interview, research DataWalk thoroughly. Understand their mission, values, and the specific challenges they face in the public relations landscape. Tailor your responses to show how your experience aligns with their goals, especially in the B2G and B2B sectors.
✨Showcase Your Strategic Mindset
Prepare examples that demonstrate your ability to align PR strategies with business objectives. Discuss past experiences where you successfully developed narratives that resonated with target audiences, particularly in complex fields like AI and analytics.
✨Highlight Your Media Relationships
Be ready to talk about your existing relationships with top-tier media and analysts. Share specific instances where these connections have led to successful coverage or visibility for previous employers, especially in law enforcement or financial sectors.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills in high-stakes situations. Think of examples where you had to pivot your PR strategy quickly or manage a crisis, and be prepared to discuss the outcomes and lessons learned.
