- Reporting to the marketing lead for EMEA & APAC, the Senior Campaign Manager will contribute to the strategic planning and execution of demand generation programs across email, social, display, search, and website platforms across EMEA, including demand generation, lead generation, digital marketing, customer lifecycle marketing, and account-based marketing (ABM)
- It is a permanent, full-time role based in London with an opportunity to grow the campaign function and the position in the coming years
- Build, plan, execute, and analyze demand generation campaigns across EMEA in a variety of marketing channels, including email, advertising, social media, and search
- Work collaboratively to create successful campaigns through a compelling customer journey, clear and engaging messaging, and creative design, with clear objectives and targets
- Measure and monitor campaign performance against targets to ensure success, and identify areas for improvement
- Work with internal and external stakeholders to manage campaign deadlines, assets, and deliverables
- Support strategic marketing initiatives as needed
- Bring and implement the latest and best campaign practices
- A/B test campaigns and optimize performance across the whole customer journey
- Measure and track ROMI for digital campaigns
Benefits
- Culture and benefits built around work-life balance
- Extensive resources to support physical and mental health
- Employee assistance program
- Generous retirement plans
- Incentives for referring new colleagues
- Learning, training and mentoring programs
- Cross-functional projects
- Stretch assignments to help you progress
- Receive feedback and earn bonuses from peers & managers
- Employee bonding activities
- ESG and charitable team initiatives
A proactive, adaptable and results-oriented approach, with the ability to work both independently and as part of a virtual or cross-functional teamExcellent written and verbal communication skills, with the ability to build strong relationships and collaborate effectively across teams, functions, regions and culturesExperience developing and executing demand generation and Account-Based Marketing (ABM) campaigns; knowledge of SEO and AEO would be an advantageWorking knowledge of CRM platforms such as Salesforce; familiarity with marketing automation platforms such as Eloqua or Pardot is an advantage5–7 years of marketing experience, ideally in a similar B2B marketing, demand generation or integrated marketing roleExperience across a broad range of marketing channels, with particular strength in digital marketing, including email, SEM, paid and organic social, and programmatic displayExcellent project management and organisational skills, with the ability to prioritise effectively, manage multiple initiatives and maintain strong attention to detailStrong analytical skills, with the ability to interpret campaign performance data and translate insights into actionable business recommendations
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Senior Campaign Manager (EMEA) employer: Datasite
As a Marketing Director based in London, you will join a forward-thinking company that prioritises work-life balance and employee well-being through extensive resources for physical and mental health. With a strong emphasis on professional growth, the company offers learning and mentoring programmes, cross-functional projects, and opportunities to build a local marketing team, making it an ideal environment for those looking to make a meaningful impact in a multicultural setting.
